Andy Greenwood Figaro Circuit 2009

Sponsorship Sales Pack

Figaro Circuit 2009 ________________________________________________________

The worlds most demanding and competitive one-design

solo sailing circuit

The Skipper ________________________________________________________

Andy Greenwood was born in Chester in the UK on 6th

January 1982 getting into sailing aged 10 and racing ever

since. He shares many similarities to some of the leading

names in the sport having honed his skills alongside the

likes of Alex Thomson and Dee Caffarri. Andy's impressive

sailing CV already includes:

• youngest skipper Rolex Fastnet race

• 1st RORC offshore championship

• 2nd Rolex Fastnet Race

• 3rd BMW Round Ireland Race

Andy is a very personable character, extremely media

savvy and experienced with working with corporate

partners.

After a successful first season in the Figaro class during

2008 Andy is looking for partners to help him become the

first non French winner of this gruelling race and cement

his position as the UK’s leading Figaro sailor.

The Event ________________________________________________________

The main race on the Figaro circuit is the annual Solitaire

du Figaro. This gruelling race consists of 4 legs stopping in

France, Spain and Ireland and covers a total distance of

around 2000 miles. Top skippers on previous races have

gone on to further success in events such as the Vendee

Globe. These include Jean le Cam, Seb Josse and Michel

Desjoyeaux.

2009 will be the 40th edition of the race with over 50

yachts expected on the startline.

The race will start in July from Lorient on the French

Atlantic Coast and finish in Dieppe.

Andy will also compete in a number of qualifying and

training races both in France and the UK and will be

starting some pre-season training in the UK during January

and February.

The Boat ________________________________________________________

The boat used for the Figaro Circuit is a Beneteau Figaro 2

designed by Marc Lombard specifically for these events.

They are 10 meters long and feature a powerful carbon

rig, water ballast, twin rudders and a deep bulb keel. They

are very quick and responsive with speeds of over 20

knots recorded whilst being seaworthy enough to face

whatever the oceans throw at them.

Being a one-design class all of the equipment on each

boat is identical making the events a true test of the

skipper’s skill.

The Audience

________________________________________________________

Sailing is one of the largest participation sports in the UK

and is continuing to grow in popularity and increased

media attention through events like the America’s Cup

and individuals such as Ellen MacAurther and Ben Ainslie.

The impressive stats for sponsors include:

• 3.0 million people in the UK actively interested in

sailing / motorboating

• 1.4 million of whom have watched sailing on the TV

in the last year

• 74% of those interested in sailing / motorboating are

classed as upmarket (ABC1)

• Male bias - 70% male / 30% female

• Core of target group aged between 35 and 55

The Figaro Race villages on their own attract in excess of

500,000 visitors

The Media

________________________________________________________

The Figaro circuit is well followed by the press; the Solitaire

du Figaro in particular is the most heavily mediatised

annual race in France helped by the event organiser, the

daily newspaper Le Figaro and other media partners such

as Radio France and TF1

The events are followed in the UK in magazines, TV and on

the web and we will be working hard to gain further

coverage with daily reports, interviews and videos along

with updates on preparations throughout the year.

Some of the publications Andy had articles printed in

included the Guardian and Independent newspapers,

Yachts and Yachting, dailysail.com and an interview on

BBC Radio Merseyside.

As the UK’s leading Figaro sailor we are confident in

Andy’s ability to generate significant coverage for his

sponsors and partners.

The Opportunity

________________________________________________________

“Offshore sailing has shown itself to be a mature, high

value sport - worthy of the most demanding sponsors”

(Marketing Week 2005)

A large proportion of today’s top round the world solo

sailors cut their teeth in the Figaro class and it is a

testimony to the events competitiveness that many of

these sailors and their sponsors return to this demanding

race each year.

We have a number of levels that sponsors can get

involved in from title sponsorship to equipment supplies

and support. The benefits include:

• Tailored programmes to meet your objectives

• Branding on the boat, clothing, team van and

website

• Use of boat and skipper images

• Hospitality at race villages

• Limited number of partners

• Product / service exclusivity

• Use of yacht for corporate days / events

Andy Greenwood Figaro Circuit 2009

To learn more about this exciting opportunity

and how it can help you business please

contact Andy at agreenwood3@aol.com or

call direct on 07947 365 998