winning the clinical recruitment battle. presenter health ecareers account executive and industry...

winning the clinical

recruitment battle

Presenter

Health eCareers Account Executive and Industry Consultant for recruiters and healthcare facilities

10 years healthcare and recruiting experience

Bill ThomsonHealth eCareers

Winning the Clinical Recruitment Battle 3

winning the clinical

recruitment battle

INTRODUCTION

Healthcare Industry Fast Stats

Factors Driving Talent Supply and Demand

Employers’ Current Recruitment Needs

Today’s Job Seekers

Trending in Talent Acquisition

1

2

3

4

5

Text HECN to 22333 to Join.Send your response to this number when we get to a poll.

Audience ParticipationINTERACTIVE POLLING

Winning the Clinical Recruitment Battle 4

Winning the Clinical Recruitment Battle 5

POLLINGQUESTION

Text your response to 22333

How many years have you been in Healthcare Recruiting?a.1–3 yearsb.4–7 yearsc.8–15 yearsd.15+ years

Winning the Clinical Recruitment Battle 6

POLLINGQUESTION

Text your response to 22333

How many years have you been in Healthcare Recruiting?

fast stats

Winning the Clinical Recruitment Battle 8

healthcare industry

fast stats1

FAST STATS

18.5MILLION

Employs more than 18.5 million professionals

3.7% 2014unemployment rate

2015unemployment rate3.4%

2015 national average unemployment rate5.3%

Winning the Clinical Recruitment Battle 9

healthcare industry

fast stats2

FAST STATS

5MILLION

Add 5 million jobs between2012 and 2022

2.6% Employment will increase at

an annual rate of 2.6%

That’s one-third of total projected job growth.

Winning the Clinical Recruitment Battle 10

healthcare industry

fast stats

FAST STATS

Ambulatory_x000d_Healthcare

Nursing/_x000d_Residential_x000d_Care

Hospitals

116,400

16,700

58,500

220,000

33,000

47,000

124,000

26,000

0

Net Gains of Jobs2013

2014 2015

(Jan-Jun)

3

3

22

3

3

23

4

21

talent demand factors

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factors driving

growing demand

TALENT DEMAND FACTORS

Aging U.S. PopulationRetiring Healthcare ProfessionalsTurnoverAffordable Care ActTalent Shortages

1

2

3

4

5

Winning the Clinical Recruitment Battle 13

Baby Boomers

are 14.1% of the U.S.

population5

TALENT DEMAND FACTORS

That’s 72 million senior citizens

Began turning 65

2011 2014 2030

Were 14.1%

of population

Will be 19.3%

of population

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physicians are rapidly

reaching retirement

age

TALENT DEMAND FACTORS

Physicians 60 years or older:6

26%

2012

31%

2014

Current average age of actively licensed physicians:6

52Want to accelerate their retirement plans

due to industry changes:7

39%

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nurses are retiring and leaving the workforce

as well

TALENT DEMAND FACTORS

53% 2013Nurses 50 years or older8

Nurses over age 55 planning to retire or change careers9

23%

That’s nearly 190,000 professionals9

• 13% say they will retire• 3% say they will take a non-nursing job• 7% say they will work part time

Winning the Clinical Recruitment Battle 16

there is high

turnover in the

healthcare industry

TALENT DEMAND FACTORS

New RNs leaving first job:10

17.5%

within first year

33.5%

within two years

RNs satisfied with their current jobs:9

73%RNs planning to change jobs

within the next year:9

33%

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physician turnover

is high

TALENT DEMAND FACTORS

5.9%2009

6.5%2011

6.8%2012

6.8%2013

Average rate of medical group physician turnover11

24

Winning the Clinical Recruitment Battle 18

so is physician

burnout

TALENT DEMAND FACTORS

Burnout was >50% among:12

• critical care• emergency medicine• family medicine• internal medicine• general sugery• HIV/Infectious diseases

2013

39.8%

2014

46%

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more Americans

have health insurance

TALENT DEMAND FACTORS

28.2 millionpreviously uninsured are now insured20

8% – 12%current uninsured rate13

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more insured means

more volume

TALENT DEMAND FACTORS

Among emergency medicine physicians:15

28% reported a large increase 48% reported a slight increase

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physicians are finding

the increase in volume

difficult

TALENT DEMAND FACTORS

At full capacity or overextended14

76%

2008 2012 2014

75% 81%

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the U.S. May soon

experience a serious physician shortage

TALENT DEMAND FACTORS

By 2025, short 46,000–90,000 physicians16

PRIMARY CARE: 12,000–31,000 short

NON-PRIMARY CARE: 28,000–63,000 short

Winning the Clinical Recruitment Battle 23

there may not

be enough PAs and

NPs either

TALENT DEMAND FACTORS

AAPA and AANP are skeptical there will be enough of these professionals to fill rapidly increasing primary care needs in coming years

of PAs who want to be employed have jobs18

Similar numbers among NPs

95%

Winning the Clinical Recruitment Battle 24

RN supply

demand imbalances

at state level

TALENT DEMAND FACTORS

RN supply may outpace demand in some areas between 2012 and

202517

34states with a surplus

16states will have shortage by 2025

Projections do not account for future changes to care models or the demand for experienced professional

