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    HP BladeSystem Matrix

    Industrys first Converged Infrastructuresolution delivering services in minutesSolution brief

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    Get the benefits ofshared services todaythe foundation forprivate cloudInvest in productivity and innovationIf you are like most companies, you have been adding

    servers, storage, and networking devices to keeppace with your business demands. You could bespending upwards of 70 percent of your IT budgeton operations and maintenancewhich means youare spending 30 percent or less on innovation thatis critical to growing your business. You dont haveto be captive to unmanageable IT sprawl, however.Solutions are available today to help you realigntraditional technology silos into virtual pools sharedby any application and flexible enough to change asbusiness needs evolve.

    We call it Converged Infrastructurean innovative

    approach to delivering IT services that combinesa modular, future-proof design with commoncomponents, toolsets, and processes architected forany workload from client to cloud. HP ConvergedInfrastructure integrates compute, storage, network,and facilities resources with unified management todeliver a virtualized, highly automated environmentwith pools of shared resources that can be leveragedon demand.

    By moving beyond a product-centric approach towan application-centric private cloud model, you willbe able to simplify your IT infrastructure throughstandardization, and reduce capital and operationacosts while accelerating business results, in effect,transforming the economics of your data center.

    HP BladeSystem Matrix is the industrys first ConveInfrastructure solution that delivers services in minuand, with its application-centric design, provides thideal foundation for a private cloud environment. I

    provisions complex infrastructure and applicationsin minutes instead of months, doubles administratoproductivity, and reduces total cost of ownership (Tup to 56 percent versus traditional infrastructures.1These are big wins for your bottom line.

    Productivity and cost savings dont mean you haveto sacrifice security and control. IT needs to maintaicontrol, governance, and security to reduce risk.HP BladeSystem Matrix allows you to provide the inresults the business wants with the control IT needs.

    The same goes for availability and business continHP BladeSystem Matrix protects and automatically

    recovers workloads with a range of integratedsolutions for availability and disaster recovery. TheHP BladeSystem Matrix with HP-UX is the first ConveInfrastructure for mission-critical environments.

    Whether you are planning a focused consolidationproject, are undertaking a broader data centertransformation effort, or are ready to build your prcloud, consider the HP BladeSystem Matrix. Investinow means immediate savings and the opportunityflip your spending ratio toward innovation.

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    In todays dynamic environment,speed countsHP BladeSystem Matrix simplifies the deployment ofapplications and business services by delivering ITcapacity through pools of readily deployed resources.The highly automated Matrix Operating Environment(OE) instantly adjusts to dynamic business demands byprovisioning and modifying a complex infrastructure inminutes. It then optimizes IT capacity across physicaland virtual environments while helping to ensurepredictable quality of service. As the e-shoppingapplication example shows, you can provision acomplex multi-tier application infrastructure in less than2 hours.2

    Integrated capacity planning and rebalancing toolsin the Matrix OE lets you quickly adjust and optimizeyour infrastructure over its lifecycle so that you can

    confidently make changes without time-consuminganalysis. Key data points, such as power draw andCPU and network utilization, are captured every5 minutes3 and used to generate ideal consolidationscenarios. When combined with built-in rebalancingtools, this can compress weeks or months of tediousplanning and implementation.4 Speed counts whenyou are on the line to meet service levels in a dynamicbusiness environment.

    HP BladeSystem Matrix makes it easier to protectand automatically recover workloads with a rangeof integrated solutions for availability and disaster

    recovery. You can fail-over workloads in as few as5 minutes on HP ProLiant Servers5 and in as few as4 seconds on HP Integrity Servers,6 across physicaland virtual servers. You can recover blade serversin minutesnot dayswith integrated, cost-effectivedisaster recovery. With a simple mouse click, you canmove workloads to other servers or sites, improvingdisaster recovery time by 80 percent or more.7

    Transforming data center economicHP BladeSystem Matrix transforms the economics oyour data center, helping you double administratorproductivity8 and triple the capacity of your datacenter without adding power infrastructure.9 Yourstaff can configure and manage your entire server

    environment as a single domain, reducing the timerequired for routine tasks by 60 percent or more, wfrees up staff to focus on other priorities.10 With servmanagement and administration personnel comprisover 80 percent of the costs of a typical IT organizatoday,11 the results you get from HP BladeSystem Mwill considerably lower those costs.

