bladesystem_-_the_power_of_one_and_proliant_gen9_bas.pptx

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Confidential – For training purposes only.

HP BladeSystem: The Power of One and HP ProLiant Gen9 Server Platforms

Paul Durzan – HP Servers MarketingRay Nix – HP Servers MarketingJohn Schmitz – HP Servers MarketingKatherine Jenkins – HP Technology Services

August 2014

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Confidential – For training purposes only.2

Agenda

IntroThe era of ComputePower of OneHP ProLiant Gen9 Management

HP Technology Services

Resources


Objectives

• Identify the customer business drivers that are impacting the customer’s business

• Describe how the HP BladeSystem and HP ProLiant Gen9 Server features address customer requirements and business challenges

• Describe how the HP BladeSystem Power of One architecture provides a competitive advantage when competing against Cisco and IBM

• Identify recommended HP Technology Services offerings to provide ongoing support

• Locate additional resources and regional contacts that can provide additional information and selling assistance


Traditional ITVirtualized and

predictable

Hundreds

SupportThousandsDevices/Users BusinessApps

New Style of IT

Millions PerformanceBillionsDevices/Users BusinessApps

Specialized and unbound

Today’s ServersPer Year

$10-20 BillionDatacenter build costs

8 to 10New power plants

2 Million US Homes of power used

(1) (2) (3)

Source: HP internal research

Today’s servers not equipped for future IT demandsPower requirements, size, cost and complexity are unsustainable


The compute era beginsYesterday Today

Silo, Complex, Slow, Inefficient, Manual

Converged Software defined Cloud-ready

Transforming traditional IT to become more converged, software defined and cloud-ready

Software defined management

Server Network Storage

Space Cooling Power

Cloud-ready

Converged

Management

Cooling

Management

Storage

Management

Power

Management

Space

Management

Network

Management

Server

Converged

Connected to the cloud


HP’s approach to the compute era

Modernize IT

Big Data

Faster insight

Cloud

New paths to revenue

Virtualization

Smarter economics

Core Apps

Increased productivity

Better TCO

• Modular compute architecture

• Converged infrastructure approach

Time to service

• Software defined management platform

• Partner ecosystem integration

Value of service

• Workload optimization• Strategic partner for

business transformation

Reimagine the server. Think compute.

The right compute for the right workload at the right economics … every time

Cost of service


HP BladeSystem’s approach the compute era

Compute

Storage

Network

Management

Virtualization

Cloud

Support

Compute

Storage

Network

Management

Virtualization

Cloud

Support

The Power of One: One Management, One Infrastructure

Converged

Federated

Automated


Compute

Network

Fabric Interconnect

Management

Support

Compute

Network

Fabric Interconnect

Management

Support

The Cisco approachHierarchical architecture

Storage

Virtualization & Cloud

Compute

Network

Fabric Interconnect

Management

Support

Management

Management Increasingly complex

management• Hierarchal management can’t scale• Three layers now needed to manage

storage, compute, network, and virtualization

Large fault domains• Due to hierarchal structure

Focus on day 1 provisioning• Management after day 1 much more

difficult

Poor server portfolio• Little rack traction, no scale out

Compute

Network

Fabric Interconnect

Management

Support

Compute

Network

Fabric Interconnect

Management

Support


The IBM approach

Multi-vendor server hardware• IBM BladeCenter, IBM Flex, Lenovo Flex

IBM support on Lenovo because Lenovo can’t•Do you want to be the training ground for Lenovo?

Complex IBM management• IBM Flex System Manager, IBM System Director, IBM Fabric Manager, IBM Integrated Management Module •Who will support it in the future?

Lenovo lacks partnerships

Divergence and complexity

Compute

Management

Storage

Support

SDN

NetworkSupport

Cloud

Virtualization???

Compute

Management

???

???

???