Winning the Clinical Recruitment Battle 25

POLLINGQUESTION

Text your response to 22333

What are your recruiting expectations for 2016?

a.More openings than 2015b.Fewer openings than 2015c.About the same

Winning the Clinical Recruitment Battle 26

POLLINGQUESTION

Text your response to 22333

What are your recruiting expectations for 2016?

employer recruitment needs

Winning the Clinical Recruitment Battle 28

top 5 current

recruiting obstacles

EMPLOYER RECRUITMENT NEEDS

Finding qualified professionals

Finding professionals quickly

Finding enough professionals

Other job duties competing for my time

Location (local candidate supply/rural location)

1

2

3

4

5

Winning the Clinical Recruitment Battle 29

POLLINGQUESTION

Text your response to 22333

What is your most difficult position to fill?Text in Your Answer

Winning the Clinical Recruitment Battle 30

POLLINGQUESTION

Text your response to 22333

What is your most difficult position to fill?

Winning the Clinical Recruitment Battle 31

most difficult

jobs to fill

EMPLOYER RECRUITMENT NEEDS

Nurse_x000d_Practitioner

Physician_x000d_Assistant

Registered_x000d_Nurse

Physician/_x000d_Surgeon

5.6%

7.2%

9.8%

31.0%

Winning the Clinical Recruitment Battle 32

most difficult-

to-fill physician

specialties

EMPLOYER RECRUITMENT NEEDS

Dermatology

Internal_x000d_Medicine

Psychiatry

Family_x000d_Medicine

6.1%

9.6%

9.9%

12.6%

job seeker desires

33

Winning the Clinical Recruitment Battle 34

most healthcare

professionals are job

seekers

JOB SEEKER DESIRES

Nearly 90%of respondents were actively or casually looking for a job

More than 50% had been looking for less than six months

Almost 65% had been at present job for three years or less

Winning the Clinical Recruitment Battle 35

top reasons

for job search

JOB SEEKER DESIRES

29.8% DIFFERENT

ORGANIZATION

39.7% HIGHER

COMPENSATION

38.3% BETTER WORKING

CONDITIONS

24.0% RELOCATION

23.4% BETTER HOURS

22.8% MORE

RESPONSIBILITY

16.9% stated better working conditions were the single most important reason for their job search

Winning the Clinical Recruitment Battle 36

time and applications

limited

JOB SEEKER DESIRES

Three hours a week or less on job search:

40%5 or fewer job applications

in 3 months:

>50%

16%

35%19

%

13%

7%10%

Number of applications sent in 3 months:

Less than 11–56–1011–2021–30More than 30

Winning the Clinical Recruitment Battle 37

POLLINGQUESTION

Text your response to 22333

What jobs do you advertise online?

a.All openingsb.Difficult-to-fill openingsc.It variesd.I don’t advertise online

Winning the Clinical Recruitment Battle 38

POLLINGQUESTION

Text your response to 22333

What jobs do you advertise online?

Winning the Clinical Recruitment Battle 39

according to job

seekers

JOB SEEKER DESIRES

45%

22%

13%

11%9%

Most Important Site FeatureGood selection of jobs relevant to meEasy to apply for jobsEasy to useDetailed information on employers (i.e. benefits, culture, etc.)Services and information relevant to my career development

45%

Winning the Clinical Recruitment Battle 40

most effective job search tool

JOB SEEKER DESIRES

Healthcare-focused job sites

Employer websites General online job sites

1

2 3

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most effective job search tools

JOB SEEKER DESIRES

80%

73%

Winning the Clinical Recruitment Battle 42

job seekers’ desired

company info

JOB SEEKER DESIRES

63%Employee reviews

60%Benefits

33%Video interviews with managers/staff

29%Video tour of facility

“ ”

Winning the Clinical Recruitment Battle 43

POLLINGQUESTION

Text your response to 22333

What is your online application completion rate?a.Less than 20%b.20 – 50%c.51 – 75%d.Greater than 75%e.I don’t know

Winning the Clinical Recruitment Battle 44

POLLINGQUESTION

Text your response to 22333

What is your online application completion rate?

