social searching for journalists with joy mayer

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Post on 02-Jul-2015

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Strategic use of social platforms can include finding sources that lead to better journalism, sharing content more effectively and figuring out what “works” through tracking who sees your posts.

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Social searching

for journalists

Joy Mayer

@mayerjoy

mayerj@missouri.edu

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

We’ll talk about searching Twitter,

Facebook

and Instagram to …

— See what people are talking about.

— Track how your content is shared.

— Find sources.

— Find content.

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

Find the tools at

bit.ly/joysocialsearch

(and add your own)

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

Using Facebook’s

graph search (make

sure you’re opted in)

to find public posts.

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

How to find posts

about or mentioning

your page or including

your links.

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

Pay attention to what

people say when they

share or talk about

your content

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

Now, let’s talk Twitter.

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

Throw in

Instagram, too.

Joy Mayer | Missouri School of Journalism | @mayerjoy | mayerj@missouri.edu

Find the tools at

bit.ly/joysocialsearch

Self Improvement

mayer fabio bevilacqua. julius robert mayer (1814-1878)

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