February 27, 2017

Building a Diverse and Vibrant Regional Economy

AgendaI. WelcomeII. Process ReviewIII. Technical OverviewIV. Regional Strategy OverviewV. Implementing the PlanVI. Working Lunch/Council BreakoutsVII. Councils Report OutVIII. Next Steps

Kim WilmesFlorida’s Great Northwest

Process Review

Regional Strategy ProcessDiscovery Phase

• Compiled local EDO, regional & state partners’ existing strategic plans/studies

• Presented on regional economic transformation to Triumph Gulf Coast Board

• Learned from other regions who have done this: Charlotte, JAX, Minn/St.Paul

Strategy Development Phase

• FGNW partnered with UWF to win EDA grant

• Hired TIP Strategies to analyze data and existing plans to develop the strategy

• TIP worked with Steering Committee

• UWF Haas Center conducted all research, and developed the Technical Report

• Input gathered from 860+ stakeholders across the region

Implementation Phase

• Develop Councils• Encourage

Engagement• Track &

Communicate Progress

• Adjust as Needed• Celebrate Successes

This is OUR planGathered input from 860+ business, government, educational and community leaders throughout the region• Gulf Power Economic Symposium Attendees• Roundtable Discussions & Interviews across the region with:

o Economic Development Partnerso Target Industry Businesseso Entrepreneurso CareerSource Partnerso Education Partnerso Infrastructure Partnerso Real Estate Developers

o Elected Officials/ Governmento HR Managerso Chambers of Commerceo Young Professionalso Military Partnerso Minority/ Small Business Partners

Technical Report OverviewZach Jenkins

University of West Florida Haas Center

TECHNICAL REPORT

Technical Report Outline

• Demographic Indicators• Economic Indicators• Labor Shed Analysis• Industry Clusters• Occupation Clusters• County Snapshots

2010-15 Population Growth by Age Range-2% 3% 8% 13% 18% 23%

0 to 4 (Preschool)

5 to 17 (School Age)

18 to 24 (College Age)

25 to 44 (Young Adult)

45 to 64 (Older Adult)

65 and older (Older)

RegionUnited StatesFlorida

Total 2010-15 Population Growth: Region – 6.5%; Florida – 7.8%; U.S. – 4.1%Source: U.S. Census Bureau via StatsAmerica.org

Components of Region’s Population Change

-1,900

3,100

8,100

13,100

18,100

2001

2002

2003

2004

2005

2006

2007

2008

2009

2011

2012

2013

2014

2015

Net Domestic Migration

Net InternationalMigrationNatural Increase (Births -Deaths)Net Change

Source: U.S. Census Bureau Population Estimates Program

Labor Shed:Primary Residence of those who work in Panama City

Source: U.S. Census Bureau, LEHD OnTheMap (2014)

Traded Industry Clusters

Data Source: Emsi 2016.4; QCEW, non-QCEW, Self-Employed Cluster Definitions: clustermapping.us, customized for the region by Haas Center

Staffing Pattern: Financial Services Traded Cluster

Occupation Clusters

Inverse Staffing Pattern: Information Technology Occupation Cluster

Northwest Florida Forward:Dashboard

Regional Strategy OverviewJon Roberts & Alex Cooke

TIP Strategies

Vision

• Sustainable and enduring economic base• Diversified industries and high wage employment growth• Greater alignment of partner resources regional collaboration• Improving the vitality of all areas and populations in the region• Strengthen beyond traditional economic engines

A diverse and vibrant regional economy where Northwest Florida residents and businesses have a wealth of opportunities

Guiding Principles

STRATEGIES• Create a regional workforce training and development initiative designed to meet the needs of large

employers relocating or expanding in Northwest Florida.• Explore establishing an employer-driven workforce training initiative focused on assisting

underemployed and long-term unemployed residents.• Better leverage separated and retired military personnel as a key talent pool for target industry clusters.• Develop a regional talent recruitment program.• Expand work-based learning and career exploration opportunities for students.• Further leverage the manufacturing academies model to expand the promotion of science, technology,

engineering, and math (STEM) programs and technical skills development as early as grade school to build long-term talent supply in the region.

• Increase employability skills training programs to reduce employment barriers for all students and adults, with a particular focus on underserved populations.

TalentConnect the talent assets of Northwest Florida to key industry clusters and ensure a

dynamic and diverse workforce for new and growing businesses.

STRATEGIES• Ensure the growth of the region’s key industry clusters.• Market and promote Northwest Florida as a destination for new investment and employment.• Create industry sector councils to ensure the critical workforce and business competitiveness needs of

each sector are addressed.• Increase shared Business Retention and Expansion (BRE) activities throughout the region.• Expand and leverage tourism to support industry attraction.• Support the growth of microenterprises and small businesses in the region, particularly in rural areas

and minority communities.• Streamline government processes across the region to help business start-ups, expansions, and

relocations get up and running quickly.• Market Northwest Florida as an investment location to full- or part-time residents who own a business

outside of the region.

Business VitalityStrengthen the region’s economy through targeted recruitment of

new businesses and supporting existing business expansions.

