the use of color in advertisement
Post on 11-May-2015
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DESCRIPTION
The use of colors in advertising, another very colorful presentation by one of my students in my latest consumer behavior class, M. Azmi
TRANSCRIPT
The Use of Color In Advertisement
Majda Al-AzmiID: 4066
Introduction
For a long time, color has been used by advertisers to encourage us to purchase their products or services instead of their competitors. In fact, use of color in advertising has become somewhat of a science unto itself.
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