Download - Are Your LinkedIn or Linked Out?
Are You LinkedOut or
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What is LinkedIn?
Click and Watch this video.
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A global platform to share and exchange massive professional and
industry related Information.
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Quick Facts about LinkedIn
LinkedIn is the No.1 professional networking site online.
LinkedIn has more than 150 million members in 200 countries, 1 million companies.
A new member joins LinkedIn approximately every One second.
Everyone from top CEOs to Fortune 500 Executives have a LinkedIn account.
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Relationships Matter on Linkedin
We live in both: Local and global connected economy.
Today your success as a business owner depends upon your relationships you develop and resources you can trust.
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Free and Paid ServicesLinkedin offers both FREE and Premium
BUSINESS ACCOUNTS for those who wish to expand their professional
networks and take advantage of more dynamic tools and resources to expand
their brand exposure. All rights reserved Social Media Corp
Solutions 2012
Linkedin Business Plans
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10 Reasons Why Businesses Use Linkedin 1. Connect and increase their network
2. Engage and Collaborate with key people
3. Use as a lead generation tool
4. Increase Brand Awareness and brand equity
5. Build Online Creditability
6. Hire People
7. B2C and B2B Sales
8. Collect market intelligence
9. Build Relationships with clients and prospects
10. Engage in High-Value targeted Conversation
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• Your Linkedin network consists of your 1st connections.
• Your connections’ connections and the people they know. 2nd Connections.
• Links you to a vast number of qualified professionals and experts. 3rd Connections and beyond.
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What is your criteria for adding connections?
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Quantity vs. Quality?Industry related vs. Generic?
Like-minded vs. Mixed?
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What’s Your LinkedIn Connection Strategy?Number Game
Your Good Friends Only
Very Selective & Strategic
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THE “NUMBER GAME” APPROACH?
Connect with as many
people: who knows what might bring you results?All rights reserved Social Media Corp
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However…
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TIP:LinkedIn’s tag line is
Relationship Matters…and they don’t like just name
collecting online networkers.
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What’s the value of connecting
with thousands of people who have
no interest in your products and
service?All rights reserved Social Media Corp
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THE “GOOD FRIENDS ONLY” APPROACH
Connect only with people
you know well and would
recommend to your network.All rights reserved Social Media Corp
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With this Approach
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You’re missing the point of
Linkedin networking if
you limit yourself to only close contacts
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THE VERY SELECTIVE STRATEGIC APPROACHPeople you already know through your business
Your professional peers and other leaders
Experts/Gurus in your industry
People in your local area or city
Potential clients, prospects, partners, and team members All rights reserved Social Media Corp
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Find common interest, objectives, discussions on LinkedIn Groups.
Ask for an introduction from someone you know mutually .
Be clear in your connection request who you are and the reason you want to connect.
How To Connect With People You Don’t Know
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Relationship Building Phases On LinkedInContact PhaseConnection PhaseConversation PhaseLike YOU PhaseFace to Face PhaseTrust Building PhaseBusiness PhaseAdvocate PhaseAll rights reserved Social Media Corp
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LinkedIn’s culture and
etiquette for initiating a
connection with people you don’t know is different from other social
sites such as Twitter and Facebook
Learn Linkedin Culture
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Establish a foundation in order to begin building your influence, generating introductions and referrals, and tapping into valuable business opportunities.
LinkedIn suggests that a completed profile gives you 40% greater advantage for networking and business success.
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Focus on Your
Professional Expertise
Your Accomplishments
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How to quickly grow
your Linkedin list
quickly and
organicallyAll rights reserved Social Media Corp Solutions 2012
Invite people from your Email List
Include your Linkedin URL in all outbound communications.
Link Linkedin with your Twitter account.
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The Power Of LinkedIn Groups
Group Dos and Don'ts
Read Guidelines
Do not Spam the group members
Build Relationship with the Group Owner
Introduce yourself to the group
Identify key movers and shakers – INFLUENCERS
Join Discussions
Don’t post the same message repeatedly
Share industry and group relevant content only
Group Etiquettes on Linkedin
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IMPORTANT TIP
To be successful on Linkedin build genuine trusted relationship. Add value to your network by sharing
your knowledge and expertise. Participate in value adding conversations daily.
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Sources of Information and Images
Dainaz S Illava
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www.Linkedin.com
www.patricerutledge.com
http://123rf.com
www.authorstream.com
www.Mashable.com
www.350.org