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T

1) Rumelt

.

,

.

a) (Consistency)

.

b) (Consonance):

.

c) (Advantage).

.

d) (Feasibility)

.

2) Johnson & Scholes

a) (Suitability),

.

b) (Acceptability),

, .

c) (Feasibility),

,

.

3) STAIR

STAIR . ,

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, , (

), (

), (

) (o

).

.

2009

..

,

:

1. 250

2. (

)

3.

4.

5. (

)