Winning the Clinical Recruitment Battle 45

biggest job search frustration

JOB SEEKER DESIRES

37%

26%

19%

17%

Poor feedback during the processCumbersome application processSearch result uncertaintyIrrelevant search results

70.6% have stopped an application because the process was too cumbersome

trending in talent acquisition

Winning the Clinical Recruitment Battle46

Winning the Clinical Recruitment Battle 47

engagement/experience

solutions

TRENDING IN TALENT AQUISITION

Part-Time and Temporary Candidate Pools

Job Board Selection

Emphasis on Company Culture

1

2

3

Winning the Clinical Recruitment Battle 48

part-time and

temporary candidate

pools

TRENDING IN TALENT ACQUISITION

Nearly 50%Job seekers interested in these opportunities

Particularly attractiveto physicians, allied health professionals and advance practice nurses

54%Of employers find it difficult to find temp staff or are interested in new solutions

Winning the Clinical Recruitment Battle 49

part-time and

temporary candidate

pools

TRENDING IN TALENT ACQUISITION

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job boardsselection

criteria

TRENDING IN TALENT ACQUISITION

Job seekers want a good selection of relevant jobs

Employers want a good selection of

quality candidates

Winning the Clinical Recruitment Battle 51

PPQA

job boardsselection

criteria

TRENDING IN TALENT ACQUISITION

Winning the Clinical Recruitment Battle 51

vs.Less Qualified with Low Rates

Highly Qualified Applicants

performance rates qualified candidates

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what job seekers are researching

TRENDING IN TALENT ACQUISITION

60% BENEFITS

63% EMPLOYEE REVIEWS

“ ”

Winning the Clinical Recruitment Battle 53

beyond a company

description or logo

TRENDING IN TALENT ACQUISITION

Winning the Clinical Recruitment Battle 53

Trustworthy, Detailed Employee Reviews

Engaging and Entertaining Content

Authentic, Insightful Feedback from Employees

Winning the Clinical Recruitment Battle 54

in summaryCONCLUSION

Factors Increasing Demand• Baby Boomers• Affordable Care Act• Turnover

Factors Decreasing Supply• Retiring Professionals• Burnout• Professional Shortages

Continue to Improve and Adjust Your Strategy Based on Job Seeker Insights • Large Selection of Jobs• Easy Processes• Provide Information that Influences

CONTACT

www.healthecareers.com

Sales and Service:Shannon McGowanAccount ExecShannon.McGowan@healthecareers.com(303) 800-9385

Lisa MathiesonAccount ManagerLisa.Mathieson@healthecareers.com(303) 562-0178

Bill ThomsonInside SalesBill.Thomson@healthecareers.com(303) 562-0351

Hayley Redding Account CoordinatorHaylye.Redding@healthecareers.com303-562-0231

For marketing inquiries, please contact Stephanie Gilbert: Stephanie.Gilbert@healthecareers.com

Winning the Clinical Recruitment Battle 56

resourcesCONCLUSION

1. http://www.bls.gov/iag/tgs/iag62.htm2. www.bls.gov/news.release/pdf/ecopro.pdf3. www.bls.gov/ces/highlights122014.pdf4. http://data.bls.gov/timeseries/CES6562100001?data_tool=XGtable5. http://www.forbes.com/sites/joelkotkin/2014/10/30/aging-america-the-u-s-cities-going-gray-the-fastest/6. http://www.newswise.com/articles/federation-of-state-medical-boards-releases-2014-census-of-actively-licensed-u-s-physicians7. http://www.physiciansfoundation.org/healthcare-research/2014-survey-of-americas-physicians-practice-patterns-and-perspective8. http://www.nursingworld.org/MainMenuCategories/ThePracticeofProfessionalNursing/workforce/Fast-Facts-2014-Nursing-Workforce.pdf 9. http://amnhealthcare.mediaroom.com/2013-10-24-AMN-Healthcare-Annual-Survey-of-Registered-Nurses-Exposes-Generational-Differences-on-State-of-Profession-Leading-up-to-Healthcare-Reform10. http://www.futurity.org/nurses-high-turnover-762532/11. http://www.beckershospitalreview.com/hospital-physician-relationships/physician-turnover-at-all-time-high.html12. http://www.medscape.com/features/slideshow/lifestyle/2015/public/overview?src=wnl_edit_specol&uac=205055MR#2 13. http://obamacarefacts.com/2015/05/19/may-2015-studies-on-enrollment-under-aca/ 14. http://www.physiciansfoundation.org/healthcare-research/2014-survey-of-americas-physicians-practice-patterns-and-perspectives 15. http://www.usatoday.com/story/news/nation/2015/05/04/emergency-room-visits-rise-under-affordable-care-act/26625571/ 16. https://www.aamc.org/newsroom/newsreleases/426166/20150303.html 17. http://bhpr.hrsa.gov/healthworkforce/supplydemand/nursing/workforceprojections/index.html 18. http://www.physicianspractice.com/amid-physician-shortage-nps-pas-in-short-supply 19. http://employers.glassdoor.com/statistical-citations/ 20. http://obamacarefacts.com/sign-ups/obamacare-enrollment-numbers 21. http://data.bls.gov/timeseries/CES6562100001?data_tool=XGtable22. http://data.bls.gov/timeseries/CES6562200001?data_tool=XGtable 23. http://data.bls.gov/timeseries/CES6562300001?data_tool=XGtable 24. http://www.sciencedaily.com/releases/2014/08/140821115632.htm

thank you