anlegg&transport mediaplan 2016 (english)

1
ADVERTISING RATES EDITION DEADLINE MAIL-OUT Nr.1......................................... 12. jan ........................................................................... 19. jan Nr.2......................................... 12. feb ........................................................................... 22. feb Nr.3......................................... 11. mar ....................................................................... 21. mar Nr.4......................................... 15. apr ...........................................................................25. apr Nr.5......................................... 13. may .......................................................................24.may Nr.6/7.................................... 14. jun ........................................................................... 27. jun Nr.8......................................... 19. aug ....................................................................... 29. aug Nr.9......................................... 16. sep ......................................................................... 26. sep Nr.10 ...................................... 14. oct ........................................................................... 24. oct Nr.11 ...................................... 11. nov........................................................................ 21. nov Nr.12 ...................................... 9. dec............................................................................19. dec PUBLISHING SCHEDULE ADVERTISING SIZES SIZE PRICE 2/1 page ........................................................................................................................48 000,- 1/1 page ........................................................................................................................24 900,- 2/3 page ........................................................................................................................18 300,- 1/2 page ........................................................................................................................13 400,- 1/3 page .......................................................................................................................... 9 400,- 1/4 page .......................................................................................................................... 7 600,- 1/8 page .......................................................................................................................... 5 000,- IFC and IBC...................................................................................................................27 000,- Rate per mm. w/4 columns per page.................................................................. 27,- SIZE WIDTH x Height 2/1 page .....................................................................................................400 x 272 mm 2/1 page, bleed................................................................................... 420 x 297 mm* 1/1 page .....................................................................................................194 x 272 mm 1/1 page, bleed................................................................................... 210 x 297 mm* 1/2 page, landscape ...........................................................................194 x 134 mm 1/2 page, vertical ..................................................................................... 95 x 272 mm 1/3 page, landscape ......................................................................... 194 x 87,5 mm 1/3 page, vertical ................................................................................ 61,5 x 272 mm 1/4 page ........................................................................................................ 95 x 134 mm 1/4 page, landscape .............................................................................. 194 x 65 mm 1/8 page, landscape ..............................................................................194 x 33 mm 1/8 page, box ................................................................................................ 95 x 65 mm *Fullbleed print: add 3 mm on all edges TECHNICAL DATA Circulation: 16 000 No. of columns: 4 Col. width x height: 45 mm x 272 mm Printable area: 194 mm x 272 mm Magazine format: 210 mm x 297 mm (A4) Material: High resolution PDF in CMYK colours/300 DPI File transfer: http://bjorgu.no/Filetransfer.aspx choose Anlegg Transport CONTACT André Berger Product Manager Mail: [email protected] Dir. Tlf: 66 82 21 09 Mobile: 986 43 739 2016 MEDIA INFORMATION INSERTS Contact us for information and prices Loose inserts up tp A4 format, in plastic package with Anlegg&Transport, samples, laminated cards and larger formats. No agency commission on inserts. Any processing or transmission of materials will be charged in addition to the ad prices 1/1 page Print area (wxh) 194x272 (bleed. 210x297*) 2/1 pages Print area (wxh) 400x272 (bleed size: 420 x 297*) 1/2 page vertical Print area (2xh) 95x272 1/2 page landscape Print area (wxh) 194x134 1/3 page landscape Print area (wxh) 194x87,5 1/3 page vertical Print area (wxh) 61,5x272 1/4 page Print area (wxh) 95x134 1/4 page landscape Print area (wxh) 194x65 Advertising in Anlegg&Transport is a crucial part of marketing for most businesses that are in or will be en- tering our industries. Our customers reach their target audience through us and enjoy a very good response to their advertising. Target groups: Contractors, machine owners and operators, mining operations, stone and gravel industry, concrete industry, truck and utility vehiecle owners, truck drivers, dispatch centres, van owners, forest contractors, workshops, landscape gardeners, municipal and state agencies, operating and mainte- nance departments, schools, etc. THE INDUSTRY´S LEADING MAGAZINE THE INDUSTRY´S LEADING WEBSITE Marius Rønningsen Sales Representative Mail: [email protected] Dir. Tlf: 66 82 21 23 Mobile: 934 54 909 Kenneth Johnsen Sales -manager Mail: [email protected] Dir. Tlf: 66 82 21 22 Mobile: 926 39 755 www.at.no has in recent years established itself as Norway´s largest website in the construction and transport industry. The website has about 150 000 unique users per month (Google Analytics) www.at.no is a platform tailormade to suit current media habits on desktop, tablet and smart phones. A combination of an ad in Anlegg&Transport and on www.at.no will to a great extent cover the whole industry across reading habits, age groups and media platforms WWW.AT.NO Please see alternate media information for www.at.no With 11 ads in Anlegg&Transport you will be read by 76 000 managers an average of 4.6 times Coverage Frequence Source: IPSOS MMI Trade Press Survey 2015 PICK-UP AWARD INTERNATIONAL TRUCK OF THE YEAR INTERNATIONAL TRUCK OF THE YEAR CZ BG TR A B CH HR H E F N NL DK GB IRL P D FIN PL I S RUS SK GR RO CZ BG TR A B CH HR H E F N NL DK GB IRL P D FIN PL I S RUS SK GR RO Member of the “Truck of the year” jury Member of the “International Pick-up Award” jury Member of the “Van of the year” jury Member of the “Trailer Innovation” jury Anlegg&Transport represents the following juries 1/8 page landscape/ box Print area (wxh) 194x33/ 95x65 Anlegg&Transport. Norway´s leading trademagazine for construction and transport Source: IPSOS MMI Trade Press Survey 2015 Coverage in % among those with decisive authority 47,3% 21,5% 48,1% 24,8% 50,8% 56,6% 16,1% 25,9% Construction Machinery Contracting Services Purchase of lorries (Including trucks, trailers, equipment) Purchase of vans/ pick-up´s 0 25 50 75 100% 0 25 50 75 100% Anlegg&Transport All 1 issue 2 issues 3 issues 4 issues 5 issues 6 issues 7 issues 8 issues

