axminster carpets are the inventors of world-renowned...
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Axminster Carpets are the inventors of world-renowned Axminster weave.
Founded in 1755, we continue to weave the luxury carpets from
our site in Devon.
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T H E S T O R Y S O F A R
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WHERE IT ALL BEGAN...
Thomas Whitty began making Axminster method carpets in 1755. These original Axminster Carpets™ could be found in
Chatsworth House and Brighton Pavilion as well as being bought by King George III and Queen Charlotte, who visited the factory.
182 years later, a carpet manufacturer called Harry Dutfield was on a train where he met a vicar from the West Country who told him that carpets had not been made in Axminster for a while due
to a disastrous fire that had destroyed the factory. The germ of an idea was born and in 1937 the decision was taken to re-launch
carpet manufacturing in the town of Axminster.
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This was the renaissance of ‘Axminsters from Axminster’. Axminster Carpets™ continue the proud tradition of making the finest carpets in the world. Carpets from Axminster can be
found in royal residences, in some of the finest hotels in the world, in train carriages, on the aircraft of major global airlines and in
thousands of discerning homes up and down the country.
To celebrate 250 years of carpet weaving in Axminster a commemorative rug was produced. Re-enacting history, the
carpet was paraded by the weavers of Axminster Carpets through the town to the Minster Church where it was blessed by the
Bishop of Exeter and then presented to the Earl of Devon, who was representing the Queen. It is now at Clarence House, the
home of HRH The Prince of Wales.
Today, Axminster Carpets™ is still weaving beautifully designed carpets in the Devon town of Axminster for the Royal Household,
stately homes, luxury hotels and homes around the world.
TH E TRU E AUTH ENTIC
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Today, Axminster Carpets™ is still weaving beautifully designed carpets in the Devon town of Axminster for the
Royal Household, stately homes, luxury hotels and homes around the world.
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O U R C R A F T
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OVER 250 YEARS OF EXPERTISE
Across the globe, the name of Axminster Carpets is synonymous with the finest quality British carpet making. Our products have
been fitted in some of the most famous buildings in the world, and are a prestigious icon of beautiful interior design.
But how does a small factory in Devon manage to create such a renowned global reputation? Quite simply, it’s down
to our expert craftsmanship.
WORLD-CLASS CARPETSThroughout our production processes, we are constantly hand-in-
specting at every single stage. Whether it be the quality of the woollen yarn, the accuracy of the weaving process, or the final carpet – we make sure every product that leaves our factory is
worthy of the Axminster Carpets name.
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“Being part of such an iconic, historic manufacturer that combines tradition and innovation across the business and its products makes this a very exciting time for the design team
and myself. There is inspiration in every corner of the business - and as a team we love the daily challenges of designing
for such a wide variety of products and markets. Using our expertise and growing reputation in historic reproductions, we have designed innovative products for boutique hotels to
inspiring the “domestic” market with new design and weaves.
We benefit as a team having total access across the business from access to different wool types (blends) to
the dying, weaving and finishing processes. This passion and detail ensures the beautiful creative designs and
concepts are embraced across the business to produce the finest, most beautiful inspiring carpets in the world.”
Gary
GARY BRIDGE D E S I G N D I R E C T O R
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Passion, skill and a drive to be the very best. This is how we elevate ourselves
above our competitors; they simply cannot replicate our
centuries of knowledge, tradition and expertise.
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W H Y W O O L ?
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Wool is nature’s own high-performance fibre, offering durability, warmth, flexibility and reliability. The majority of the wool we use comes from British sheep, which we combine into specialist blends to suit each particular type of carpet.
Wool is a great natural insulator and also helps reduce noise which adds cosiness and warmth to a room. It’s naturally flame retardant and doesn’t melt like man-made fibres do.
It’s also sustainable, renewable and biodegradable – this is as important to us as it is to our customers. It is highly absorbent
meaning that it can hold 33% of its own weight in water before it feels wet. This enables a wool carpet to help control
the humidity of a room.
For allergy sufferers, a wool carpet or rug will actually help to cleanse the air of dust, airborne allergens and volatile organic chemicals (VOCs). It is a common misconception that hard floors are better for allergy sufferers – this means allergens
and dust can travel in the air which can make symptoms more pronounced. A 100% wool carpet in a room will help limit
the impact of living with an allergy.
NATURALLY
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Safe: With an ignition point of 570°C, wool is self-extinguishing and won’t melt.
Natural insulator: Wool releases heat slowly and is up to 17 times warmer than tiles.
Easy Care: The natural waxy coating repels stains and picks up less dust.
Cost-effective: Durable and can outperform synthetic carpet.
Hygroscopic: Warm in the winter and cool in the summer.
Hard wearing: Can be bent over 20,000 times without breaking and resists tearing.
Improves air quality: Naturally absorbs toxic VOCs of up to 300ppm over 24 hours.
Hypoallergenic: Purifying indoor air for up to 30 years.
Acoustic: High performance reducing sound, surface noise and sound transmission.
THE BENEFITS OF WOOL
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THE ORIGINAL AND BEST.
T H E T R U E AU T H E N T I CS I N C E 1 7 5 5
A X M I N S T E RAxminster Carpets Limited. Axminster, Devon. EX13 5PQ
T: +44 (0)1297 32244 / 33533 E: [email protected]
W: axminster-carpets.co.uk
P R E S S O F F I C EBrown Dog. 10 George Street, Nottingham. NG1 3BE
T: +44 (0)1664 823 920 E: [email protected]
W: brown-dog.co.uk
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