be online, be spotless. defend your online reputation

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Spotless online presence Online incident management and reputation protection from Repon

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This documentation is about to introduce the Repon Consulting LLc., which provides online incident management and online presence, reputation defence solutions. We believe in complex services, our solutions includes IT law, social media, social engineering, ethical hacking, PR, copywriting, brand building tools. You have a problem with a facebook page or profile? Need to remove some online content? Need to improve your online presence, or minimalise the information can be found about you? Your online incidents, our responsibility.

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Page 1: Be online, Be spotless. Defend your online reputation

Spotless online presence

Online incident management and reputation protectionfrom Repon

Page 2: Be online, Be spotless. Defend your online reputation

Repon Consulting specializes in auditing, designing and protecting the online presence of businesses and individuals.

Page 3: Be online, Be spotless. Defend your online reputation

Repon Consulting and Research Llc. unites under one brand the expertise required for the incident management and risk assessment of online incidents, information leaks and PR events.

We offer professional multi-area services, unmatched in the Hungarian market, to individuals and public figures, including the removal of unwanted, offensive or misguiding information from the online sphere.

We take information security literally: we provide strategies that are tailor-made for individual cases and partners, suitable to prevent the leaking of confidential information, patented knowledge or intellectual property, or even personal information of business executives on the Internet.

We investigate whether such incidents have already occurred, and if so, we use our expertise and experience to successfully manage the situation, thus preventing or at least minimizing further risks or damage.

Although there are various methodologies and standardized technological solutions for the protection of IT systems, these are also operated by humans. By taking this risk factor into consideration, we protect the interests of businesses and their leaderships.

The body of experts behind Repon Consulting has been working together since 2011. It includes IT law specialists, information security professionals, as well as PR and marketing experts specializing in online media and online/offline communication.

Page 4: Be online, Be spotless. Defend your online reputation

According to last year's survey, 87% of the respondents claimed that reputation and prestige of executives corresponds to the reputation of the company itself.

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Research and analysis: Data body exploration and risk assessment

What do we mean by data body? It is the sum of available data and bits of information on the subject of the research and their surroundings, which, if gathered, may be of value or serve as a resource to draw conclusions concerning the past, present or future. During data body exploration, we use data mining solutions to explore all the available information about the individual or business in question, and we categorize the data based on risk levels. Afterwards, we determine the legal and IT solutions required for the cleanup and removal of the uncovered data.

Customized legal solutions and communication strategies: online reputation management

We offer legal removal of unwanted or negative content, and a customized strategy for managing legally irremovable search results. However, quick removal of undesirable information or online content is sometimes hindered. During campaign preparations or in case of an ongoing campaign online content and top search results are essential for retaining a positive image. Consequently, PR and communication plans need to be harmonized with the legal action aimed at content removal. Such content needs to be taken into consideration and managed in a way that it becomes harder to find. To this end, we offer customized communication solutions, coordinated with our other services in order to complement and support those.

OUR SERVICES

Page 5: Be online, Be spotless. Defend your online reputation

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DISTRIBUTION OF OUR CASES

Europe has the highest rate of Internet penetration in the world (75%), 13% higher than the USA (61%).

Removal of Google search results

Online incident management

Research, data body exploration

Content removal

Competition research

Personal screening, risk assessment

10%10%

10%

40%

18%

12%

Page 6: Be online, Be spotless. Defend your online reputation

6According to the Oxford Metrica Review, in the next 5 years, 83% of businesses will suffer a crisis resulting from data leaks that will result in a 20-30% drop in share prices.

Where does PR end, and where does Online Reputation Management begin?

Besides building reputation, we also restore it.

We offer legal services related to online presence and representation.

We design coordinated, complex and comprehensive strategies for campaigns, while monitoring and – if needed – removing unwanted content.

What makes us different from an IT security company?

We don't deal with fool-proofing and securing systems. We handle the vulnerable spots resulting from the human factor.

