trademarks hot topics in trademark law from around the ... · § argentina: - law nº 26.667 -...

Trademarks

Hot Topics in Trademark Law from around the Globe

Latin America: Plain Packaging Status

Santiago R. O’Conor Partner

44th Annual Meeting

New York, September

11-13, 2016

Buenos Aires-Argentina

AGENDA

Chile

Ecuador

Uruguay

:

Health and sustainability

conscience

Latin America’s population:

605.353.428 millions

GENERAL REMARKS:

PP IN LatAm

LatAm is not set apart from the two global positions:

SPECIFIC REFERENCE

TO TOBACCO

AND

“Plain Packs Protect” (www.plainpacksprotect.co.uk)

“Hands Off Our Packs” (www.handsoffourpacks.com)

MORE

§  Packages less attractive

§  Increase effectiveness of health warnings

§  Prevent the use of misleading and deceptive colours

§  Remove possitive association

PLAIN PACKAGING

Strong Limitations to IP Rights.

Violates IP Intl. Treaties

Move away the investment in IP

which is the engine of commerce

Prosperity for people and countries

Develops counterfeiting

Tax issues

Do consumers need a Nanny?

NON-PLAIN PACKAGING

Preliminary Status: §  Argentina §  Colombia §  Mexico §  Peru §  Brazil §  Cuba

Advanced Status: §  Chile §  Ecuador §  Uruguay

COUNTRIES INVOLVED

§  Argentina: - Law Nº 26.667 - Advertising of Tobacco Products

§  Brazil: - Federal Law Nº 9.294/1996 - PP Bill Nº 103/2014 (Pending) - ABPI: Strong Rejection §  Colombia: - Law Nº 1335/2009

- Resolution Nº 3961/2009

PRELIMINARY STATUS

§  Cuba: - No Legislation - WTO Panel – (Cuba, Dominican Republic,

Honduras, Indonesia and Ukraine)

§  Mexico: - Tobacco Control Law (2008) - Two Bills on PP (2013 and 2016) (Pending)

§  Peru: - No PP Bill - Andean Pact Country: Art 134 - Plaguicides

PRELIMINARY STATUS

§  Chile: - Tobacco Law Nº19.419. - Bill Nº 8.886-11 (Major Changes) - Food Labelling

ADVANCED STATUS

§  Ecuador: - No PP regulation - High Impact Legislation on Tobacco advertising - Risk of PP on Pharmaceutical

Industry à “Generics” §  Uruguay: - ICSIDà Philips Morris vs. Uruguay - Preliminary Status

- PP as from 2017 - And More à Food and Alcohol Labelling

ADVANCED STATUS

http://www.foodproductiondaily.com/Packaging/No-plain-food-packaging-plans-says-UK-but-what-about-alcohol`

LIMITS TO IP

http://dickpuddlecote.blogspot.com/2013_01_01_archive.html

LIMITS TO IP

https://www.pinterest.com/pin/42432421465279868/

LIMITS TO IP

http://https://www.pinterest.com/jc205223/packaging-design/

LIMITS TO IP

EQUILIBRIUM

§  Educational Campaigns!

§  Health Warnings

§  Tax Increases (?)

SOLUTION TO A

POSSIBLE ENDLESS

SITUATION

POSITIVE IDEAS Concentration

and Thought

Victory! Good Laugh!

Joy and pride of Cuban Cigars

Equilibrium and Stand by Positive Ideas and not drastic

measures for a solution not to affect IP rights and thus

countries development and progress

THANK YOU! ¡MUCHAS GRACIAS!

SanMar(n663,Piso9|(C1004AAM)|BuenosAires|Argen=naTel/Fax.(5411)4311-2740|(5411)5368-7192/3soc@oconorpower.com.ar|www.oconorpower.com.ar