what social media can & cannot do

Post on 07-Aug-2015

282 Views

Category:

Social Media

0 Downloads

Preview:

Click to see full reader

TRANSCRIPT

WHAT CAN &CANNOT DOSOCIAL

MEDIASetting expectation right on the onset

Social media seems like a magic bullet to so many, yet when it fails miserably, understand why is

not a priority.

Thing is, social media IS NOT golden goose but it can amplify your marketing efforts ten-fold

if done properly.

Here’s what it CAN and CANNOT do, no fluff.

Social Media CAN..

AMPLIFY your current marketing strategies by engaging in the communities you’re focusing on

Be an OPPORTUNITY to engage with current and potential customers online

DIRECT potential customers towards your current goals eg. website, subscriptions, events etc..

Build brand awareness

Build your brand’s community

Be ONE-PART of a multi-faceted marketing campaign

Social Media CAN NOT..

A one-stop solution for all your marketing needs

An easy, ‘If you built it, they will come’ scenario

Worth less than what you were paying for advertising back in 1995

Build your empire in a month

The cure to everything ever!

“Social media can only be successful if you integrate it and support it

through other marketing means.”- Super Amazing Wise Person

www.octopusandson.cominfo@octopusandson.com

top related