    Integrated Virtual Connect technology, only fromHP, lets you provision server network and storageconnections upfront for your entire environment.HP Virtual Connect eliminates up to 95 percentof network sprawl at the server edge.12 Only oneinterconnect is needed to connect servers to EtherFibre Channel, or iSCSI fabrics. By eliminating theneed for coordination among server, storage, andnetwork administrators for everyday tasks, you savyour administrators timeand you save money.

    The HP Thermal Logic technology in HP BladeSystMatrix allows you to reclaim trapped capacity bydynamically capping power so that data center poand cooling are not over-provisioned. This reducesblades power and cooling infrastructure requiremby up to 50 percent without impacting performanc

    HP BladeSystem Matrix also lets you assess the encosts of different consolidation scenarios in minutehelping you achieve even greater power efficienci

    In addition to these operational efficiencies, you caincrease asset utilization, cutting capital expensesin half.14 Integrated capacity planning and lifecyclemanagement tools in BladeSystem Matrix help youavoid over- and under-provisioning by enhancingserver utilization and recapturing unused resources

    5 minutes 5 minutes 38 minutes 60 minutes

    108Approval Provision infrastructure Install/Configure appsGO

    Provision and modify infrastructure and applications in minutes

    108 minutes for one administrator to automatically provision infrastructure for an e-shopping applicathat, with traditional infrastructure, took 33 days

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    HP BladeSystem Matrix

    The foundation for your private cloud

    GO

    Matrixservice catalog

    Matrixresource pool

    HP-UXWindows

    Linux

    Matrixself-service

    portal

    Matrixcapacity andmanagement

    Matrixservice delivery

    Matrixcloud APIs

    Billing/Chargeb Approval flows

    Other processes

    HPConverged

    Infrastructure

    Personalizeyour cloud

    Open and integrated by designHP BladeSystem Matrix is built on the modular,standards-based HP BladeSystem and its proveninnovations, including Virtual Connect, Thermal Logic,

    and HP Insight Management software. There areno proprietary Ethernet frames or switches. You getproven firmware and software, integrated by design.

    With its open, extensible approach, HP BladeSystemMatrix runs any application workload out of thebox and integrates seamlessly with storage andnetwork infrastructure from HP StorageWorks andHP Networking, as well as infrastructure from othervendors such as EMC and Cisco. It is also integratedwith the leading virtualization technologies from HP,Microsoft, and VMware. HP BladeSystem Matrixclosely integrates with HP Business Technology

    Optimization software, creating standardizedenvironments that lower maintenance costs andincrease business flexibility. Through our end-to-encapabilities across infrastructure and managementHP enables customers to focus on innovation insteof maintenance. HP BladeSystem Matrix, enhancewith HP Cloud Service Automation software (an oavailable for HP ProLiant Servers), helps you reducprovisioning times up to 80 percent15 with one-toucprovisioning across infrastructure, applications,and business services. Cloud application programinterfaces (APIs) let you customize services to aclients specific requirements, enabling integrationapproval processes, chargebacks, and billing, as as other process-automation tasks. Clients can accconsumption and charge back reports in real time

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    HP Customer Endorsements

    Click to learn what customers are sayingabout the HP BladeSystem.

    HP CloudStart SolutionHP can help you simplify and speed your private clouddeployment. The HP CloudStart Solution (currentlyavailable for ProLiant Servers only) is a pre-integrated,turnkey solutionconsisting of hardware, software,and services built on the HP Converged Infrastructurethat can fast track the launch of your private cloud.HP CloudStart empowers businesses to deliverpay-per-use services reliably and securely from acommon portal, and to scale and deploy new services

    automatically. CloudStart also enables clients tointegrate their private cloud with third-party enterpriseportals, public cloud services, and multiplatformresource management, and grow to global scale.

