balanced scorecard in the emotional economy

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S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l Braintrust 2003 Balanced Scorecard in the emotional economy Egil Sandvik & Bastian Lie-Nielsen Partners Knowledge Management Group DA

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Balanced Scorecard in the emotional economy. Egil Sandvik & Bastian Lie-Nielsen Partners Knowledge Management Group DA. +. +++. ++. BusinessIQ -making business of knowledge. BusinessIQ -making business of knowledge. The story we are telling. The People First Model for Value Creation. - PowerPoint PPT Presentation

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Page 1: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Balanced Scorecard in the emotional economy

Egil Sandvik & Bastian Lie-NielsenPartners

Knowledge Management Group DA

Page 2: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

BusinessIQBusinessIQ-making business of knowledge

. .

++

++++

++++++

Page 3: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

BusinessIQBusinessIQ-making business of knowledge

160

140

120

100

80

60

40

20

0

BIQ

HCI

FCI

SCI

CCI

ICI

AverageAverage””smartnesssmartness””

TimeTime

Page 4: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

The story we are tellingScore Card

Kaplan& Norton

Balanced Score Card

Sveiby Intangible

Assets Monitor

Sandvik& Lie-Nielsen BusinessIQ

tells the story of

a SBU strategy

making the invisible visible

making business of knowledge

andmeasures

performance linked to strategy

growth, innovation,

effectiveness and stability

engagement, identity,

learning and financial

performance

Page 5: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Value Creation Bottomline

Talents The Role The Leader

Engaged Employees

EngagedCustomers

Strategy & Culture

””People first”People first”

””Tipping point”Tipping point”

””Fly wheel”Fly wheel”

The People First Model for Value Creation

Page 6: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Maslow’s Hierarchy of Needs in the emotional economy

Traditional Present

Self Realization

Recognition

Social Needs

Security

Physical Needs

Page 7: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Theoretical foundationPerspectives

”People first- perspective on Knowledge Management”

”Tipping Point”

”Fly Wheel Effect”

Empirical research

Pfeffer, JeffreyCollins, JimLev, BaruchGladwell, MalcolmThe Gallup Organization(Buckingham & Coffman)Investors in People

Concepts and strategy

Sveiby, Karl-ErikHamel, GaryPrahalad, C.K.

Page 8: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

BusinessIQ Dynamic

Interactive

Emerging

Simple

Focus on developing skills and capacities to act

Page 9: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Conceptual framework BusinessIQ

. .SCISCI

HCIHCI

CCICCI

++

++++

++++++

HCI = Human Capital IndexHCI = Human Capital Index

SCI = Human Capital IndexSCI = Human Capital Index

CCI = Customer Capital IndexCCI = Customer Capital Index

ICI = Identity Capital IndexICI = Identity Capital Index

FCI = Financial Capital IndexFCI = Financial Capital Index

ICIICI

””People first”People first”

FCIFCI

Page 10: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Organizational learning

HCIHCI

Operations/goal of Operations/goal of

team/organizationteam/organization

Feedback (webbased)Feedback (webbased)

Interpretation Interpretation

(Workshop)(Workshop)

DevelopementDevelopement

(Coaching)(Coaching)

Page 11: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

160

140

120

100

80

60

40

20

0

BIQ

HCI

FCI

SCI

CCI

ICI

Average Average

”smartness””smartness”

TimeTime

Page 12: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

160

140

120

100

80

60

40

20

0

BIQ

HCI

FCI

SCI

CCI

ICI

Average Average

”smartness””smartness”

If you are so smart - prove it!

HCI

FCI

SCI

CCI

ICI

PeriodePeriode11 22

HCI

FCI

SCI

CCI

ICI

33

Page 13: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Vision andVision and

strategystrategy

FinancialFinancial

CustomerCustomerProcessProcess

Learning andLearning and

developementdevelopement

BSC (Kaplan&Norton)

Page 14: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

BusinessIQ compared with BSC

.

LearningLearning

Engage-Engage-

mentment

Engage-Engage-

mentment

++

++++

++++++

IdentityIdentity

FinancialFinancial

Vision andVision andstrategystrategy

FinancialFinancial

CustomerCustomerProcessProcess

Learning andLearning anddevelopementdevelopement

Page 15: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Two ”similar” units in the same company- Who, A or B, has the better result?

