NAEYC Annual

Conference

November 7, 20141

Break free of the training

room: Techniques for

memorable and

meaningful webinars for

early childhood education

Fran Simon, M.Ed.

About me:

* Former Child Care Administrator *

* Tech Dev * Marketing * Business Development *

* Webinars *

* Social Media * Author *

SPECIFICALLY FOR EARLY CHILDHOOD

Agenda

3

•Getting to know you

•Webinar basics

•Webinars in PD

•Webinar shopping list

•Delivering engaging online presentations

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About you…Assumptions:

• You want to offer PD to remote groups

• You want advice about:

Software

Best practice

• You have questions!

Webinar Basics

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Anyone with a computer and an Internet connection or a mobile device

can participate.

Powerful

The obvious!Webinars allow you to reach people

around the world who might otherwise never connect with you

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Challenges that make webinars counterintuitive

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• Personal interaction• Gauging interest and understanding•Applying concepts in activities

Webinars, online meetings and webcasts

Collaboration # of attendees Purpose

Online MeetingHighly interactive

Multi-way communication

2-20* RemoteBusiness meetings

******Staff , client or board meeting

WebinarLimited 2- way communication

2-500 Remote presentation

******Conference session

or training

Webcast1-way

communication

2-Thousands Remote broadcastof information to large audiences

*****Keynote

8

Roles in Webinars and online meetings

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Panelist(s)/Presenters

HostOrganizer

Attendee Registrant

Information creators

Info Consumers

© Fran Simon Copyright, 2012 10

This sounds complicated!

What do we need to do webinars?

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You need: A Computer* & Connectivity**

* PC, Mac, Both? ** broadband Internet access

You need Webinar Software and Audio Service

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And so many more…

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-OR-

-OR-

Webcam and audio

+

+

+

Highly recommended: An Assistant

Handles the “backchannel” and troubleshoots.

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Nice to have: 2 computers, mobile devicessomething to drink, a pen and paper, notes, a

clock

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Time to…

• Plan

• Prepare the presentation

• Prepare the webinar

• Train all involved

• Practice

• Promote/inform participants16

Webinars seem

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Plan adequate time for training and practice

Webinars and best practices

In PD

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Best when blended, ongoing, long term

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Where do webinars fit in professional development

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Synchronous(at the same time)

Asynchronous(self-paced)

One to one

CoachingMentoringOn the jobTutoringVideo conferencing (Skype, Hangouts)

ReadingResearchingDocumentingReflectingExperiencing

One to manyWebinarsLive or online classroomKeynotesWebcasts

Online self-paced coursesVideoBooks

Many to many(Professional Learning

Communities)

ChatVideo conferencing (Skype, Hangouts)Live or online discussionsLive or online study groups

Bulletin boardsOnline groups

Powerful benefit: Capture

information before the

session.

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• Webinars

• Online meetings

• Facilitated webcasts

• Training systems

• Streaming Video

Selecting a system

Comparing Webinar Software

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Comparing Webinar Software

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BEWARE THE TELECONFERENCING DETAILS!

• VOIPAttendees listen through the computer

Usually included in the price, but not always

• Integrated Toll Call teleconferencing $$?

• Integrated Toll-free calling$$$ !!!

Webinar Software Features

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Desktop Sharing

Web Browsing

Recording

Whiteboard

Drawing Tools

Chat

Share Controls

Common Features

Often overlooked

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Multiple Presenters

Advance Scheduling

Instant Meetings

Webcam and Video Streaming

Registration and Reporting

Polls and Surveys

VOIP & Integrated Teleconferencing

What to think about during demosDemos will show you this: They often don’t demo this:

Is it visually appealing for the end user? Is it easy for the people who run the webinars to set up, manage, and record?

Is it easy for the end user to log in? Does it have a registration system? Reporting?

Is it cool and feature-rich? Does it include audio? What are the audio options?

Is it reliable? Are there additional costs?

Do they offer onboarding support? What are the options for support.

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1. Compare 2. Attend a demo 3. Ask questions 4. Take the trial

5. Try it in a real scenario.

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In addition to providing PD, you can use the software for:• Promotion;

• meetings;

• Brand building; and

• Lead generation and recruiting for members, , enrollees, or employees.

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b

o

n

u

s

Deliver great online presentations

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A classic Steve Jobs presentation

Increased engagement and learning 32

Explain what you will deliver and deliver what you advertise

© Fran Simon Copyright, 2012 33

Keep the slides graphic and readable

Use images to convey meaning

© Fran Simon Copyright, 2012 34

Don’t be boring

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• Provide examples

• Pause. Ask questions

• Vary inflection

• Convey emotion

• Provide takeaways

• Break some old rules

Keep it as interactive as

possible

Polls, open ended questions, hand-raising, back channel, screen sharing, drawing tools.

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Engage through the “backchannel”

Chat log from a webinar

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Assistant’s role

• Send out links to URLs

• Respond to comments

• Add tidbits of information

• Act as a color commentator

• Troubleshoot

•Take over in case of failure

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Rules we may have

abused

Avoid bullet overload

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• Putting every thought on the slide is boring.

• The presenter might as well let you read.

• How can you digest this information?

• Do you want to digest this information?

• How do you feel about communicating every thought on one slide?

• Have you ever read Death by PowerPoint? by Michael Flock? It’s old, but good, and not really about PowerPoint.

• I will provide you with some great resources at the end.

• A few bullets are fine, but they should be short.

• Having fun?

• Interested?

• Is this helpful?

• Are you still awake?

Data overload

42How could this info have been better conveyed?

43

Don’t read the presentation!

Resources

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Webinars and Webcasters Group on LinkedInThe Virtual Presenter, Roger Courville

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Fran Simon | Fran.Simon@EngageStrat.com