un desa: slideshare network case study

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The United Nations Department of Economic and Social Affairs (UN DESA) case study on their SlideShare Network. http://slideshare.net/undesa Presentation designed by Ethos3... http://slideshare.net/ethos3 | ethos3.com Case study post: http://blog.slideshare.net/2012/01/31/interview-sebastian-majewski-un-desa-enabling-the-world-to-make-informed-decisions-3/

TRANSCRIPT

UN DESAUnited Nations

Department of Economic and Social Affairs

/ case study

300 300With more than documents and

print and electronic publications

information sharing is, well,the United Nations Department of Economic and Social Affairs’ (UN DESA)

published globally each year,

COMPLEX.

charged with a mission to

“enable the world to makeINFORMED DECISIONS,”

social media hubUN DESA turned to SlideShare to create a

“Our content is part of the

so we want it shared as widely as possible”

PUBLIC DOMAIN

“SlideShare was the

perfect solution for us. By uploading our content to SlideShare, it can easily be embedded and disseminated to a much larger audience.”

“Our content is part of the

so we want it shared as widely as possible”

PUBLIC DOMAIN

sub-divisions

UN DESA

10

sub-divisions

UN DESA

1001 ECOSOC Support and Coordination

02 Social Policy and Development

03 Sustainable Development

04 UN Statistics

05 Population Division

06 Development Policy

07 Public Administration

08 Forests

09 Development Financing

10 Capacity Development

UN DESA

hierarchical structure

for information disseminationwas a hurdle

SERVES AS A HUBTHE UN DESA SLIDESHARE NETWORK

for the other UN DESA sub-division channels

also decentralized itspublishing process

UN DESA

also decentralized itspublishing process

UN DESA

“which empowerseach divisionby giving them control over their own content”

interaction

integration

SlideShare has the

and

(without the commitment of a Facebook page)...”

the most popularand where they’re being shared

UN DESApublications

KEYWORDS

SlideShare Analytics:

identifies what

or

are

S L I D E S H A R E CH

AN

NEL

UN DESA2,

000 d

o w n l o a ds

60,0

0 0 v i e w s

63,0

0 0 l i k e s

“a strong culture ofinformation sharing”

empowered

SLIDESHARE HAS REALLY

in social media

INTERNAL TEAMSTO GET INVOLVED

our

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