sell crafts online -- a craft makerś guide to online marketing

Sell Crafts OnlineA craft maker´s guide to online marketing

www.CraftsmenCreations.com

Craftsmen have 2 main options to promote their products online

Option 1:Create your own website

Option 2:Sign up for an online marketplace service

Option 1: Creating a Website

This involves:● Signing up for a web hosting service● Building website & creating content● Online marketing through SEO, SEM, Social● Setting up web analytics● Basic HTML and javaScript knowledge● Identifying a digital marketing agency who

can manage website and advertising● Setting up payment processing to enable e-

commerce payments

Option 1: Creating a Website

Ideal for someone who:● sell more than 50 handmade items● want to create a brand in their industry● want to update product information more

frequently● have dedicated digital marketing team or

advertising agency support● want to save on listing fees and sales

commission to craft marketplaces

Option 1: Creating a Website

Definitely not good for someone who:● plan to sell only a few handmade items● do not want to get involved in the

technicalities of web hosting, web analytics, payment processing and digital advertising

● is making crafts as a hobby

Option 2: Sign Up for an Online Marketplace ServiceThis involves:● Signing up for an online crafts marketplace

like CraftsmenCreations.com● Listing your products by providing

description and images● Paying listing fee and sales fee, if

applicable (CraftsmenCreations.com is FREE)● Getting paid indirectly by customers

through payment services like PayPal (In case of CraftsmenCreations.com, sellers collect payment directly from buyers through online payment services like PayPal)

Have more questions?

Write to contact@craftsmencreations.com for free consultation.