A B

-Actively engaged 17% 55%

-Not-engaged 60% 37%

-Actively unengaged 23% 8%

Page 16: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

1. Focus me2. Equip me3. Use me4. See me5. Care about me6. Develop me

What do you ask of your manager?

-Gallup--Gallup-

HCI

Page 17: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

BusinessIQ=Five Capital Indexes Human Capital Index (HCI = 24) Strategy Capital Index (SCI = 19) Customer Capital Index (CCI = 14) Identity Capital Index (ICI = 21 ) Financial Capital Index (FCI = 10)

Your score = 88Average score=100Max score = about 150

Page 18: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Engagement Profitability

Human Capital Index

Care The Human Capital Index measures employee engagement

Based on research by the Gallup Organization

Expectations

Right tools

Strenghts

Recognition

Development

Page 19: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Activation Profitability

Strategy Capital Index

The Strategy Capital Index measures an organization’s knowledge sharing and implementation of its strategy

Based on theories by Dr. Karl-Erik Sveiby

Knowledge for value creation

Developing tools

Access to tools

Using tools

Customer learning

Learning together

Page 20: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Engagement Profitability

Customer Capital Index

The Customer Capital Index measures customer engagement

Based on research by the Gallup Organization

Keep promise

Fair treatment

Problemsolving

Pride

Respect

Perfect

Page 21: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Identity Unique and demanded

Identity Capital Index

The Identity Capital Index measures how you are mastering your corporate identity

Based on research by Gioia, Dennis and James

Mission

Vision

Position

Core competence

Values and culture

Image

Page 22: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

The FCI calculates the Financial value of the firm using the marketvalue to equity.

Customer Capital

Structural Capital

Human Capital

Visible Equity $5.7 Bn

FinanceDebt

FCI ~ 3232

Market Value ~ $190 BnAug 21 00 $40.90

External Structure

Internal Structure

Indiv. Competence

$11 Bn

Assets

Nokia ’s Invisible Balance Sheet, Q3 2000

Karl Erik Sveiby 1997-1999 All rights reserved

Tangible Assets

Intangible Assets orIntellectual Capital~$183 Bn

Brand$38 ”

Brand value by Interbrand

Page 23: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Capital indexes as measurement tools Simple indexes that capture emotions and

relations of customers and employees Simplyfies the ideas of Balanced Score Cards The next-generation’s climate-, satisfaction-,

culture- and customersurveys. Builds on research on ”people first” management,

”Fly wheel” effect and ”tipping point” theory (six steps)

Page 24: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003 BusinessIQBusinessIQ-making business of knowledge

. .

++

++++++++++

Develop and manage emotions Manage intellectual capital to improve

your business performance Make the strategy work for people Predict future earnings Making business of knowledge

Page 25: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Knowledge Management Group DA - Scandinavian branch of SKAglobal

About Knowledge Management Group DA

KMG DA is a company developing tools and processes for the knowledge-based organization.

KMG DA runs The Norwegian Forum for Intellectual Capital and Consortium for Intellectual Capital. Counting in excess of 170 members, the Forum is the arena for developing knowledge management and intellectual capital in practice for Scandinavian businesses. In 2001, the Forum and Consortium was awarded “Best Work 2001” by Sveiby Knowledge Associates, its work was published in Fortune Magazine and Thomas Stewart’s book, “The Wealth of Knowledge”.

Knowledge Management Group’s visionKMG DA translates new knowledge of value creation to practical leadership for the

knowledge-based company. Knowledge Management Group DAKMG DA assists and facilitates the development of strong brands and action-based

organizational cultures by using tools and processes developed for the knowledge-based company.

KMG DA emphasizes helping organizations understand, share and apply their existing knowledge of customers and organization. We want to make organizations better for people.

Page 26: Balanced Scorecard in the emotional economy

S c a n d i n a v i a n b r a n c h of S K A g l o b a l - w o r l d w i d e l e a d e r s i n k n o w l e d g e m a n a g e m e n t a n d i n t e l l e c t u a l c a p i t a l

Braintrust 2003

Knowledge Management Group - The people

Egil Sandvik (56)Managing Partner, Chartered Member SKA [email protected]

Bastian Lie-Nielsen (41)Partner, Chartered Member SKA [email protected]

Christian Rangen (28) Junior [email protected]

www.kmgroup.no