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Page 1: Anlegg&Transport mediaplan 2016 (English)

ADVERTISING RATES

EDITION DEADLINE MAIL-OUTNr.1 .........................................12. jan ........................................................................... 19. janNr.2 .........................................12. feb ...........................................................................22. febNr.3 .........................................11. mar .......................................................................21. marNr.4 .........................................15. apr ...........................................................................25. aprNr.5 .........................................13. may .......................................................................24.mayNr.6/7 ....................................14. jun ...........................................................................27. junNr.8 .........................................19. aug ....................................................................... 29. augNr.9 .........................................16. sep .........................................................................26. sepNr.10 ......................................14. oct ...........................................................................24. octNr.11 ......................................11. nov........................................................................ 21. novNr.12 ......................................9. dec ............................................................................19. dec

PUBLISHING SCHEDULE

ADVERTISING SIZES

SIZE PRICE2/1 page ........................................................................................................................48 000,-1/1 page ........................................................................................................................24 900,-2/3 page ........................................................................................................................18 300,-1/2 page ........................................................................................................................13 400,-1/3 page .......................................................................................................................... 9 400,-1/4 page .......................................................................................................................... 7 600,-1/8 page .......................................................................................................................... 5 000,-IFC and IBC ...................................................................................................................27 000,-Rate per mm. w/4 columns per page .................................................................. 27,-

SIZE WIDTH x Height2/1 page .....................................................................................................400 x 272 mm2/1 page, bleed ................................................................................... 420 x 297 mm*1/1 page .....................................................................................................194 x 272 mm1/1 page, bleed ................................................................................... 210 x 297 mm*1/2 page, landscape ...........................................................................194 x 134 mm1/2 page, vertical .....................................................................................95 x 272 mm1/3 page, landscape ......................................................................... 194 x 87,5 mm1/3 page, vertical ................................................................................ 61,5 x 272 mm1/4 page ........................................................................................................95 x 134 mm1/4 page, landscape ..............................................................................194 x 65 mm1/8 page, landscape ..............................................................................194 x 33 mm1/8 page, box ................................................................................................95 x 65 mm

