ux - a checklist for real websites
Post on 23-Aug-2014
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WordCamp Seattle 2014 !
User Experience
A Checklist for Real Websites
!!!!!
by Sonja Leix
Who am I?
Sonja Leix !New York based WordPress Front-End Designer Freelancer
Co-Organizer WordCamp NYC
!Twitter: @sonjanyc
Web: sonjaleix.com
What is UX?
the overall experience of a person using a product such as a website or computer application, especially in terms of how easy or pleasing it is to use.
us·er ex·pe·ri·ence
–Steve Jobs
“Design is not just what it looks like and feels like. Design is how it works.”
User Experience Design looks mainly at:
THE CONTENT
THE USER
THE USABILITY
THE CONTENT
What is the purpose or goal of your website?
Is the message consistent and clear?
Are your Calls-To-Action
descriptive?
What the Fold?
Do default layouts make sense for all
your content?
Does your website need a Slider?!
THE USER
Do you knowyour users?
–Paul Boag
“Users are not always logical, at least not on the surface. To be a great designer
you need to look a little deeper into how people think and act.”
Your client is often not your target audience!
Design for the User!
Where do your users come from?
Where do your users land?
Google AnalyticsUser and Behavior Flows
How do your users interact with your site?
Google AnalyticsIn-Page Analytics
Do you help guide your users?
THE USABILITY
Usability is a quality attribute that assesses how easy user interfaces are to use. The word "usability" also refers to methods for improving ease-of-use during the design process.
usability
Is your Website responsive?
Did you optimizefor Site Speed?
Always Cross-Browser test!Remember that day you put IE 7 to rest?!
Did you think about Accessibility?
Resource: http://make.wordpress.org/accessibility/useful-tools/
–Jakob Nielsen
“Usability rules the Web. Simply stated, if the customer can’t find a product,
then he or she will not buy it.”
And after Launch?
After Launch:Analyse!
Review your assumptions! Get user feedback!
Iterate!…
[ repeat ]
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