apco's prevention & wellness offering

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p & w prevention& wellness Introducing a new strategic offering from

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Page 1: APCO's Prevention & Wellness Offering

p&w

prevention&wellnessIntroducing a new strategic offering from

Page 2: APCO's Prevention & Wellness Offering

In today’s health care environment,

prevention is viewed as the best method

for improving health quality and reducing

long-term health care costs.

But it’s not just a matter of health:

Prevention is also being positioned as

a societal objective. Companies and

organizations that harness the potential

of these developments will be able

to realize a competitive advantage.

Page 3: APCO's Prevention & Wellness Offering

APCO’s Prevention and Wellness (P&W) offering

is designed to help clients smartly and sustainably engage in this new

discussion by creating innovative programs that enhance reputation, create

value and make people healthier. Our programs focus on achieving all three

of these objectives, delivering both business success and social impact.

p&w

Page 4: APCO's Prevention & Wellness Offering

Making people healthier. Most importantly, our clients genuinely

want to improve the health and quality of life of their customers and employees. Our

programs use the power of social marketing and community networks to help shape

enabling environments that empower people to make certain health choices.

Enhancing reputation. APCO was founded on the belief that

reputation is a key driver behind a company’s success. Our clients are trailblazers,

conveners, innovators and leaders in their sectors — but within the P&W community,

they still face barriers to participation. APCO helps clients demonstrate value in a way

that enhances their reputation and ties into the ongoing P&W discussion.

Creating value. APCO does more than build brand value — we help open

the door for true partnerships that give companies the insights and ability to create

products and services that have significant return on investment. We understand that

companies are under pressure on both sides, from stakeholders who expect brands

to deliver societal impact and from investors who expect businesses to perform

financially. We believe clients can meet both demands — and drive growth — by

strategically weaving P&W into their business plans and value chains.

Page 5: APCO's Prevention & Wellness Offering

infectious disease

chronic disease

nutrition

Our areas of expertise — infectious disease, chronic disease and nutrition — are

key components of the national focus on the importance

of prevention and wellness. We are dedicated to

driving results through stakeholder engagement and

communication strategies to ensure our clients can

sustainably build and strengthen their business.

Page 6: APCO's Prevention & Wellness Offering

Scientists and researchers have conquered the basics of infectious disease, but it is not yet

time to declare victory. Vaccine-preventable disease is still a leading cause of death in adults in

the United States and in children around the world, while hospital-acquired infections continue

to drive health care system costs. With well over a decade of specialized experience, APCO is

well-positioned to help companies navigate these evolving issues.

infectious disease

Page 7: APCO's Prevention & Wellness Offering

chronic disease

Chronic disease has now supplanted infectious disease as the leading cause of death and

disability globally. APCO’s team includes leading experts who know firsthand the pressures

companies are facing: Policymakers are looking to private industry for innovations that offer

practical solutions for both health systems and consumers, while increasing emphasis is being

placed on companies’ abilities to approach health holistically on a community level.

Page 8: APCO's Prevention & Wellness Offering

nutrition

An unprecedented U.S. policy focus on food and nutrition is bringing diverse stakeholders to

the table. Local, state and federal policymakers expect the private sector to help find ways

to make the healthy choice the easy choice for consumers. At APCO, we guide our clients

through the intersection of policy, nutrition science, food science and public health to develop

innovative partnerships and programs that address obesity and malnutrition.

Page 9: APCO's Prevention & Wellness Offering

Learn more about what our experts

can do for you at www.apcoworldwide.com/prevention.

Whether you are concerned with infectious disease,

chronic disease, nutrition or a combination of all three,

APCO can help you achieve your goals and become a

respected leader in prevention and wellness.

Page 10: APCO's Prevention & Wellness Offering

© 2011 APCO Worldwide Inc. All rights reserved. Design: StudioAPCO®.

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