automotive market
TRANSCRIPT
Thailand: Automotive Industry
U.S. Commercial ServiceU.S. Commercial ServiceU.S. Embassy Bangkok, ThailandU.S. Embassy Bangkok, Thailand
www.buyusa.gov/thailandwww.buyusa.gov/thailand
Presentation Content
Market Overview Market Overview Best ProspectBest Prospect Market AccessMarket Access Market ChallengesMarket Challenges Trade EventsTrade Events
Market Overview Detroit of the ASEAN RegionDetroit of the ASEAN Region
Thailand hosts assembling operations for Ford, GM, Toyota, Isuzu, Thailand hosts assembling operations for Ford, GM, Toyota, Isuzu, Honda,Nissan, Mitsubishi, BMW, Daimler Chrysler, Mazda etc. Honda,Nissan, Mitsubishi, BMW, Daimler Chrysler, Mazda etc.
ASEAN largest vehicle assembling capacityASEAN largest vehicle assembling capacityAnnual assembling capacity of 1 million units Annual assembling capacity of 1 million units
Assembling industry of double-digits growth Assembling industry of double-digits growth 2006 vehicle production increases 16% from last year to exceed 1.3 2006 vehicle production increases 16% from last year to exceed 1.3 million units million units
Parts manufacturing of highest qualityParts manufacturing of highest quality Most competitive in manufacturing of casting & forging parts, stamping Most competitive in manufacturing of casting & forging parts, stamping body parts, plastic & rubber parts and glassbody parts, plastic & rubber parts and glass
Vehicle Production
Largest domestic market in ASEAN Largest domestic market in ASEAN Vehicles sales in 2006 is expected to conclude about 703,000 unitsVehicles sales in 2006 is expected to conclude about 703,000 units One-ton pickup trucks share 62% One-ton pickup trucks share 62% Passenger cars share 28% Passenger cars share 28%
Domestic market of double-digits growth Domestic market of double-digits growth Domestic sales grew at double digit annually since 1999Domestic sales grew at double digit annually since 1999
Exports market of double-digits growth Exports market of double-digits growth Account for 43% (560,000 units) of overall vehicle production in 2006 Account for 43% (560,000 units) of overall vehicle production in 2006 Industry target exports to increase to 50% of the industry output by 2010Industry target exports to increase to 50% of the industry output by 2010
Best Prospect After market Accessories & Performance partsAfter market Accessories & Performance parts
Suspension systems, wheels and tires for SUVs Suspension systems, wheels and tires for SUVs and pickupsand pickups
Automotive service equipment & toolsAutomotive service equipment & tools Tire (wheel) & brake service equipmentTire (wheel) & brake service equipment Body and paint repair service equipment Body and paint repair service equipment
Opportunities for OEM Manufacturers Opportunities for OEM Manufacturers Opportunities for U.S. Tier 1, 2 parts Opportunities for U.S. Tier 1, 2 parts
manufacturers manufacturers
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Market Entry
Identify Local Distributor / PartnersIdentify Local Distributor / PartnersTake advantage of the U.S. Commercial Service’s Gold Key and International Take advantage of the U.S. Commercial Service’s Gold Key and International
Partner Search services to locate qualified and pre-screened local partners and Partner Search services to locate qualified and pre-screened local partners and distributors.distributors.
Leverage existing relationships with OEMsLeverage existing relationships with OEMsThe Commercial Service can arrange appointments for you with the major OEMs The Commercial Service can arrange appointments for you with the major OEMs
in Thailand, if you sell to them in other parts of the world you can sell to them in Thailand, if you sell to them in other parts of the world you can sell to them here too!here too!
Market Challenges
Intense CompetitionIntense Competition Strong Japanese DominanceStrong Japanese Dominance
Trade Events BANGKOK INTERNATIONAL MOTOR SHOWBANGKOK INTERNATIONAL MOTOR SHOW
Consumer show for automobile and accessories with primary focus Consumer show for automobile and accessories with primary focus on end users on end users
Date:March 30 –April 8, 2007 Date:March 30 –April 8, 2007 Venue: Bangkok International Trade Exhibition Center (BITEC) Venue: Bangkok International Trade Exhibition Center (BITEC) Website:http://www.grandprixgroup.com/new/motorshow/2006/Website:http://www.grandprixgroup.com/new/motorshow/2006/
default.asp default.asp Motor Expo 2007Motor Expo 2007
Consumer show for automobile and accessories with primary focus Consumer show for automobile and accessories with primary focus on end users on end users
Date: December 2007Date: December 2007 Venue: Impact Exhibition & Convention Center, BangkokVenue: Impact Exhibition & Convention Center, Bangkok Website: Website: www.www.autoinfoautoinfo.co..co.thth
Who should participate? Aftermarket, OEM suppliers, Who should participate? Aftermarket, OEM suppliers, Garage/Repair, Service providers, all interested parties. Customize Garage/Repair, Service providers, all interested parties. Customize schedules will fit your company’s interests.schedules will fit your company’s interests.
Join the U.S. Commercial Service’s 2007 Southern China-Thailand Join the U.S. Commercial Service’s 2007 Southern China-Thailand Automotive Trade Mission.Automotive Trade Mission.
March 25 - April 1, 2007 – Guangzhou, BangkokMarch 25 - April 1, 2007 – Guangzhou, Bangkok
Participation Fee: $1400 (Fee includes: Matchmaking meetings, Participation Fee: $1400 (Fee includes: Matchmaking meetings, briefings, local transportation, interpreters and welcome receptions briefings, local transportation, interpreters and welcome receptions in both stops)in both stops)
Thank you & Welcome to Thailand
Wanwemol CharukultharvatchWanwemol CharukultharvatchCommercial SpecialistCommercial Specialist
(([email protected]@mail.doc.gov) )
James GolsenJames GolsenCommercial AttachéCommercial Attaché
(([email protected]@mail.doc.gov) )
U.S. Commercial ServiceU.S. Commercial Service
U.S. Embassy Bangkok, ThailandU.S. Embassy Bangkok, Thailand