wtm fresh 2013, sugarcake pitch
Post on 05-Dec-2014
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Round tripBarbados
British Virgin Islands
St. Lucia
2
Sugarcake
Travel stats
86%rather
intelligent recommendatio
ns
Source: Amadeus Travel Technology Providers
Frustrated by searching for best destinations &attractions
47%
3
Sugarcake
4
SugarcakeFrustrations of planning a trip
5
SugarcakeFrustrations of planning a trip
Pain points
86%
47%
47%
desire
desire
desire
Easy tripPlanning
Easy and seamless booking
Friendrecommen
dations
6
Sugarcake
Connected Caribbean
12
Sugarcake
Customer aquisition
20kbeta10k
alpha
1m100k
14
Sugarcake
Key PartnershipsTourism Boards
High Commissio
n
Technologyproviders
Airlines
Businesses
We’ve already made Partnershipswith tourism boards, high commissions &businesseswithin the region
We also have partnershipsthat ensure we have POI’s(hotels, destinations, events,Businesses etc)
15
Sugarcake
Caribbean diaspora
80%
44%
20%
37%
16
Sugarcake
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