*Fullbleed print: add 3 mm on all edges

TECHNICAL DATA

Circulation: 16 000No. of columns: 4Col. width x height: 45 mm x 272 mmPrintable area: 194 mm x 272 mm

Magazine format: 210 mm x 297 mm (A4)Material: High resolution PDF in CMYK colours/300 DPIFile transfer: http://bjorgu.no/Filetransfer.aspxchoose Anlegg Transport

CONTACT

André BergerProduct ManagerMail: [email protected]. Tlf: 66 82 21 09Mobile: 986 43 739

2016MEDIA INFORMATION

INSERTS

Contact us for information and prices

Loose inserts up tp A4 format, in plastic package with Anlegg&Transport, samples, laminated cards and larger formats. No agency commission on inserts.

Any processing or transmission of materials will be charged in addition to the ad prices

1/1 page

Print area(wxh) 194x272

(bleed. 210x297*)

2/1 pages

Print area (wxh) 400x272

(bleed size: 420 x 297*)

1/2 pagevertical

Print area (2xh) 95x272

1/2 pagelandscape

Print area (wxh) 194x134

1/3 pagelandscape

Print area (wxh) 194x87,5

1/3 pagevertical

Print area (wxh) 61,5x272

1/4 page

Print area (wxh) 95x134

1/4 pagelandscape

Print area (wxh) 194x65

Advertising in Anlegg&Transport is a crucial part of marketing for most businesses that are in or will be en-tering our industries. Our customers reach their target audience through us and enjoy a very good response to their advertising.

Target groups: Contractors, machine owners and operators,mining operations, stone and gravel industry, concrete industry, truck and utility vehiecle owners, truck drivers, dispatch centres, van owners, forest contractors, workshops, landscape gardeners, municipal and state agencies, operating and mainte-nance departments, schools, etc.

THE INDUSTRY´S LEADING MAGAZINE

THE INDUSTRY´S LEADINGWEBSITE

Marius RønningsenSales RepresentativeMail: [email protected]. Tlf: 66 82 21 23Mobile: 934 54 909

Kenneth JohnsenSales -managerMail: [email protected]. Tlf: 66 82 21 22Mobile: 926 39 755

www.at.no has in recent years established itself as Norway´s largest website in the construction and transport industry.

The website has about 150 000 unique users per month (Google Analytics)

www.at.no is a platform tailormade to suit current media habits on desktop, tablet and smart phones. A combination of an ad in Anlegg&Transport and on www.at.no will to a great extent cover the whole industry across reading habits, age groups and media platforms

WWW.AT.NO

Please see alternate media information for www.at.no

With 11 ads in Anlegg&Transport you will be read by 76 000 managers an average of 4.6 times

CoverageFrequence

Source: IPSOS MMI Trade Press Survey 2015

PICK-UPAWARDINTERNATIONAL

TRUCK OF THE YEARINTERNATIONAL

TRUCK OF THE YEAR

CZ

BG

TR

A

B

CH HR

H

E

F N

NL

DK GB

IRLP D FIN PL

ISRUSSKGRRO

CZ

BG

TR

A

B

CH HR

H

E

F N

NL

DK GB

IRLP D FIN PL

ISRUSSKGRRO

Member of the“Truck of the year” jury

Member of the“International Pick-up Award” jury

Member of the“Van of the year” jury

Member of the“Trailer Innovation” jury

Anlegg&Transport represents the following juries

1/8 pagelandscape/

boxPrint area

(wxh) 194x33/95x65

Anlegg&Transport. Norway´s leading trademagazine for construction and transportSource: IPSOS MMI Trade Press Survey 2015

Coverage in % among those with decisive authority

47,3%

21,5%

48,1%

24,8%

50,8%

56,6%

16,1%

25,9%

ConstructionMachinery

ContractingServices

Purchase of lorries(Including trucks, trailers, equipment)

Purchase of vans/ pick-up´s

0 25 50 75 100% 0 25 50 75 100%

Anlegg&TransportAll

1 issue 2 issues 3 issues 4 issues 5 issues 6 issues 7 issues 8 issues