    HP Converged Infrastructure ServicesIf you are looking at a broad-based move to aConverged Infrastructure, HP Converged InfrastructureServices can help you implement specific sharedservice solutions in an incremental fashion, sideby side with traditional infrastructureor help youundertake a wholesale transformation of data centersto a shared service model built on the Converged

    Infrastructure. HP Converged Infrastructure Servicesinclude visioning workshops, needs assessments, datacenter design, operations assistance, and additionalimplementation assistance. The HP ConvergedInfrastructure Maturity Model (CI-MM) helps youassess the current and desired future state of your datacenter using a set of metrics, based on research andindustry best practices, that can help align businessand IT objectives. After your CI-MM engagement, youwill have an action-oriented roadmap for reachingyour current and future data center objectives.

    HP Technology ServicesHP Technology Services provides small and mediumbusinesses and enterprise customers with a broadspectrum of services, encompassing assessment tools,

    workshops, and performance and availability servfor HP and multivendor environments. Services incautomated remote system monitoring and diagnoscapacity planning assessment workshops; educatiservices; proactive mission-critical services; supposolutions for design, assessment, and deploymentof the entire IT infrastructure; and HP CloudStartservices. For more information on these services, vwww.hp.com/hps

    HP Financial ServicesFor HP BladeSystem Matrix, HP Financial Servicesprovides innovative financing and financial assetmanagement programs, including Pay As You Groand special lease rates, to help you cost-effectivelyacquire, manage, and ultimately retire yourHP solutions. For more information on these servicvisit: www.hp.com/go/hpfinancialservices

    A Converged Infrastructure platformyou can trust

    HP has been leading the way to IT convergencefor some time, helping customers select the rightarchitectural strategy to take maximum advantageof virtualization, cloud computing, green IT, andother strategic initiatives. In 2006, HP introducedthe innovative HP BladeSystem c-Class, a best-runinfrastructure in a box, which has become one of industrys leading cost-effective solutions for manaand maintaining IT infrastructure. HP BladeSystemcontinues to drive innovation as the first ConvergeInfrastructure architected for any workload fromclient to cloud. With over 2 million server blades,1

    more than 3 million Virtual Connect ports,17 andmore than 4 million Insight Management softwarelicenses18 delivered for ProLiant and Integrity ServeBladeSystem delivers effective business results.

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    As you can see, HP BladeSystem Matrix is a versatileConverged Infrastructure solution that can add value inmany different environments. Its dynamic provisioningfrom test and development to productioncanstreamline processes, speed time to deployment, andimprove utilization by letting end users check out andreturn resources from a central pool. Matrix providesa unified solution for physical and virtual environmentsthats perfectly suited as an IT consolidation platform.

    And, its ongoing optimization and consolidation with

    energy awareness lets you consolidate workloads formaximum energy efficiency, and accelerate migrationfrom rack to blade servers. If youre moving to a privatecloud, you can use HP Cloud Maps to rapidly builda service catalog, which allows you to schedule andprovision resources as needed. Which other ConvergedInfrastructure solution can double administratorproductivity and reduce TCO up to 56 percent versustraditional infrastructures? Because the HP BladeSystemMatrix integrates seamlessly into your existingenvironment, implementation is quick and easy. If youalready have the HP BladeSystem c-Class, getting startedis even faster.

    Moving to the HP BladeSystem Matrix is an investmentin productivity and innovationinnovation that isproven to deliver benefits and outcomes that matter.Get the benefits of shared services todaythefoundation for your private cloud.