Convergence - lower data center costs• Compute, network, storage, and virtualization•Managed by one platform• Choice of any fabric

Federation - maximize availability•One infrastructure • Any workload in any chassis• Safety with contained fault domains

Automation - increase agility• Automated provisioning• Proactive health monitoring• VM failover

One management, one infrastructure

HP BladeSystem- The Power of One

Transform business economics by accelerating service delivery


Lower data center costsConverging servers, storage and networking- NEW HP ProLiant Gen9 innovations • Reduces CapEx and OpEx

• Reduces complexity

• 95% infrastructure savings with HP Virtual Connect (VC)

• Integrated DAS and shared

• 23% lower TCO versus other bladed architectures

• Breakeven starts at just 6 servers


Converged Management with HP OneViewOne Approach to All Infrastructure… compute, network, and storage

Upgrade infrastructure hardware and software from one spot

Provision compute, network and storage

Manage, maintain and provision firmware

End-to-end monitoring, troubleshooting and correlation

Built on open and extensible APIs


HP OneView beta customer exampleNew call center system deployed overnight

• Install new call recording systems

• 12 data center sites

Old Way: HP OneView Way:

1 Day

66 Days

Blades, edge network and DAS are the starting point


Automation to increase agility

One tool:• Visualize the datacenter

for planning• Manage and provision

hardware, software,firmware

• Faster time to service

Network

Compute

Virtualization

Power/Cooling

StorageHP OneView


HP OneView

Orchestration across your infrastructure

Server Profile

Storage Profile

Network Profile

Boot Config

Storage Volumes

OS Build Plan

Drivers vSwitch Setup

ESX Host Config

Identity Firmware NIC Teaming

BIOS & iLOSettings

Local RAIDConfig

Network EdgeConnectivity

Current Future

One tool:• Visualize the

datacenter for planning

• Manage and provision hardware, software, firmware

• Faster time to change

Server Profile

Storage ProfileNetwork Profile

Storage Volume


Move at the speed of businessOne canvas:• Reduce human error through

automation• Automatically instantiate servers

• Speed time-to-service with pre-provisioned slots

• Save spares and cost• E.g. 4 spare pools to one central pool

• Automatically deploy in the right place

• Proactive health monitoring and movement

HP OneView

Proactive intelligence with automated deployment


HP BladeSystemOne management, one infrastructure

Streamline day-to-day lifecycle management• Converged management of hardware, software, firmware, drivers,

virtualization

• Detailed datacenter views for planning, troubleshooting and correlation

• Operational excellence beyond day one, today and tomorrow

Mitigate risk• Federated architecture provides safety

• Automated instantiation of server personalities, including firmware

• Pro-active workload movement for before incidents happen

• Pre-tested, pre-integrated systems


HP BladeSystem delivers the Power of One- One Management, One Infrastructure

Transforming business economics by accelerating workload deployment

Convergence Lower data center costs

AutomationSpeed the delivery of services

Federation Maximize availability at scale


Converged Data Center built on HP BladeSystemIntegrated next generation architecture built for today, foundation for tomorrow

Workload optimization

Accelerating service delivery

Converged, Federated

& Automated

HP BladeSystem

Software defined

managementVirtualized Network &

Storage connections

Purpose-built, pre-integrated

systemsHP Virtual Connect

HP ConvergedSystem

sHP OneView


ManagementHP OneView Converged Infrastructure Management

Power of One innovations now with HP ProLiant Gen9

Storage

Servers

Networking

HP BladeSyst

em

HP 6125XLG 40Gb Ethernet switch with Comware and IRF

Performance Enclosure Location and Power Discovery

Industry 1st enhanced graphics Workstation blade

HP ProLiant Gen9• 70% better CPU perf.• 33% better memory perf.• 30X better IOPS/$

HP Virtual Connect 20/40 true convergence without compromise

Software defined Storage with VSA

All-flash performance at HDD cost


Management

What’s new: End-to-end performance advancements

Storage

Servers

Networking

HP BladeSystem

with HP ProLiant

Gen9

Balanced architecture that eliminates bottlenecks to improve overall performance•70% better processor performance •33% better HP Smart Memory performance with

DDR4 up to 2133MHz

Fastest converged SAN & LAN with wire once simplicity• Industry first 20Gb server downlink

Single, software defined management of all your infrastructure• Integration with VMware vCenter, Microsoft System Center, Red Hat Enterprise Virtualization

Exceptional I/O performance and reliability at lower cost• 30x better IOPS/$ HP 12 Gb SAS SSD

Boosting performance for:• Virtualization• Business Processing• Collaboration

HP BladeSystem delivers higher performance at 44% lower operating cost


Put HP ProLiant Gen9 performance advancements into action

Consolidate VMs without compromise:• More compute performance• No bottlenecks • Faster VM migration• Faster server-to-server traffic

Deliver high bandwidth workloads to more concurrent users:• Content distribution • Video streaming• Voice services• Backend database services

