tips for successful tradeshow marketing correct
Post on 30-Jan-2015
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Tips for Successful Tradeshow Exhibiting
Tips for Successful Tradeshow Exhibiting
Gary R. BrongaGary R. Bronga
Before the Show
• Selecting the Show
• Cost Evaluation
• The Show Manual
• Displays
• Determine the Purpose of the Show
• Selecting and Training Your Booth Staff
• Pre-Show Marketing
• Give-Away and Incentive Items
• Traveling and Shipping
During the Show
• Setting Up
• Dress to Impress
• Conducting Business in Your Booth
• Gather Information for Follow-Up
• Security
• Press Kits and Samples
• Doing Business off the Floor
• Conducting Business
After the Show
• Booth Disassembly
• Post-Show Marketing • Fulfill Your Business Promises
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