We don't just map the vulnerable spots/people and remove the information leaked into the online space; we also prepare solution and vulnerability management strategies for our clients.

A well-configured DLP system may prevent data leaks, but there is no automatized solution for removing information that has already escaped. Relying on our expertise and team, we can provide immediate assistance in situations like these.

Page 7: Be online, Be spotless. Defend your online reputation

OUR TYPICAL CLIENT ISSUES

In a 2010 ExecuNet survey, 75% of HR professionals stated that their employers have assigned them to search online for information about job candidates. 7

What makes us different from a law firm?

Legal expertise is an inherent part of our services, but if uncoordinated with online communication solutions and necessary background research, legal steps alone cannot achieve the results which are indispensable for protecting reputation and know-how. Coordination is key to providing full-scale online protection.

Besides legal solutions we provide a tailor-made and comprehensive communications, legal and IT strategy.

Our law experts possess special knowledge that conventional law firms cannot provide. This mainly results from the common learning process that they undergo together with professionals of other fields.

Facebook abuse

Unwanted pictures or articles

Removing defamatory blogs or articlesRemoving offensive Google search results Mapping family relations

Creating positive content

Background research

Social network analysis

Removing sensitive information

Partner control

Page 8: Be online, Be spotless. Defend your online reputation

Beyond our permanent team, we cooperate with numerous external consultants in order to meet all individual expectations with a crew fully prepared and skilled to handle unique scenarios.

OUR TEAM

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Márton NagyPR manager

He received his degree (Marketing and Media Practices) from the University of Bedfordshire Business School. He was still at university when he created the 2009 PR media campaign for the IFE London International Gastronomy Fair. He has years of experience in the fields of PR and marketing. He has designed and realized various PR, marketing and communications projects. As co-founder of Repon Consulting, he participates in developing services, organizing infrastructure support, and establishing company-wide PR communications.

Dr. Gergely RomhányCEO

Graduated from Eötvös Loránd University Faculty of Law and Political Studies as Juris Doctor and he received a degree as IT Manager from Corvinus University of Budapest. He conducted his professional training at the Hungarian National Bureau of Investigation High Technology Crime Division. Between 2010 and 2013, he worked as legal consultant for CERT-Hungary – Government Incident Response Team, where he mainly handled domestic and international network security projects, incident management procedures, information security regulations and individual cases.

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Dr. Rita RubinProject Coordinator

She conducted her legal studies at the University of Pécs Faculty of Law and Political Studies, and she received her second degree from King Sigismund College Faculty of Communication and Media Studies, Business Communication Major. Between 2011-2012, she worked as Trainee Lawyer for the Gábor Fahn Legal Firm, then she joined the Repon Consulting team in 2013. Her main responsibilities include coordinating business operations, consultation in special legal cases and managing company communication.

Dr. Gábor Fahn Legal Manager

Graduated as Juris Doctor from Pázmány Péter Catholic University Faculty of Law and Political Studies. He practiced as a lawyer and legal consultant in criminal law and telecommunications. As co-founder of Repon Consulting, he participates in the legal and business risk assessment of our assignments and projects; furthermore, he contributes to everyday operations as a telecommunications law and project management consultant.

Gergely CsataConsultant

He majored in Business and Marketing Studies at Corvinus University of Budapest, but his interests also branched out towards human behavior and its psychology, especially analyz-ing and observing partners in negotiation situations. As a con-sultant, he draws from such knowledge and experience. During negotiations, he strives to understand the motivations and needs of partners, thus accelerating the agreement process. He assists Repon Consulting in identifying client needs, and he is also a permanent member of the Incident Management crew.

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10According to Ruby Media Group, 46% of HR representatives claimed that they have found digital dark spots that raised ethical and legal concerns about job candidates.

We provide immediate crisis and incident management services in situations resulting from online presence and in connection with the removal of leaked information.

We handle incidents by appointing a 3-member crew to the case, who are available at all times to cooperate with our clients in determining and executing possible solution strategies. Our crew always consists of a law expert, an online media professional and a security expert.