Virtualize networking without compromising host performance:• Free up host capacity by offloading processing to adapters


HP ProLiant BL460c Gen9 Server BladeThe world’s leading server blade accelerates service delivery with advanced compute performance that’s truly optimized for core IT workloads

New flexible embedded storage controller options for the ideal balance of performance and price

Up to 70% performance increase with the new Intel® Xeon® E5-2600 v3 processors

HP OneView software-defined infrastructure management, speeding delivery of services up to 66x faster

3x faster versus G6


HP ProLiant BL460c Gen9

• Virtualization includes cost of vSphere• Performance numbers

calculated internally from public benchmarks• Number of servers in

brackets compared to 64 Gen8 servers • Downtime costs included• Does not include

enclosure/rack infrastructure costs

Virtualization scenario 3 year operational costs

BL460c G5

BL460c G6

BL460c G7

BL460c Gen8

BL460c Gen9

$0.00

$1,000,000.00

$2,000,000.00

$3,000,000.00

$4,000,000.00

$5,000,000.00

$6,000,000.00

$7,000,000.00

$8,000,000.00

Operational Costs


HP Virtual ConnectThe simplest way to connect servers to networks and storage

Wire-once server connectivity• Simplifies provisioning

• Virtualizes edge I/O• Enables server adds, moves and changes in minutes

Simplified Infrastructure• Eliminates up to 95% of network sprawl

• Converges and collapses fabrics

Edge-safeNetworking• Provides essential layer 2 networking

• Full network visibility from many consoles

10 Million Virtual Connect ports shipped


Simplify data center networks- HP Virtual Connect True convergence without compromise

20Gb server downlink

Fastest converged SAN+LAN

First and only

HP Virtual Connect FlexFabric-20/40 solution

• Highest Virtual Connect performance and scalability including Flat SAN

• Investment protection with a network prepared for future growth

• True convergence with no-compromise 10GbE and 8Gb storage performance

First and only


HP FlexFabric Adapters Innovations to improve performance and efficiency

• Consolidate connectivity and dynamically adjust bandwidth with FlexFabric/Flex-20

• Boost Server Efficiency with VMware NSX by offloading host packet processing

• Reduce VM migration time with RDMA over Converged Ethernet and Microsoft Live Migration

• Improve small packet performance for mobile clients

• Reduce costs by converging FCoE or RDMA with Ethernet on a single wire

HP FlexFabric 20Gb 630 Series Adapters


Converge and collapse infrastructure with Flat SANHP Virtual Connect Flat SAN technology with HP 3PAR StoreServ storage

• Eliminate SAN infrastructure

• Accelerate storage provisioning

• Single layer Fibre Channel storage network

• Massive simplification of your fabric management86% fewer components and 50% lower

costs


Software defined enterpriseConverged Infrastructure

Siloed Manual On premise

Software Defined Data Center

Cloud Services

Convergence CloudSoftware Defined HP BladeSystem,HP Virtual Connect

HP OneView, RESTful APIs enabled,

ISV Integrations

HP CloudSystem, OpenStack-ready

Traditional compute infrastructure

HP HelionHP SDDC SolutionHP ConvergedSystem

Workload optimization with common modular architecture

Reimagine the server. Think compute.

More flexibility and choice of IT infrastructure


HP Gen9 BladeSystem management


Simple • Anywhere, anytime IT operations and support

experience

Automated • Software defined approach to converged

management automates the delivery of IT services

Agile • Intelligence on every HP server enabling

setup, health and alerting, and firmware maintenance

66x faster infrastructure deployment with HP OneView

Minutes to update firmware across 100s of servers with HP iLO1

66% faster problem resolution with HP Insight Online

Agile management for accelerating IT service delivery

On Premise

On System

On Cloud

1 iLO Advanced or iLO Scale-Out required


HP Gen9 management portfolio

On Cloud

On Premise

Automated support experience with less risk and increased efficiency • Easy, all-in-one personalized dashboard• Track IT health & automated cases for servers, storage, and

networks• Contract, warranty, case, and service credit management

On System Built-in intelligence & automation for increased server admin productivity• Server management to provision, monitor and troubleshoot your

server(s)• Remote and out-of-band management• Graphical or scripting capabilities

Converged management for the software-defined data center• Converged to simplify management across servers, storage, and

networks• Software-defined infrastructure for rapid, repeatable, reliable operations

at lower costs• Automated to streamline delivery of IT services and speed transitions to

the hybrid cloud


On premise management with HP OneView

Eliminate complexity with automation simplicity

software defined

Converged, Infrastructure Lifecycle Management

Converged, Partner Integrations

Automated

Streamlined delivery of IT services to speed the transition to hybrid cloud.