    To benefit from a Converged Infrastructure platform that delivers IT services in minutes, visit:www.hp.com/go/matrix

    1 HP white paper: The business case for HP BladeSystem Matrix, based on data from the HP BladeSystem and BladeSystem Matrix TCO Calculator:http://roianalyst.hp.com/bladesystemmatrixtco/launch.html

    2 Source: based on experiences of HP customers and HP engineering3 Source: product specifications4 Source: product specifications5

    Source: HP engineering testing6 Source: HP Serviceguard product specifications7 Source: HP product marketing, based on a customer survey8 Micros Fidelio case study: IDC white paper, Gaining Business Value and ROI with HP Insight Control, Doc #218069, May 20099 HP white paper: Dynamic Power Capping TCO and Best Practices: http://h71028.www7.hp.com/ERC/downloads/4AA2-3107ENW.pdf10 Based on a comparison of purchasing 100 new, generic, 1U Intel-based rack servers vs. an HP BladeSystem Matrix environment, using the

    HP BladeSystem and BladeSystem Matrix TCO Calculator. http://h18004.www1.hp.com/products/blades/components/matrix/tco/index.html11 IDC white paper, sponsored by HP: Realizing TCO Savings with HP BladeSystem Virtual Connect Flex-10 Technology, Doc #218222, May 200912 A traditional server blade configuration would typically require a dual-port LAN on motherboard (LOM), an extra quad-port NIC mezzanine, and a

    dual-port host bus adapter (HBA), along with switch modules (6 Ethernet and 2 Fibre Channel). The total traditional configuration components come to 40 vs. the VC FlexFabric module solution. The VC FlexFabric solution requires only embedded dual-port FlexFabric adapters on servers (no mezzacards) and two VC FlexFabric modules. This simple calculation will help you understand it better: (40 2)/40 = 95%.

    13 HP white paper: Dynamic Power Capping TCO and Best Practices: http://h71028.www7.hp.com/ERC/downloads/4AA2-3107ENW.pdf14 Based on a comparison of purchasing 100 new, generic. IU Intel-based rack ser vers vs. an equivalent HP BladeSystem Matrix environment, using th

    HP BladeSystem Matrix TCO Calculator: http://roianalyst.hp.com/bladesystemmatrixtco/launch.html15 IDC white paper, sponsored by HP: The Business Value of HP Business Service Automation (BSA) Solutions, June 2010:

    http://wpcfs.corp.hp.com/TSGWW2_WPC/ess-swmarketing/downloads/sellinsight/IDC_ROI_2010.pdf16 IDC Worldwide Quarterly Server Tracker, Q2 201017 Source: HP internal analysis18 Source: HP internal analysis

    HP Services

    When technology works, business works.

    HP Technology Services offers a comprehensive portfolio of HP CPack services to help design, deploy, manage, and support yourHP BladeSystem Matrix solution.

    Minimum recommended HP Care Pack service offerings

    Included with every Matrix solution1-year, 24x7 SoftwareTechnical Support and Matrix Implementation package

    3-year, 24x7 consolidated Matrix Support plus 24 package fointegrated Matrix hardware and software support

    Enhanced service-level Care Pack service offerings Proactive Select: Provides access to HP pre-packaged technica

    consultancy and service offers. Purchase service credits andobtain expertise as needed.

    Proactive 24 Service: An integrated proactive hardware andsoftware support solution combines problem prevention withresponsive technical assistance whenever you need it.

    HP Care Pack services can help you:

    Reduce deployment time and manage Matrix solutions smoothand efficiently

    Increase uptime and performance of Matrix solution availabiliyour business

    Automatically monitor, detect, and diagnose problems to quicsave time, money, and resources

    For more information, visit:www.hp.com/services/bladesystem

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    Copyright 20092011 Hewlett- Packard Development Company, L.P. The information contained herein is subject to change without notice. The onlyarranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein

    hould be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

    tel is a trademark of Intel Corporation in the U.S. and other countries. Microsoft is a U.S. registered trademark of Microsoft Corporation. Oracle isregistered trademark of Oracle Corporation and/or its affiliates.

    AA2-8530ENW, Created September 2009; Updated February 2011, Rev. 3