bob mcdonald values-based leadership
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Values-Based LeadershipBob McDonald
Chairman of the Board, President and Chief Executive Officer
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Beliefs
Experiences
Culture
Education
Family
OrganizationMemberships
It is important for each individual, each organization,to get in touch with theireducation, experiences,
culture, family heritage, and organizationalmemberships to develop their own set ofbeliefs
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Living a life drivenby purpose is moremeaningful and rewardingthan meandering throughlife without direction
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Life of PurposeImproving Lives
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We will provide branded productsand services of superior quality
and value that improve the lives
of the worlds consumers, now
and for generations to come.
As a result, consumers will
reward us with leadership sales,
profit and value creation, allowing
our people, our shareholders,
and the communities in which we
live and work to prosper.
The Power of P&Gs Purpose
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Our Values
P&G is its peopleand the valuesby which we live
P&G Values areinter-dependent.
We respect and act inaccordance with ALL ourvalues all the time.
P&G Brands and P&G People are the foundation forP&Gs success. P&G People bring the values to life
as we focus on improving the lives of the worlds
consumers
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Powering our
plants with 100%renewable energy
Designing
products thatdelight consumerswhile maximizingthe conservation
of resources
Using 100%
renewable materialsor recyclate forall our productsand packaging
Having zero
consumeror manufacturingwaste going to
landfills
Sustainability Vision
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Companies mustdo well to do good
and must do goodto do well
Positive and Virtuous Cycle
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P&Gs Purpose and ValuesPervasive In All We Do
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Putting people in theright jobs is one ofthe most important
jobs of the leader
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Characteris themost importanttrait of a leaderPut the needs of the
organization above your ownTake personal responsibilityfor organization results
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Choose theharder right
instead of theeasier wrong.
From West Point Cadet Prayer
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Diverse groups ofpeople are more
innovative thanhomogeneous groups
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Diversity Sparks Ideas
and Innovation
Change almost always comes as a surprisebecause things dont happen in straight lines.Connections are made by accident.
James Burke, Science Historianand Author/Producer ofConnections
Things almost never turn out as expected
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The Golden Rule:Treat others as
you would wantto be treated
The Platinum Rule:Treat others as they
want to be treated
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Ineffective strategies,systems, and cultureare bigger barriers to
achievement than thetalents of people
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High Performance Organization Model
Sound
Strategies
HighPerformanceOrganization
Technical Competence
Purpose, Values & Principles
Robust
Systems
High-
Performing
Culture
Passionate
Leadership
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There will besome people inthe organization
who will not makeit on the journey
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Organizations mustrenew themselves Recruiting and training are top priorities
What differentiates those who succeedfrom those who don't is the ability to learn
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P&G: Leading Change
P&G in 1980 P&G Today
Annual Sales $10 Billion $83 Billion
% Sales Outside U.S. 32% 63%
Billion-Dollar Brands 0 24
Employees 61,200 129,000
Split-Adjusted
Stock Price$2.32 ~$61.00
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The true test of a leaderis the performance ofthe organization when
he or she is absent orafter he or she departs
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www.pg.com
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Values-Based Leadership BibliographyAuthentic LeadershipBeyond the Charismatic LeaderBuilt to LastConnectionsThe Cycle of Leadership
The Dream ManagerExecution: The Discipline of Getting Things DoneThe Fifth DisciplineGood to GreatIn Extremis Leadership Leading As If Your Life Depended On ItInspire What Great Leaders DoLeader to Leader Enduring InsightsThe Leaders CompanionThe Leaders CompassLeaders Strategies for Taking Charge
Leadership and the New ScienceLeadership and the One Minute ManagerThe Leadership EngineLeadership Is An ArtLeadership Lessons from West PointThe Leadership MomentLeading ChangeLeading with the HeartLincoln on LeadershipManaging Across Borders
Managing By ValuesMans Search for MeaningMatsushita LeadershipOn LeadershipPeak PerformanceServant LeadershipThe 7 Habits of Highly Effective PeopleSquirrel Inc.: A Fable of Leadership Through StorytellingSuper CorpThe 21 Indispensable Qualities of a Leader
The Way of the LeaderTh W t P i t W f L d hi
by Bill Georgeby David Nadler and Michael Tushmanby Jim Collinsby James Burkeby Noel Tichyby Matthew Kellyby Larry Bossidy and Ram Charanby Peter Sergeby Jim Collinsby Tom Kolditzby Lance Secretanby Frances Hesselbein and Paul Cohenby J. Thomas Wrenby Ed Ruggero and Dennis Haleyby Warren Bennis and Burt Nanus
by Margret Wheatleyby Kenneth Blanchardby Noel Tichyby Max Du Preeedited by Major Doug Crandallby Michael Useemby John Kotterby Mike Krzyzewskiby Donald Philipsby Christopher Bartlett and Sumantra Ghoshal
by Ken Blanchard and Michael OConnorby Viktor Franklby John Kotterby John Gardnerby Clive Gibson, Mike Pratt, Kevin Roberts, Ed Weynesby Robert Greenleafby Stephen Coveyby Stephen Denningby Rosabeth Moss Kanterby John Maxwell
by Donald Krauseb L D ith