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Design thinking is structured around five
phases (Kembel,2009)
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Ulrich &Eppinger: Product Design and Development.
Vijay Kumar: 101 Design thinking Methods, 2012, Wiley.
Edward de Bono: Six Thinking Hats, 1985, Little Brown and Company.
Alexander Osterwalder & Yves Pigneur: Business Model Generation
IDEO Method Cards
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www.ulrich-eppinger.net
ME310 SUGAR
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Week No.
(Dates) Theme
Hours Content References
T P
Mar. 2 Introduction 2 /
1/ Paper Bike Competition 2/ Warm-up game 3/ Course Introduction
http://en.wikipedia.org/wiki/PechaKucha
Mar. 9 Working philosophy 2 /
1/ Design Thinking (Tim Brown TED talk) 2/ The Wallet Project (d.School) 3/ Creative diversity (CIC)
Where Good Ideas Come From/Steven Johnson/TED 2010; The Art of Innovation/ Guy Kawasaki/ TEDx Berkeley.
Mar. 16 Teamwork 2 / Teamwork experience Bono, Edward De�Six Thinking Hats, 2000, Penguin
Mar. 23 Empathize (Industrial projects starting to join)
2 6
1/ Observe-Engage-Immerse; 2/ IDEO method cards; 3/ Marimekko project case Intro 4/ Empathize mistape (d.school)
IDEO, IDEO Method Cards, 2003,William Stout Project assignment 1 (till ���, weekly checkpoint)
Mar. 30 Business Model 2 / BM Canvas Generation Osterwalder, Business Model Generation, 2010, Wiley.
Apr. 6 Tomb-Sweeping Day
Apr. 13 Define (Problem/ Challenge/ Opportunity)
2 / Guest lecture from IDEO: Define Reference to be provided during the course.
Apr. 20 Ideate 2 / Idea Roller Coaster/ Mixtape (d.school) Vijay Kumar, 101 Design thinking Methods, 2012,Wiley
Apr. 27 1st round Prototype 2 / CFP/CEP & Benchmarking
Reference to be provided during the course. Project Assignment 2 (till ***, weekly checkpoint)
May 4 SGM 2 6 Assignment 2
May 11 Wrap-up Exam 2 / Group presentation, demonstration Toolbox of presentation
Reference to be provided during the course.
May 18 2nd round Prototype 2
1/Synthesis 2/Prototyping: dark horse, Funky & 3/Functional 4/wireframe 5/customer journey
Reference to be provided during the course. Project Assignment 3 (till ***, weekly checkpoint)
May 25 SGM 2 6 Assignment 3
Jun. 1 LGM 2 6 Group presentation, prototype demonstration
Reference to be provided during the course. Project Assignment 4 (till ***, weekly checkpoint)
Jun. 8 SGM 2 6 Assignment 4
Jun. 15 Final Exam 2 6
Group presentation Team Activity
Open for public attendance
Guest Lectures to be confirmed upon the guest availability.