thinxtra hong kong

MAKING BUSINESSES SMARTER AND SIMPLER

MONITORING MORE EFFECTIVELY

HONG KONG REAPING THE BENEFITS OF IOT CONNECTIVITY

Thinxtra is laying the foundations

for the Internet of Things across

Australia, New Zealand and Asian

by deploying a

Low Power Wide Area Network

(LPWAN) based on Sigfox

technology. Thinxtra is the first

mover and dominant IoT solution

provider in the AsiaPac market. By

deploying a Sigfox network,

Thinxtra is providing customers

with a long range, low power, low

cost, reliable and secure

connection for their devices.

Thinxtra has selected Hong Kong

for its first Asian network expansion

to create a gateway for developers

and manufacturers, who will

benefit from immediate access to

the Sigfox global network to gain

worldwide scale and exponential

revenue growth.

#1 #1Asia-Pacific IoT network,

expected to connect over

200 million things

#1IoT solution provider in

Asia-Pacific

#1Global specialised

distributor of Sigfox

products made in Asia

What we are doing:

1. Deploying the first

nationwide LPWAN network

(Sigfox)

2. Developing products with

local partners

3. Selling IoT connectivity to

customers

4. Offering value-added

solutions

5. Unlocking ideas to benefit

businesses and people’s lives.

TRATEGY

We are revolutionising

the way companies

do business,

opening billions of

opportunities that only

the IoT can unlock.

OUR VALUESTRATEGY

Connected. Serviced. Simplified.

Thinxtra unlocks millions of ideas and opportunities as billions of things may be connected through

our low cost end-to-end solutions. We are empowering the Internet of Things.

Connecting the unconnected. We believe we can make a difference in this new market by

connecting millions of things that have never been connected. We are revolutionising the way

companies do business, opening billions of opportunities that only the low cost IoT can unlock.

End-to-end solutions. We care for our customers and are looking to walk them through the journey

that will connect them on our network. In that respect, we deploy the network, provide products,

services and IoT platforms.

Simplicity. While deploying our network, we build an ecosystem of device makers, influencers,

manufacturers, system integrators that ensure everything is well-prepared for our customers. Our

devices automatically connect to the network in order to provide complete turnkey solutions.

INTERNET OF

THINGS (IOT):

THE NEXT

MAJOR TECH

DISRUPTOR

Bigger than Smartphones

Connecting everything

SMALL MESSAGES:

Meter Index - 2 Bytes

GPS Coordinate - 6 Bytes

Temperature - 2 Bytes

Door Opening - 1 Byte

Battery status - 0 Byte

Movement / Gyro - 2 Bytes

Part Status - 1 Byte

ON/OFF - 1 Byte

CONNECTING EVERYTHING ONLY REQUIRES LOW BANDWIDTH

A GLOBAL CELLULAR NETWORK JUST FOR

LOW POWER DEVICES, AT VERY LOW COSTSPROBLEM

HIGH ENERGY CONSUMPTION

COMPLEXITY HIGH COSTSHORT RANGE

$

SOLUTION

A GLOBAL CELLULAR NETWORK JUST FOR

LOW POWER DEVICES, AT VERY LOW COSTS

LONG RANGE LOW COST LOW POWER SECURE

50km $2/y 300x Encrypted

A SIMPLE NETWORK TO CONNECT TO

SENSING DEVICES

GATEWAY CLOUD CUSTOMERPLATFORM

DEVICE CAPABILITES

12 bytes message uplink

8 bytes message downlink

(exc. Time stamp & device ID)

Max 140 messages/day/device

NETWORK CAPABILITIES

Max 1.5M messages/day/BS

Free license frequency (920Mhz)

GLOBAL NETWORK

1.35 millionSquare kilometres covered

28 countriesCovered or in the process of

being covered

Top 50 countriesCovered by end of 2018. 85% of

world GDP

Launched country On-going deployment Coming 2017 Target 2018

WHAT IS A THING?

Example of IoT

device: GPS tracker

Cost estimate:

Device: as low as $20

Connectivity: ~$5/year

Platform: ~$1/year

CONNECTIVITYMODULE & ANTENNA

▪ Up to 50km in rural areas

and 5km in the city

BATTERY

POWERED

▪ Up to 10 years battery life

using standard battery

SENSORS

▪ Movement, ...▪ Temperature, ...▪ Geolocation, ...

SOFTWARE

▪ App for single device

▪ IoT platform for multiple

devices

SMART UTILITIES

Water & electricity management Leaks

reduction & consumption visibility

SMART CITIES

Connected car spots

Smart lighting

SMART LIVING

Anti-theft devices

Personal goods & pets tracking

Performance monitoring

E-HEALTH

Diabetes monitoring

Aged care at home

monitoring

SMART

AGRICULTURE

Smart irrigation

Cattle monitoring

Telemetry

ENVIRONMENT MONITORING

Telemetry

Bush-fire detection

Waste management

SMART BUILDINGS

Fire Detector monitoring

Sprinkler monitoring

Hydrants monitoring

ASSET TRACKING & PROCESS

AUTOMATION

Process optimisation based on simple

information from multitude of low-value assets

WHICH MARKETS?

WHICH MARKETS

SMART BUILDINGAC MONITORING

FACILITY MANAGEMENT

SMOKE ALARM MONITORING

INTELLIGENT BUILDING

SMART AGRICULTURECROP MANAGEMENT

CATTLE MANAGEMENT

SILO MANAGEMENT

WATER IRRIGATION

SMART CITIESSMART BINS

SMART PARKING

SMART LIGHTING

MANHOLE COVERS MONITORING

SMART LIVINGGPS TRACKER

PET TRACKER

DOOR MONITORING

SECURITY

E-HEALTHHOME SERVICE MONITORING

CARE BUTTON COMMAND

CONNECTED DEFRIBILATOR BOX

WATCH ALERT

SMART UTILITIESWATER METERING

WATER QUALITY MONITORING

SENSOR CONTROLLER

GAS METERING

SMART INDUSTRYSMART HELMET

PREVENTIVE MAINTENANCE

TRACKING SYSTEM

RAIL TEMPERATURE

IoT is Here

LPWAN, is purpose built, its connectivity backbone for small messages monitoring

SIGFOX is the world-leading GLOBAL LPWAN operator

With an aggressive and strong strategy for growth

THINXTRA is the SIGFOX Network Operator for Australia and New Zealand

With a strong team of IoT experts to build the eco-system & fast track adoption

THINXTRA is expanding to Asia, with Hong-Kong

as first strategic entry point and looking for a strategically aligned local partner

Murray Hankinson Managing Director - Asia E : murray.hankinson@thinxtra.com