Rapid, repeatable and reliable operations at lower costs using infrastructure templates.

65+ 3rd party plug-in points.

Admin control

User control

Application control

Common Building Blocks

software defined management

HPOneView

https://www.google.com/imgres?imgurl&imgrefurl=http://securityfyi.wordpress.com/2014/02/10/february-2014-security-updates-from-microsoft/&h=0&w=0&tbnid=3gf7gd4yCYjzPM&zoom=1&tbnh=136&tbnw=370&docid=1z43GQLVaiyJ3M&tbm=isch&ei=mvbHU-KrJsXf8AHQvYHYBA&ved=0CAgQsCUoAg


On Cloud management with HP Insight OnlineSave time and reduce downtime through automation and increased efficiency

Sized to your need

small business to Enterprise

Converged support of servers, storage,

networks

Access & sharinganywhere, anytime, any

device

What’s new for ProLiant Gen9• ProLiant Gen9 support• Mobile dashboard• Specialized Proactive Care

features• Expanded reports and

configuration coverage


What’s new with On System management

Intelligence on every HP server for fast setup, monitoring, and firmware maintenance

What’s new• HP iLO with iLO Federation

technology for management at scale and speed

• HP Smart Update Manager powered by iLO Federation for faster firmware updates

• HP RESTful Interface Tool simplifies server configuration using industry recognized APIs

• Unified Extensible Firmware Interface (UEFI) for simplified server configuration and boot experience

On System management:

• Remote management for lower Opex

• Single interface for faster server updates

• Scripting capabilities for faster provisioning


HP Gen9 BladeSystem HP Technology Services offerings


HP Technology Services guides customers on the journey to the new style of IT

A guide to a safe destination

HP Technology Services delivers confidence, reduces risk, and helps customers realize agility and stability

Advise | Transform | Integrate | Support | Flex


HP Technology Services strategySuggested services

Ensure the right compute for the right workload

• Transformation Experience Workshops (Converged Infrastructure, Data Center, Migrations, Security)

• Platform Migration Strategy and Advisory Services

• Workload Advisory Services

Accelerate time of IT service to the business with smooth deployment

• HP Migration Services• HP Implementation Services • HP Education Services

Improve stability and

boost performance

• Proactive Care Services help prevent problems

• Foundation Care provides faster problem resolution

• Datacenter Care helps operate and evolve the IT environment

Increase agility

• Flexible Capacity helps deliver workloads without capital investment

• Hybrid Support extends support to cloud services

Advise & Transform

Support

Integrate

Flex


Personalized, Proactive, SimplifiedHP Technology Support Services

IT Environment support

Datacenter Care

Help me better operate what I have today and evolve to Hybrid IT

Support for converged infrastructure

Foundation Care

Keep my converged infrastructure running

Proactive Care

Prevent issues and get me to your best experts when there is an issue

Proactive Care Advanced Dedicated resources to help maximize performancePer Device Device or System/Solution Environment


New Foundation Care services for ProLiant serversSimplified portfolio reduces complexity and streamlines support

Call to repair choices

Coverage window choices

6 Hour call to repair

4 hour, 24x7 HW support

24 hour call to repair

call to repair +

Other CTR


2 hour, 24x7 SW support

Support Plus 24



NBD hardware support

2 hour,9x5 SW support

Support Plus

4 hour, 9x5 SW support

Scheduled onsite

HP Foundation Care Call to Repair

HP Foundation Care 24x7

HP Foundation Care Next Business Day

Consistent support choices across HP servers, software, storage and networking products

• Foundation Care for ProLiant, Apollo and Moonshot includes collaborative software support

• Care Pack Services available for 3,4, or 5 years


• ProLiant Blade Servers• ProLiant Gen9 300 series

• ProLiant Gen9 100 series• Moonshot

Ongoing support for ProLiant Gen9 serversSupport services recommendation based on HP server workload

Servers running virtualization, business apps such as ERP, CRM, SMB core apps

Servers running web services, search, file & print, low density virtualization

Best fit

HP Proactive CarePrevent problems by connecting to HP; rapid access to higher level remediation for problem solving

