Transcript
Page 1: Anlegg&Transport mediaplan 2016 (English)

ADVERTISING RATES

EDITION DEADLINE MAIL-OUTNr.1 .........................................12. jan ........................................................................... 19. janNr.2 .........................................12. feb ...........................................................................22. febNr.3 .........................................11. mar .......................................................................21. marNr.4 .........................................15. apr ...........................................................................25. aprNr.5 .........................................13. may .......................................................................24.mayNr.6/7 ....................................14. jun ...........................................................................27. junNr.8 .........................................19. aug ....................................................................... 29. augNr.9 .........................................16. sep .........................................................................26. sepNr.10 ......................................14. oct ...........................................................................24. octNr.11 ......................................11. nov........................................................................ 21. novNr.12 ......................................9. dec ............................................................................19. dec

PUBLISHING SCHEDULE

ADVERTISING SIZES

SIZE PRICE2/1 page ........................................................................................................................48 000,-1/1 page ........................................................................................................................24 900,-2/3 page ........................................................................................................................18 300,-1/2 page ........................................................................................................................13 400,-1/3 page .......................................................................................................................... 9 400,-1/4 page .......................................................................................................................... 7 600,-1/8 page .......................................................................................................................... 5 000,-IFC and IBC ...................................................................................................................27 000,-Rate per mm. w/4 columns per page .................................................................. 27,-

SIZE WIDTH x Height2/1 page .....................................................................................................400 x 272 mm2/1 page, bleed ................................................................................... 420 x 297 mm*1/1 page .....................................................................................................194 x 272 mm1/1 page, bleed ................................................................................... 210 x 297 mm*1/2 page, landscape ...........................................................................194 x 134 mm1/2 page, vertical .....................................................................................95 x 272 mm1/3 page, landscape ......................................................................... 194 x 87,5 mm1/3 page, vertical ................................................................................ 61,5 x 272 mm1/4 page ........................................................................................................95 x 134 mm1/4 page, landscape ..............................................................................194 x 65 mm1/8 page, landscape ..............................................................................194 x 33 mm1/8 page, box ................................................................................................95 x 65 mm

*Fullbleed print: add 3 mm on all edges

TECHNICAL DATA

Circulation: 16 000No. of columns: 4Col. width x height: 45 mm x 272 mmPrintable area: 194 mm x 272 mm

Magazine format: 210 mm x 297 mm (A4)Material: High resolution PDF in CMYK colours/300 DPIFile transfer: http://bjorgu.no/Filetransfer.aspxchoose Anlegg Transport

CONTACT

André BergerProduct ManagerMail: [email protected]. Tlf: 66 82 21 09Mobile: 986 43 739

2016MEDIA INFORMATION

INSERTS

Contact us for information and prices

Loose inserts up tp A4 format, in plastic package with Anlegg&Transport, samples, laminated cards and larger formats. No agency commission on inserts.

Any processing or transmission of materials will be charged in addition to the ad prices

1/1 page

Print area(wxh) 194x272

(bleed. 210x297*)

2/1 pages

Print area (wxh) 400x272

(bleed size: 420 x 297*)

1/2 pagevertical

Print area (2xh) 95x272

1/2 pagelandscape

Print area (wxh) 194x134

1/3 pagelandscape

Print area (wxh) 194x87,5

1/3 pagevertical

Print area (wxh) 61,5x272

1/4 page

Print area (wxh) 95x134

1/4 pagelandscape

Print area (wxh) 194x65

Advertising in Anlegg&Transport is a crucial part of marketing for most businesses that are in or will be en-tering our industries. Our customers reach their target audience through us and enjoy a very good response to their advertising.

Target groups: Contractors, machine owners and operators,mining operations, stone and gravel industry, concrete industry, truck and utility vehiecle owners, truck drivers, dispatch centres, van owners, forest contractors, workshops, landscape gardeners, municipal and state agencies, operating and mainte-nance departments, schools, etc.

THE INDUSTRY´S LEADING MAGAZINE

THE INDUSTRY´S LEADINGWEBSITE

Marius RønningsenSales RepresentativeMail: [email protected]. Tlf: 66 82 21 23Mobile: 934 54 909

Kenneth JohnsenSales -managerMail: [email protected]. Tlf: 66 82 21 22Mobile: 926 39 755

www.at.no has in recent years established itself as Norway´s largest website in the construction and transport industry.

The website has about 150 000 unique users per month (Google Analytics)

www.at.no is a platform tailormade to suit current media habits on desktop, tablet and smart phones. A combination of an ad in Anlegg&Transport and on www.at.no will to a great extent cover the whole industry across reading habits, age groups and media platforms

WWW.AT.NO

Please see alternate media information for www.at.no

With 11 ads in Anlegg&Transport you will be read by 76 000 managers an average of 4.6 times

CoverageFrequence

Source: IPSOS MMI Trade Press Survey 2015

PICK-UPAWARDINTERNATIONAL

TRUCK OF THE YEARINTERNATIONAL

TRUCK OF THE YEAR

CZ

BG

TR

A

B

CH HR

H

E

F N

NL

DK GB

IRLP D FIN PL

ISRUSSKGRRO

CZ

BG

TR

A

B

CH HR

H

E

F N

NL

DK GB

IRLP D FIN PL

ISRUSSKGRRO

Member of the“Truck of the year” jury

Member of the“International Pick-up Award” jury

Member of the“Van of the year” jury

Member of the“Trailer Innovation” jury

Anlegg&Transport represents the following juries

1/8 pagelandscape/

boxPrint area

(wxh) 194x33/95x65

Anlegg&Transport. Norway´s leading trademagazine for construction and transportSource: IPSOS MMI Trade Press Survey 2015

Coverage in % among those with decisive authority

47,3%

21,5%

48,1%

24,8%

50,8%

56,6%

16,1%

25,9%

ConstructionMachinery

ContractingServices

Purchase of lorries(Including trucks, trailers, equipment)

Purchase of vans/ pick-up´s

0 25 50 75 100% 0 25 50 75 100%

Anlegg&TransportAll

1 issue 2 issues 3 issues 4 issues 5 issues 6 issues 7 issues 8 issues

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