an introduction to...we are part of publicis groupe 4 publicis communications publicis sapient...
TRANSCRIPT
An Introduction to Publicis Sapient
May 2019
An Introduction to Publicis Sapient
We are part of Publicis Groupe
4
Publicis Communications Publicis Sapient Publicis Media Publicis Health
5
WHAT
We are a modern, digital transformation
partner helping established organizations
become digitally enabled to better serve their
customers and thrive in the future.
6
HOW NOW NEXT
In the space between
next and now is HOW.
7
A simultaneous,
data-driven view
of both their
customers and
their company.
Modern approaches:
We bring a start-up
mindset, agile
methods, world-class
engineering and
design thinking.
The unique fusing
of strategy and
consulting, experience
and engineering with
customer obsession.
A legacy of
digital pioneering:
Nearly 30 years of
helping clients thrive
with technology.
An enduring culture
of curiosity and
problem-solving
creativity.
OUR HOW
Digital from our inception
2000+ large-scale innovation projects for
major multi-nationals
History of delivering firsts
Launched first ever Internet Banking
Launched first ever Auto ID account opening
1 Company
20,000+ Passionate people
50+ Offices globally connected
25+ Years of customer innovation
CONSULTING
CREATIVITY
DATA SCIENCE TECHNOLOGY
Publicis Sapient at a glance
Consumer Products Energy & Commodities Financial Services Health Public Sector
Retail Telecommunication, Media & Technology Transportation & Mobility Travel & Hospitality
Deep Industry Experience
Best in class – A recognized leader by industry analysts
across various dimensions
9
Digital Experience
Services
Providers
Gartner™
CRM and Customer
Experience
Implementation
Services, Worldwide,
Q1 2019
The Forrester
Wave™
B2C Global
Commerce Service
Providers, Q1 2015
IDC MarketScape
Leader for Worldwide
Digital Strategy &
Consulting Services
for Digital Operations
Vendor Assessment,
Q1 2017
IDC MarketScape
Digital Strategy &
Agency Services for
Digital Customer
Experience Consulting
Vendor Assessment,
Q1 2017
Gartner™
Digital Marketing,
Q1 2017
The Forrester
Wave™
Digital Experience
Services Providers,
Q4 2017
Digital Marketing Digital Consulting
Digital Operations Global B2C
Commerce CRM & CX
Taking a holistic approach to transforming the entire enterprise
1
0
END-TO-END TRANSFORMATION
Organization
and Operations CCX UX
BACK STAGE
• Policy
• Product design
• Pricing
• Conduct/regulation
• Operations
• Technology
FRONT STAGE
• All customer touchpoints
• Marketing
• Branch telephony
• Service excellence
• Fulfillment
DIGITAL CUSTOMER
EXPERIENCE, GUI
• Web
• Mobile
• Tablet
• Kiosk, wearable, smart
device
Using our capabilities to help businesses create value
• Delivered through product
engineering
• Using data to inform and iterate
on experiences and to identify
new opportunities
Real technology
& engineering to
power the business
Deep strategy and
industry expertise
Relentless customer
and experience-focus
Strategy
& Consulting
Experience Engineering
11
Success factors for digital business transformation
100% long-term
leadership
commitment
Clear purpose &
vision
Focus on
customer value
Entrepreneurial
spirit &
experimentation
culture
Silo breakdown
& autonomy
New digital skill
sets &
governance
12
Publicis.Sapient
Cloud Enablement Framework
May 2019
What is driving organisations’ journey to cloud?
14
IT Cost Pressures &
Efficiencies
Resilience & Security IT Strategies and Modernisation
(Delivery at Pace, Ability to Scale)
1 2 3
Legacy HW/OS/ App
Platforms
4
Driving Factors
Adopting cloud is more than consuming resources, it is a key catalyst in
enabling an organisation to transform their IT and business landscape
Cloud
Transformation
Benefits
15
Cloud Capability is not viewed only as technology enabler but it is a catalyst for business transformation, facilitating
innovation and experimentation
Real Time /
On Demand
Secured Anytime,
Anywhere Access
Subscriptions
based usage
XaaS New Utility Based
Business models (IT-as-a-Service)
Scalable (Adapt to
Unpredictable Traffic)
Business Agility (Adapt to customer
expectations)
4
Cloud Credentials
10+ Years
of successful track record
in areas of cloud strategy,
architecture, application
migration & managed services
1500+ Cloud Specialists End to End Service
Strategy and Roadmap
definition; Cloud Infra + app
architecture Migrating &
Operating application
workloads
Business domain expertise, and Partnerships with major cloud players: Amazon Microsoft Google Salesforce Adobe
Multiple
Engagements 100+ Programs at different stages of Cloud adoption, and Publicis own cloud-based SaaS services
Cloud Labs with focus on:
• Structured Learning
• Certifications
• Thought Leadership
• Knowledge Management
• Processes & Standards
• Training
• Case Studies
with rich experience in: Cloud strategy Cloud architecture Cloud migration Cloud managed services
16
Built capabilities and solution accelerators for different offerings, supported by a pool of architects and solution strategists
Cloud Alliances
INDUSTRY RECOGNITIONS
• ‘CIO 100’ Award for the largest private cloud deployment
• ‘Defy Convention’ Award from VMWare - CNBC
• Relationship goes back to 2008. Successfully executed multiple engagements in public and hybrid cloud models – Investment Management, Hedge Fund, Insurance, Mortgage Services etc..
• One of publicis sapient’s oldest partnerships
• Worldwide certified partner award winner for MIT OpenCourseWare
• Sapient CMRS for regulatory reporting built on Azure, apart from delivering key Oil & Gas client projects
• Strong service partner and customer-vendor relationship at Publicis.Sapient level
• Great work done – Predictive Analytics, Text Mining and Sentiment Analysis, AI recommendation engines etc.
publicis sapient Cloud Engagements
18
thank you
copyright publicis sapient | confidential 19