anztb user experience testing [read-only] · user experience (ux) “it’s not just about getting...
TRANSCRIPT
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David Clarke
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AGENDA
Background
UX Testing in the SDLC
Usability Inspection
Remote UX Testing
Mobile UX Testing
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BACKGROUND
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USER EXPERIENCE (UX)
“It’s not just
about getting
from A to B.
It’s the
journey that
matters.”
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WHAT IS UX TESTING?
The process of understanding what users
do and why they do it.
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WHY CONSIDER IT?
“Spend 10% of project’s budget on
usability. The result is an application with
double the quality metrics.” Jacob
Neilson.
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WHO DOES IT BENEFIT?
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WHEN TO CONSIDER?
• Early in Design Process.
• Throughout the SDLC.
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UX TESTING IN
THE SDLC
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WATERFALL
Requirements
System Design
Implementation
Verification
Deployment
Maintenance
UX Test
UX Test
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AGILE
UX Test, 1 Iteration Ahead of Development.
User Stories A User Stories B
User Stories BUser Stories A
User Stories CDesign/UX Test
Development
Iteration 0 Iteration 1 Iteration 2
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ITERATION 0
Actions:
• Test Old Design First*.
• Test your Competitors’ Designs.
• Perform Prototype Studies.
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ITERATION 1..N
Actions:
• Schedule UX Testing Workshop.
• Track “UX Tested” on Task Board.
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DID YOU KNOW?
“People believe that more attractive
designs are easier to use than less
attractive designs.”
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CRAP
• CCCContrast
• RRRRepetition
• AAAAlignment
• PPPProximity
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CONTRAST
• “Verify your eyes are being directed to the important parts of the
application’s page?”
E.g., Bad Contrast:
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CONTRAST
Better
Contrast?
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REPETITION
• “Are the same links, fonts, headings, icons, list styles, buttons,
link colours and search results used throughout?”
• “Are the common elements in the standard locations?”
What would you expect if you clicked on the company logo on the
website below?
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ALIGNMENT
• “Do the elements line up horizontally and vertically?”
E.g., Bad Alignment:
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PROXIMITY
• “Are the elements close to each other related?”
• “Does the whitespaces, borders & background colours help
identify a particular functional block?”
E.g., Bad Proximity:
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REMOTE UX TESTINGMETHODOLOGY
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REMOTE UX TESTING
• Create Create Create Create Tests
• IIIInvite Participants
• AAAAnalyse Results
• TTTTranslate into Improved Design
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CREATE TESTS
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PURPOSE
High Level
• How usable is the interface?
Low Level
• How usable is the contact us page?
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OBJECTIVES
Examples:
• Are search results clear to users?
• Can users find our contact details?
• How difficult is it for users to buy our
service?
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TYPES OF TESTS
• Preference
• Remote Task
• Start-to-end
• Survey
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TASKS - CONSIDERATIONS
• High Chance of Failure.
• High Cost of User Failure.
• First Impressions.
• First Tasks.
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TASKS - CONSIDERATIONS
• Repeated Tasks.
• Critical Tasks.
• New Tasks for Product.
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IIIINVITE
PARTICIPANTS
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HOW MANY?
Small (10)
- More likely to Give an Accurate Result.
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WHO?
• User Groups:
• Demographics
• Age
• Gender
• Knowledge of Application.
• Consider Disabilities or Impairments.
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ANALYSE RESULTS
• Success, Failure Rates.
• Time to Complete Tasks.
• Preferences.
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IMPROVE DESIGN
• Brain Storming Session.
• Correlate Human Patterns.
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MOBILE UX TESTING
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PAPER PROTOTYPES
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MOBILE TESTING SLEDS
1. Cameras.
2. Cradle.
3. Computer.
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ENVIRONMENT SIMULATION
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TECH - ACCOMMODATE
Own users:
1. Providers.
2. Connection Speeds.
3. Technologies. (e.g., Tablet -> Mobile,
Android -> iPhone)
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FUTURE OF UX
TESTING
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FUTURE
• UX Testing as Part of the SDLC.
• Complete, Transparent Mobile Usability
Testing Solution.
• Share Mobile UX from Anywhere in a
Real World Context.