are your linkedin or linked out?

Are You LinkedOut or

All rights reserved Social Media Corp Solutions 2012

What is LinkedIn?

Click and Watch this video.


http://www.youtube.com/watch?v=ZVlUwwgOfKw

A global platform to share and exchange massive professional and

industry related Information.


Quick Facts about LinkedIn

LinkedIn is the No.1 professional networking site online.

LinkedIn has more than 150 million members in 200 countries, 1 million companies.

A new member joins LinkedIn approximately every One second.

Everyone from top CEOs to Fortune 500 Executives have a LinkedIn account.


Relationships Matter on Linkedin

We live in both: Local and global connected economy.

Today your success as a business owner depends upon your relationships you develop and resources you can trust.


Free and Paid ServicesLinkedin offers both FREE and Premium

BUSINESS ACCOUNTS for those who wish to expand their professional

networks and take advantage of more dynamic tools and resources to expand

their brand exposure. All rights reserved Social Media Corp

Solutions 2012

Linkedin Business Plans


10 Reasons Why Businesses Use Linkedin 1. Connect and increase their network

2. Engage and Collaborate with key people

3. Use as a lead generation tool

4. Increase Brand Awareness and brand equity

5. Build Online Creditability

6. Hire People

7. B2C and B2B Sales

8. Collect market intelligence

9. Build Relationships with clients and prospects

10. Engage in High-Value targeted Conversation


• Your Linkedin network consists of your 1st connections.

• Your connections’ connections and the people they know. 2nd Connections.

• Links you to a vast number of qualified professionals and experts. 3rd Connections and beyond.


What is your criteria for adding connections?


Quantity vs. Quality?Industry related vs. Generic?

Like-minded vs. Mixed?


What’s Your LinkedIn Connection Strategy?Number Game

Your Good Friends Only

Very Selective & Strategic


THE “NUMBER GAME” APPROACH?

Connect with as many

people: who knows what might bring you results?All rights reserved Social Media Corp

Solutions 2012

However…


TIP:LinkedIn’s tag line is

Relationship Matters…and they don’t like just name

collecting online networkers.


What’s the value of connecting

with thousands of people who have

no interest in your products and

service?All rights reserved Social Media Corp

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THE “GOOD FRIENDS ONLY” APPROACH

Connect only with people

you know well and would

recommend to your network.All rights reserved Social Media Corp

Solutions 2012

With this Approach


You’re missing the point of

Linkedin networking if

you limit yourself to only close contacts


THE VERY SELECTIVE STRATEGIC APPROACHPeople you already know through your business

Your professional peers and other leaders

Experts/Gurus in your industry

People in your local area or city

Potential clients, prospects, partners, and team members All rights reserved Social Media Corp

Solutions 2012

Find common interest, objectives, discussions on LinkedIn Groups.

Ask for an introduction from someone you know mutually .

Be clear in your connection request who you are and the reason you want to connect.

How To Connect With People You Don’t Know


Relationship Building Phases On LinkedInContact PhaseConnection PhaseConversation PhaseLike YOU PhaseFace to Face PhaseTrust Building PhaseBusiness PhaseAdvocate PhaseAll rights reserved Social Media Corp

Solutions 2012

LinkedIn’s culture and

etiquette for initiating a

connection with people you don’t know is different from other social

sites such as Twitter and Facebook

Learn Linkedin Culture


Establish a foundation in order to begin building your influence, generating introductions and referrals, and tapping into valuable business opportunities.

LinkedIn suggests that a completed profile gives you 40% greater advantage for networking and business success.


Focus on Your

Professional Expertise

Your Accomplishments


Invite people from your Email List

Include your Linkedin URL in all outbound communications.

Link Linkedin with your Twitter account.



The Power Of LinkedIn Groups

Group Dos and Don'ts

Read Guidelines

Do not Spam the group members

Build Relationship with the Group Owner

Introduce yourself to the group

Identify key movers and shakers – INFLUENCERS

Join Discussions

Don’t post the same message repeatedly

Share industry and group relevant content only

Group Etiquettes on Linkedin


IMPORTANT TIP

To be successful on Linkedin build genuine trusted relationship. Add value to your network by sharing

your knowledge and expertise. Participate in value adding conversations daily.


Sources of Information and Images

Dainaz S Illava


www.Linkedin.com

www.patricerutledge.com

http://123rf.com

www.authorstream.com

www.Mashable.com

www.350.org

http://www.linkedin.com/

http://www.patricerutledge.com/

http://123rf.com/

http://www.authorstream.com/

http://www.mashable.com/

http://www.350.org/

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