twtrcon sf 10 workshop: managing twitter as a solopreneur
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Hotel Nikko San Francisco | November 18, 2010
Anchor Sponsors
Alone in the Nest: How to Manage Twitter as a Solopreneur
Instructor:
• Ginny Cooper, Principal of The Cooper Group | @ginnycooper
Hotel Nikko San Francisco | November 18, 2010
Anchor Sponsors
Thank You to Our SponsorsANCHOR SPONSORS
EXHIBITOR
PLATINUM SPONSORS
SILVER SPONSORS
BOOTSTRAP SPONSORS
Please visit our Sponsors and Exhibitors during the breaks!
Hotel Nikko San Francisco | November 18, 2010
Anchor Sponsors
Thank You to Our PartnersRESEARCH PARTNER COMMUNICATIONS PARTNER MIX TWEET PARTNER
NON-PROFIT PARTNER
ASSOCIATION PARTNERS
MEDIA AND OUTREACH PARTNERS
Alone in the Nest
How to Manage Twitter as a Solopreneur
facebook fanatic
Alone in the Nest - How to Manage Twitter as a Solopreneur
Web Ninja
Sales Guru
Marketing
Master
PR Superstar
Human Resources Manager
Chief Twitterer!!
Graphic
Designer
Extraordinai
reSavvy Accountant
IT Genius
Alone in the Nest - How to Manage Twitter as a Solopreneur
Is Twitter right for me???
You should be on Twitter!
– PR Person
Decide If TwitterIs Right for You
Alone in the Nest - How to Manage Twitter as a Solopreneur
Strategy: Conduct Research
p q Strategy: Use Logic
Alone in the Nest - How to Manage Twitter as a Solopreneur
What am I really
worth???
Manage ReputationGenerate LeadsGrow BusinessContribute
Alone in the Nest - How to Manage Twitter as a Solopreneur
Strategy: Employ Good Business Practices
Strategy: Keep Your Objectives in Mind
Strategy: Personalize Twitter
Alone in the Nest - How to Manage Twitter as a Solopreneur
Who am I following??? Who’s
following me???
Why???Create a Strategic PlanFor Twitter
Alone in the Nest - How to Manage Twitter as a Solopreneur
Surprise! We just did that!
A Strategic Plan consists of:
Objectives – what the program is designed to do
Strategies – ways that the program will cause the objectives to be achieved
Tactics – actions that will be taken to implement the strategies
Alone in the Nest
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