social media presentation

CONVERSATIONS

IT'S THE

Social Media

It'sconversations

What Is Social Media?

“Social Media is the use of web-based and mobile technologies to turn communication into interactive dialogue.” -wiki-

We used togather toshare ourPassions. We communicated where and however we could.

Now,we useSocial Media …

What is theReturn On Investment?

Social Media The conversation is not:o controlledo organizedo “on Message”

The conversation is:o organico complexo speaks in a human voice

Social media is not a

strategy or a tactic –

it’s simply a channel.

Who is is in your Conversation?o your customers

o your donors

o your volunteers

o your employees

o your investors

o your critics

o your fans

o your competition....

o anyone who has internet

access and an opinion.

What canSocial Media do for you?o Learn what people are saying about youo Create buzz for events & campaignso Increase brand exposureo Identify and recruit influencer's to spread your messageo Find new opportunities and customerso Support your products and serviceso Improve your search engine visibilityo Gain competitive intelligenceo Get your message out fasto Retain clients by establishing a personal relationshipo Be an industry leader – not a follower

Who isdoing it

RIGHT?

isdoing itRIGHT?

By the end of 2009, Dell hadgenerated $6.5 millionin sales from Twitter alone.

isdoing itRIGHT?

In 2008, when co-owners Matt Buchan and Alex Garcia decided to buy a hair salon in Seattle, Washington, Little did they know that two years later,

In 2008, when co-owners Matt Buchan and Alex Garcia decided to buy a hair salon in Seattle, Washington, Little did they know that two years later, 75% of their business would come from social media.

How can you use Social Media?

Who/Where are they?What is their personality like?How/Where do they consume?How/Where do they engage?

Learn Your Audience:

Build

Choose yourchannelswisely

(there are many!)

Active WorldwideUsers

X 500,000,000+

45,000,000,000Pieces of contentshared per month

1,500,000Local businesses withactive Facebook pages

156,000,000+ registered users

31% of users"follow a brand

144,200,000 viewers

September 2010: 144,200,000 viewers

144,200,000 viewers

Most Searched: Google #1,YouTube #2

Use Your Channels

Use Your Channelsto Engage

ENGAGE

ENGAGE

IT IS A CONVERSATION, THINK OF IT THAT

WAY.

ENGAGE

SHOW INTEREST IN OTHERS

IT IS A CONVERSATION, THINK OF IT THAT

WAY.

ENGAGE

SHOW INTEREST IN OTHERS

POST DAILY, IF

NOT HOURLY

IT IS A CONVERSATION, THINK OF IT THAT

WAY.

ENGAGE

SHOW INTEREST IN OTHERS

POST DAILY, IF

NOT HOURLY

IT IS A CONVERSATION, THINK OF IT THAT

WAY.

NO “BUY THIS” MENTALITY

ENGAGE

SHOW INTEREST IN OTHERS

POST DAILY, IF

NOT HOURLY

IT IS A CONVERSATION, THINK OF IT THAT

WAY.

NO “BUY THIS” MENTALITY

RESPOND TO

EVERYONE AND

QUICKLY

“Realize that the social media success equation isn’t big moves on the chess board, it’s little moves made every day that eventually add up to a major shift.”- Jay Baer

Thank You!

Twitter.com/INTERFACEnet#

Linkedin.com/company/interface-network-marketing

Facebook.com/INTERFACENETWORKMARKETING

www.interfacenetworkmarketing.com

youtube.com/user/INTERFACEnetwork

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