viniflora frootzen web presentation nov 2010

Viniflora® FrootZen™Boost your fruit with a frozen Pichia yeast

Discovered in a New Zealand wine

by Dr. Goddard´s team from Auckland University…

‘Raised’ in Denmark

and made in Germany

by Chr. Hansen…

Loved by winemakers for

its incredible effects

and its outstanding convenience…

Adored by winery managers

for its

high return on investment

Applauded by wine consumers

enjoying fruity and seductive wines…

Chr. Hansen presents the amazing

Viniflora® FrootZen™

Viniflora® FrootZen™

First direct inoculation yeast for First direct inoculation yeast for winemakers…winemakers…

First First Pichia kluyveriPichia kluyveri yeast yeast product… product…

First… for New Zealand winemakers!First… for New Zealand winemakers!

Bio-protective effects

against contaminants

7 good reasons to give FrootZen™ to your wine

Full use ofgrape juice and wine

bio-diversity

No productionof biogenic amines

Better management of grape juice flavour precursors

Excellent return on investment

Convenience of direct inoculation

Natural way to increasefermentation flavours

longevity and complexity

Saccharomyces only

FrootZen + Saccharomyces

0

100

200

300

400

500

600

700

800

900

1000

Increase in thiol levelswhen co-fermenting Sauvignon Blanc with FrootZen (Pichia kluyveri) at 14 degrees C

3MHA(ng/L)

Better management of grape juice flavour precursors

Better management of grape juice flavour precursors

+100%

FrootZen™ to boost volatile thiols in wineexample: 3 MHA (passionfruit) in Sauvignon blanc

0

1

2

3

4

5

6

mg/L

Ethyl octanoate Ethyl decanoate Ethyl dodecanoate

Increase in medium-chain fatty acid esters levels when co-fermenting with FrootZenSaccharomyces only FrootZen + Saccharomyces

x11

+ 50%x5

FrootZen™ to boost medium-chain fatty acid esters increasing fruit flavours longevity in wines

Natural way to increase fermentation flavours longevity and complexity

Natural way to increase fermentation flavours longevity and complexity

Bio-protective effects

against contaminants

Natural way to increasefermentation flavours

longevity and complexity

FrootZen™ superior return on investment

Full use ofgrape juice and wine

bio-diversity

No productionof biogenic amines

Better management of grape juice flavour precursors

Superiorreturn on investment

Convenience of direct inoculation

What´s the What´s the price of a clear price of a clear differentiation?differentiation?

What´s the price of a natural wine flavour

protection?

What´s the price of higher notes in consumers, journalists & winemakers wine

gradings?

What´s the price of getting ‘wild ferment’

effects without the risks?

What´s the value of a more natural process

focused on fermentations?

Imagine how much value is createdby just improving the way you

manage existing grape juice flavour precursors?

To order FrootZen™

Contact:

dklhu@chr-hansen.com