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NISSIAN Brooklyn Russell

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Page 1: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

NISSIAN

Brooklyn Russell

Page 2: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Mission statement

Nissan provides unique and innovative automotive products

and services that deliver superior measurable values to all

stakeholders* in alliance with Renault.

Page 3: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Slogan/motto/logo

Everything you want, nothing you don’t. Life is a journey. Enjoy the ride. Nissans logo!!!

Page 4: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

History Nissan Motors is a global auto manufacturer with a rich

history dating back to the turn of the 20th century. It was a pioneer in the Japanese motor vehicle industry with its popular DAT and later Datsun Cars. The company, after brief setbacks after World War II, modernized rapidly in the 1960s and became a major U.S. player by the 1970s. Nissan began to manufacture its vehicles in the United States by the 1980s and launched a luxury brand by the 1990s. In 1999, it signed a major deal with French auto company Renault. Today it is a major global auto manufacturer.

Page 6: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Products

trucks – frontier, titan. Cars – leaf, maxima, coupe, juke. jeeps- armada, pathfinder.

Page 7: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Customer service 100% Customer Service Commitment Our

Dealership is focused on one thing only…Your Complete Satisfaction. We are here to help you, and our Service Team is dedicated to Outstanding Customer Service!

Regular Service Has Many Potential Benefits Increased Trade-in Value Extended Vehicle Life Safety & Peace of Mind Better Fuel Efficiency Higher Performance

Page 8: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Employees 155,099 Workers at the Nissan automobile plant here were called in for

overtime work on a recent Saturday to meet brisk orders for Sentara cars and Pathfinder trucks. At the midday break that Saturday, about 1,000 workers who had been called in for the day shift were greeted by the sight of their supervisors grilling a hamburger lunch for everyone.

Management might have felt a free lunch was in order, given the vote by its workers on July 26 to reject the United Automobile Workers union as a bargaining agent. But the free lunch was by no means an unusual event at the plant. Nissan Motor Manufacturing USA has gone to extraordinary lengths to win the loyalty of its employees since opening this plant in 1983.

Activities like company picnics and table tennis, in fact, are only a minor part of the company's strategy, which is based on the philosophy that loyal and contented employees will build better automobiles more economically than workers who feel they are adversaries to management.

Page 9: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Net income/revenue/stock

$100 billion in revenue. $482.3 billion income.

Stock!

Page 10: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Key management Atul S Mardia- Executive Director Hiresh S Luhar- Chief Financial Officer Praveen H Shah -

Independent Director Ratanlal S Mardia- CEO Ratanlal S Mardia - Managing Director Sanjay S Mardia- Chairman / Chair Person Shailesh H Shah - Independent Director Vidit Narsana - Company Secretary Vidit Narsana - Secretary Vijay Dutt Vyas - Independent Director

Page 11: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Company relations Nissan Neighbors is an affiliate-wide, community-

focused initiative dedicated to touching lives and improving communities through charitable contributions and in-kind donations to organizations that reflect the diverse interests of our employees and also support Nissan's focus areas; Education, the Environment and Humanitarian Aid. Through its philanthropic efforts, Nissan seeks to reinforce its commitment to corporate citizenship by making a positive and visible contribution to our American neighborhoods. Nissan works closely with select groups to determine the best way to advance their efforts and carefully tailor our assistance to meet each organization's needs.

Page 12: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Special occasions/sponsorship

Nissans sponsors PGA tour, which is a big golf tournament.

Forty years ago, the Datsun 240Z appeared in the U.S. and the (now Nissan) Z car has had a loyal following ever since. To celebrate four decades of its affordable sports car, Nissan is launching a 40th anniversary edition of the 370Z in 2010.

Page 13: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Company website

Page 14: Brooklyn Russell. Mission statement  Nissan provides unique and innovative automotive products and services that deliver superior measurable values to

Works cited Nissan Motor Company Global Website. Web.

17 Nov. 2011. <http://www.nissan-global.com/EN/index.html>.

"Nissan Corporate | Biographies | Nissan USA." Nissan Cars, Trucks, Crossovers, & SUVs | Nissan USA. Web. 17 Nov. 2011. <http://www.nissanusa.com/about/corporate-info/biographies.html>.

Http://www.nissanusa.com/?dcp=ppn.63023882.&dcc=0.240189300. Web. Nov.-Dec. 11.