Continuous monitoring and removal of product-related negative comments, articles and content.

OUR PRODUCTS

Campaign preparation and coordination of content (we conduct preliminary research for product, personal or PR campaigns in order to identify online content or information that may be harmful to the product – see Case Study).

Incident Management (immediate response for PR events and incidents; full-scale content removal and temporary removal solutions).

Risk assessment of business-related online presence (social engineering; personal audit; patent, trademark and data security screening).

Defence

PR

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16% of executives fear that certain online content may obstruct them in their career prospects. 11

Full auditing of public figures or business executives, including their families (exploration and summary of information available online and offline; legal, PR and information security analysis).

Pre-appointment or pre-promotion background screening of online presence for executives.

Auditing online presence for mid- or high-level executives; screening and monitoring online presence for colleagues working in key positions.

Managing removal of negative content.

Legal services.

We provide pre-investment and pre-negotiation audit or partner control services based on the online presence of the partner business. Our related services include:

Exploration and risk assessment based on online presence and available information on the partner company and its staff.

Screening of related and background companies, trademark and domain issues.

Vulnerability screening of company interfaces (website, email system) and compromisability screening of public appearances (including company owners and staff).

Analysis and visual representation of online company reputation (through studying positive and negative comments using text mining solutions).

Exploration and (post-profiling) psychological analysis of information available on executives and staff.

Personal Audit

Startup Audit (Pre-Investment Online Presence Audit)

Page 12: Be online, Be spotless. Defend your online reputation

Within the framework of our consultation and incident management services, we place an emphasis on the security of client data and communications; therefore, operations and procedures of our organization have been developed and certified in accordance with the ISO 27001 standards.

OUR PRODUCTS

According to Google Statistics, users conduct 50 million searches per day which are related to another person.12

We offer online content and incident related consultations to law firms.

Through our legal partners, we provide the following services to our clients:

In case of harmful content, we offer full management of every possible legal action, including recording facts through public notary for a possible lawsuit and removal of unwanted content.

In case of trademark disputes, we provide full-scale legal representation and administration.

In case of domain-related disputes, we offer full legal representation.

IT Law

Background screening and certification procedures (examining candidate references, testing reliability, risk assessment of online presence).

Removal of undesirable and harmful content (managing candidate information and data that conflicts with the position sought).

Devising customized background screening and suitability testing methodologies with correspondence to the ISO 27001 standards.

HR

Tanácsadói és incidenskezelési szolgáltatásunk nyújtásakor nagy hangsúlyt helyezünk ügyfeleinkkel történő kommunikáció valamint adataik kezelésének biztonságára, ehhez kapcsolódóan szervezetünk működése és munkafolyamatai az ISO 27001 szabvány szerint kerültek kialakításra és tanúsításra.

TERMÉKEINK

A Google statisztikái szerint a felhasználók 50 millió keresést indítanak naponta egy másik emberrel kapcsolatosan.12

Online tartalmakkal és incidensekkel kapcsolatosan tanácsadást nyújtunk ügyvédi irodák számára.

Partner ügyvédi irodáink segítségével az alábbi szolgáltatásokat nyújtjuk ügyfeleink részére:

Negatív internetes tartalmak esetén az összes lehetséges jogi eljárás teljes körű menedzsmentje, közjegyzői tényrögzítés későbbi peres eljáráshoz, jogsértő tartalmak eltávolítása.

Védjegybitorlás, védjeggyel kapcsolatos jogsérelem, vagy vita esetén jogi képviselet és ügyintézés.

Domain jogi vitában, domainnel kapcsolatos jogsértések esetén teljes körű jogi képviselet.

IT jog

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DISTRIBUTION OF OUR CLIENTS

Executives

PR companies

Law firms

Individuals

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If you have any questions or may be interested in our services, feel free to contact us.

Dr. Gergely RomhányCEO

[email protected] +36 70 388 7609