benchmark: facebook vs vkontakte ads platform testing

4
THE BLUE SIDE OF ADS

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Post on 16-Jun-2015

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This is the result of a short test made on either ads platforms.

TRANSCRIPT

Page 1: Benchmark: Facebook vs VKontakte ads platform testing

THE BLUE SIDE OF ADS

Page 2: Benchmark: Facebook vs VKontakte ads platform testing

FB/VK ADS TESTING

Page 3: Benchmark: Facebook vs VKontakte ads platform testing

facebook.com vk.com

SAME BUDGET AND TARGET (COUNTRY GB/SP/DE/UK, AGE 18-65)

COST PER CLICK!!

!

CLICK THRU!!

!

COST PER 1K!IMPRESSIONS

1 1.991 0.101 0.20

Page 4: Benchmark: Facebook vs VKontakte ads platform testing

FOR MORE INFORMATION! @marcogovoni