using apis to build solutions

Using APIs to Build SolutionsPaul Lawbaugh

Webtrends APIsREST Services

Webtrends APIsREST Services

Data In (DC API)

Webtrends APIsREST Services

Realtime APIs

Data In (DC API)

Webtrends APIsData Out

•Segments•REST Web Services•EDC (Enterprise Data Connector)•Captures•Extracts•VHE (Visitor History Export)•Scheduler (Named Queries)

Webtrends APIsData In

•DC API (Data Collection API)•Mobile SDKs•SOAP Web Services•Insight RSS and Annotation

REST (what you know)Services customers are using in WS v2.0•Report Service•Custom Ranges•Trending•Filtering

(new advanced features)

•XML2

REST (what you don’t know)

Version 2.0 Introduced New Services•Key Metrics•Syndication Service•Mobile Service•Image/Graph Service

Data Out – API SolutionsDIY Insight

Intranet FeedsMobile App

Sample App – Data OutMike Love’s REST App

http://developer.webtrends.com/community/dx/blog/2009/11/18/update-to-excelvba-sample-application

Data In – DC API SolutionsData Collection API – Adding Custom Data Points

External Campaign Data?

External Data Points

Demographics

Sample App – Data Inhttp://developer.webtrends.com/docs/DOC-1205

Other Useful APIsYou May Not Have Heard About

(if we have time)

Data Out – EDCEnterprise Data Connector•Massive scale•All hits•Any custom params•Any number columns•Daily output

Configurable Output

Data Out – CapturesAnalytics Data Captures – Remarketing Stories

•large scale•2 dimensional + Measures

or•Visitor IDs + 1 Data Point

+ MeasuresCSV Output

DX Key Metrics ServiceUse Case•Realtime •Fast Response•Trending•Custom Ranges

Example REST……/v2/ReportService/keymetrics/[profile]/?

start_period=2010m10d15&end_period=2010m10d16

DX Mobile ServiceUse Case•All Profiles•Fast Response•Key Time Ranges

(all in one request)

•Formatted StringsExample REST…

https://ws.webtrends.com/v2/mobile/summary/

Data Out – Segments Drag and Drop Creation

CSV Output

Syndication ServiceUse Case•Key Metrics•RSS Feed•Atom Feed•Alerts•Insight Notes

…/v2/SyndicationService/?NOTE=ME*[profile]