was ist ein lean startup? vortrag beim startup weekend 2014

Was ist ein

LEAN STARTUPStartup Weekend Mainz 2014

1. Wortsinn

LEAN (PRODUCTION)

https://www.flickr.com/photos/toyotauk/4711057629/

„„A STARTUP is an organization A STARTUP is an organization dedicated to creating something dedicated to creating something new under conditions of new under conditions of extreme extreme

uncertaintyuncertainty.“ - Eric Ries.“ - Eric Ries

http://www.flickr.com/photos/mikebehnken/5007703932/

2. Vorgehen

http://www.flickr.com/photos/myfuturedotcom/6053042920/

BUILDLEARN

MEASURE

PRODUCTDATA

IDEA

Minimum Viable

MV

P

Get out of thebuilding!

https://www.flickr.com/photos/tobiastoft/4356115459/

Lean Canvas für ein Social Media Tool

● Painful aggregation of data over different services

● Easy to use

● One-shop-stop for Social Media Metrics

● One tracking for all services

● Personal analytics dashboard

● Number of Active Users

● Revenue

● Scrum team financed by existing business

● Social Media Heavy User (Twitter, Facebook, …)

● Small businesses

● Hosting

● Development

● Freemium

● Micro payments

● Marketing

● Performance tweet

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3. Beispiele

https://www.flickr.com/photos/smartjunco/3262564224/

https://www.flickr.com/photos/bigpinkcookie/401577225/

LEAN STARTUP CIRCLE RHEIN-MAIN:www.leanstartup-frm.de

Kontakt: Paul Herwarth von Bittenfeld

Twitter (@pherwarth), XING, LinkedIn, Facebook