HP Foundation Care Simpler troubleshooting with one place to call for hardware or software questions

• Apollo Gen9 Server family

Servers running data analysis, scientific or engineering that demands high performance

HP Datacenter CareFlexible, comprehensive, personalized supportfor your entire solution. Purchase Foundation Careon the components; Datacenter Care for the environment


Get connected

Prevent problems with HP Proactive Care

Services

Recommended service levels for Blade hardware and HP OneView software

HP Proactive Care Services for HP ProLiant Gen9 BladeServers

Recommended: HP Proactive Care • Solve problems faster with near 100%

diagnostic accuracy and rapid access to advanced technical experts

• Prevent problems with predictive analytics and personalized proactive consultation

• 24x7 coverage, 4 hour response

Alternative: HP Proactive Care Advanced• Adds an assigned local Account Support

Manager• Adds enhanced critical event management to

ensure high visibility to resolve complex problems quickly

• Access to specialists to help optimize business critical IT


Get connected with HP Proactive Care ServicesPrevent problems before they occur

Solve problems faster

Stay informed and in control

• Personalized dashboard• Global knowledgebase• Community of Experts (HP,

partners, peers)

• 24x7 monitoring• Fast, accurate problem

detection• Automated parts dispatch• A rapid, enhanced call

experience

• Proactive System scans• Firmware/patch analysis• Incident/Trend analysis• Expert reviews and

recommendations


Product Connections

Enhanced call experience

Support Response

HP Proactive Care hardware and software supportRapid response to resolve problems when they happen

• Automatic call logging that automatically generates a case and notifies you via email

• Immediate, highly accurate diagnostics reduces problem identification time

• Automatic parts dispatch• Provides data for Proactive

reports

• Rapid connection to a Technical Solution specialist who manages your case from start to finish– Collaboration with leading third

party software vendors if software not on HP contract

• Response centers backed by HP’s global delivery and expertise

• Flexibility with choice of: – Next Business Day response , 24 x 7

with four hour response , or 6hr Call To Repair committed Hardware Support

– Optional Defective Media Retention or CDMR

– All coverage levels include 24 x 7 basic software support with collaborative call management with select ISVs


Resources


TrainingResources

HP Server TV Spectacular Gen9 Episode 7Other Gen 9 Training (Found at Grow@HP and Learning Center):All Audiences:• Gen9 Foundations: Launching ProLiant Gen9 Systems• ProLiant Gen9 Rack/Tower Server Platforms• BladeSystem: The Power of One and ProLiant Gen9 Server Platforms• ProLiant Server Platforms for Apollo infrastructure

Pre-Sales Focused:• ProLiant Gen9 Management Innovations• ProLiant Gen9 Smart Storage Innovations• ProLiant Gen9 Infrastructure, Networking and Options Innovations

http://hpbroadband.com/mp.aspx?key=HPServerTV


Sales enablement assetsResources

HP Servers Sales Portal

Global Partner Portals:• US & Canada• EMEA• Latin America• Asia Pacific

Unison Partner Portal

www.hp.com/go/bladesystemQuickSpecs (Worldwide)QuickSpecs (NA)www.hp.com/servers/BL460gen9

http://intranet.hp.com/eg/sales/servers/Pages/index.aspx

https://h20375.www2.hp.com/portal/site/partner-portal/?page=WWBU+ESSN+ISS+Products+page

https://h20375.www2.hp.com/portal/site/partner-portal/?page=WWBU+ESSN+ISS+Products+page

https://h20375.www2.hp.com/portal/site/smartportal/?page=WWBU+ESSN+ISS+Products+page

https://h20375.www2.hp.com/portal/site/partnerportal-lar/?page=WWBU+ESSN+ISS+Products+page

https://h20375.www2.hp.com/portal/site/partnerportal-ap/?page=WWBU+ESSN+ISS+Products+page

https://partner.hp.com/login

http://www.hp.com/go/bladesystem

http://www8.hp.com/h20195/v2/GetDocument.aspx?docname=c04347343

http://www8.hp.com/h20195/v2/GetDocument.aspx?docname=c04380273

http://www.hp.com/servers/BL460gen9

http://www.hp.com/servers/BL460gen9


Thank you

bladesystem_-_the_power_of_one_and_proliant_gen9_bas.pptx

Documents

hp bladesystem power

additional information

unsustainable copyright

assistance copyright

customer business drivers

business challengesdescribe

new power plants

demandspower requirements