blogging for beginners nhla spring 2008 conference steve butzel, [email protected]@yahoo.com
TRANSCRIPT
Blogging for BeginnersNHLA Spring 2008 ConferenceSteve Butzel, [email protected]
Blogosphere
o "Technorati is now tracking over 70 million weblogs, and we're seeing about 120,000 new weblogs being created worldwide each day. That's about 1.4 blogs created every second of every day." - Technorati CEO, David Sifry, April 2007
What is blog?
A web site containing:• Brief informational posts arranged in reverse
chronological order• Timestamp for each post• Archives of previously posted content• Keyword searchable
Why a blog? Why not a website?
o Free softwareo Easy to add content and can do so from anywhereo Limited tech skills needed
Important Features
o CommentsoCan be moderated
o RSS FeedsoSyndicationoSubscription
Purpose & Audience
– To communicate with your customers• Market services and resources
– To communicate with library staff and Trustees
• Knowledge management and knowledge sharing
Library Blog Content
• Library & Topical News• Announce New Services• Recent Acquisitions List• Book/Movie/Web Site Recommendations• Book Discussions• Local Events Calendar• Recommended Research Sources• Photographs!!!!
What not to include in a blog
Blogging Software
• Blogger• Word Press• Movable Type• Typepad
Blogger.com
Marketing the blog
• Announce in library newsletter• Email users directly• Share by word of mouth• Create bookmarks, business cards, etc.• Include URL on library publications• Seek links from other Web sites & blogs• List with search engines and blog directories• Issue a press release to local news outlets
Human Resources
• Who will be in charge?
• Dividing up responsibilities
Rules of Thumb
• Make a commitment
• Make it fun!
• Offer training
• Marketing, marketing, marketing
NH Library Blogs
• Nashua Public Library– http://blogs.nashualibrary.org/reference
• YA Lit Blog at Wadleigh Memorial Library– http://wadleighya.blogspot.com/
• Embedded YouTube content
• UNH Library Newsletter!!!– http://unhlibrarynewsletter.wordpress.com/
Librarianship blogs
• Tame the Web– http://tametheweb.com/
• Librarian In Black– http://librarianinblack.typepad.com/
• ALA TechSource Blog– http://www.techsource.ala.org/blog/
