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References

Advertising Standards Council India, (2009). ASCI Code. Introductory webpage. Available at: http://www.ascionline.org/index.php/asci-about. (Accessed March 2, 2010)

Ahuja RDB and Stinson KM. (1993). Female-headed single parent families: An exploratory study of children’s influence in family decision making. Advances in Consumer Research, 20: 469-474.

Ahuja RDB, Capella L and Taylor R. (1998). Child influences, attitudinal and behavioral comparisons between single parent and dual parent households in grocery shopping decisions. Journal of Marketing Theory and Practice, Winter: 48-62.

Alam GM and Khalifa MTB. (2009). The impact of introducing a business marketing approach to education: A study on private HE in Bangladesh. African Journal of Business Management. 3(9): 463-474.

Ali A, Batra D. (2011). Children influence on parents buying decisions in Delhi (India). European Journal of Business and Management, 3(11): 19-28.

Ali A, Batra D, Chandran N, Mustafa Z and Rehman S. (2011). Consumer socialization of children: A conceptual framework. International Journal of Scientific and Research Publications, 2(1): 1-5.

Aramburuzabala P. (2013).Educational change for social justice: A service-learning experience in teacher education. In: Proceedings of 6th International Barcelona Conference on Higher Education. Barcelona-Spain.

Aroian K, Hough ES, Templin TN, Kulwicki A, Ramaswamy V and Katz A. (2009). A model of mother–child adjustment in Arab muslim immigrants to the U.S. Journal of Social Science & Medicine, 69(9): 1377–1386.

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