BML 423 – Strategic Planning & Implementation

Barb Waala, Linda Wittmann, Kelly Zeman

October 11, 2011

1

Strategic Plan

2

Actuant’s Values

Integrity Growth Teamwork

Drive to LEAD Execution Customer

focus

3

4

Market Segments

5

Market Segments

6

7

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Leadership Team

Bob ArzbaecherChairman, President and CEO

Bill AxlineExecutive Vice President, Electrical Segment

Bill BlackmoreExecutive Vice President, Engineered Solutions

Gustav BoelExecutive Vice President

Mark GoldsteinChief Operating Officer

Sheri GrissomVice President, Global Human Resources

Brian KobylinskiExecutive Vice President, Industrial and Energy Segments

Andy LampereurExecutive Vice President and Chief Financial Officer

Ted WozniakVice President, Business Development

9

Management & OrganizationOther Corporate OfficersHelen Friedli - Secretary Terry Braatz - TreasurerSandy Bugbee - Assistant TreasurerMatt Pauli - Corporate Controller

10

•Continue to acquire companies

•Move forward with new product development

•Continue diversification of portfolio

•Increase operating efficiencies

•Implement foreign currency hedging

SWOT

11

Analytic Tools

EFE rating 2.95• Taking advantage of external opportunities

Portfolio diversification

New market opportunities

Specialization

12

Analytical Tools

IFE Rating 2.54• Slightly above average indicates internal strengths

Reduce the amount of Goodwill

Reduce operating expenses

Effectively using cash conversion cycle

13

Analytical Tools

14

Analytical Tools

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Finance

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Finance

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Strategy Development

Internal Strategy recommendation• Focus on increasing operating efficiencies

External Strategy recommendation• Wisely chosen acquisitions, product and

geographic diversification

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Strategy Development

References• Annual Report (Actuant, 2010)• Actuant Business Model. (n.d.). Retrieved September 15, 2011, from

http://actuant.com/actuant/content/about/managed/documents/business_model.pdf

• Actuant Fact Sheet. (n.d.). Retrieved September 15, 2011, from http://actuant.com/actuant/content/about/managed/documents/facts.pdf

• Actuant Values. (n.d.). Retrieved September 15, 2011, from http://actuant.com/actuant/content/about/managed/documents/values.pdf

• Actuant Global Presence. (n.d.). Retrieved September 15, 2011, from http://actuant.com/actuant/content/about/managed/documents/global_presence.pdf

• Actuant Leadership. (n.d.). Retrieved September 15, 2011, from http://actuant.com/actuant/menu?path=about&page=leadership.htm