STRATEGIES• Use the Regional Planning Councils to address shared infrastructure needs and other economic

development issues.• Develop sites to accommodate business expansions and relocations.• Support the development of industrial megasites, with a deliberate focus on rural areas of the region.• Ensure that the necessary infrastructure improvements to ports and airports to accommodate new

private investment and employment are funded and completed.• Continue advocating for state and federal funding for improving the region’s road infrastructure and

explore new options to improve transportation mobility.• Continue efforts to expand broadband infrastructure and adoption in rural and underserved areas of the

region.

InfrastructureEnsure that Northwest Florida’s economic infrastructure is state of the art

and connects communities in every part of the region.

STRATEGIES• Develop the region’s entrepreneurial hubs and connect them with industry clusters, assets, services,

networks, facilities, tools, and expertise.• Establish commercialization tools and programs connected to the region’s national security research and

technology assets.• Increase access to capital for Northwest Florida entrepreneurs and develop a formal mechanism to access

funds.• Encourage local entrepreneurs and innovators to tap into federal funding in the Small Business Innovation

Research (SBIR) and Small Business Technology Transfer (STTR) grants.• Promote rural entrepreneurship.• Market regional entrepreneurial success stories.• Support youth entrepreneurship programs at local school districts to foster a culture of innovation and

cultivate an entrepreneurial spirit in the region.

Entrepreneurship & InnovationFoster robust entrepreneurship and innovation ecosystems

to drive future economic growth.

STRATEGIES

• Encourage the development of vibrant downtowns, new town centers, and mixed-use developments in the region.

• Invest in the amenities and infrastructure in underserved communities.

• Gain a better understanding of the preferences and needs of existing Northwest Florida residents.

• Incorporate the site location needs of target industries into local and regional planning and placemaking strategies.

Quality of PlaceMake Northwest Florida a place appealing to existing residents and visitors as well as to

a new generation of talented and creative individuals and companies.

Implementing the PlanKim Wilmes, Florida’s Great Northwest

Jennifer Grove, Gulf Power

Implementation Team Structure

Steering Committee

- Provides Strategic Direction- Manages Overall

Implementation Process- Supports Council Chairs- Builds Excitement Across

Region- Communicates Progress

Council Chairs

- Manages Councils- Moves Process Forward- Keeps Members Engaged- Encourages New Members to

Join- Shares Progress and Needs

with Steering Committee

Council Members

- Prioritizes Strategies- Identifies Champions- Determines Resources

Needed- Implements Initiatives - Makes a Difference!

Steering Committee

ApalacheeRegional Planning Council

Chris RietowBruce Ballister

Rick ByarsJennifer Grove

Austin MountCaitlin Cerame

Kim WilmesTherese Baker

Rick HarperZach Jenkins

Council Chairs

Kristie Kelley, Gulf PowerRichard Williams, CareerSource Chipola

Austin Mount, West Florida Regional Planning CouncilChris Rietow, Apalachee Regional Planning Council

Austin Mount, West Florida Regional Planning CouncilChris Rietow, Apalachee Regional Planning Council

Jennifer Conoley, Gulf PowerJuliet Milam, PowerSouth

Jennifer McFarren, Gulf PowerPamela Kidwell, Business Innovation Center

TALENT

BUSINESS VITALITY

QUALITY OF PLACE

INFRASTRUCTURE

ENTREPRENEURSHIP & INNOVATION

Encourage Engagement

• Creation of Northwest Florida Forward Councils• Steering Committee & Council Monthly Calls• Council Quarterly Meetings• Website• Dashboard• Newsletter• Celebratory Events

NorthwestFloridaForward.com

What’s Different• Expanded view of economic transformation• Regional input and ownership• Cross-sector collaboration/ alignment of resources• Comprehensive, long-term strategy• Can be the roadmap for various types of investment/ partnerships

Comments/Questions

Council Chairs

Kristie Kelley, Gulf PowerRichard Williams, CareerSource Chipola

Austin Mount, West Florida Regional Planning CouncilChris Rietow, Apalachee Regional Planning Council

Austin Mount, West Florida Regional Planning CouncilChris Rietow, Apalachee Regional Planning Council

Jennifer Conoley, Gulf PowerJuliet Milam, PowerSouth

Jennifer McFarren, Gulf PowerPamela Kidwell, Business Innovation Center

TALENT

BUSINESS VITALITY

QUALITY OF PLACE

INFRASTRUCTURE

ENTREPRENEURSHIP & INNOVATION

Working Lunch / Council Breakouts

Discuss during breakout session:• Which initiatives are a priority?• Which can be done in the

short/medium/long term?• What resources are needed?• Who else should be involved?• Who takes ownership?• What’s missing?

TALENT

BUSINESS VITALITY

QUALITY OF PLACE

INFRASTRUCTURE

ENTREPRENEURSHIP & INNOVATION

Councils Report Out

TALENTBUSINESS VITALITY INFRASTRUCTURE

ENTREPRENEURSHIP & INNOVATION

QUALITY OF PLACE

Next Steps

• Councils are Moving!• Encourage Engagement• Track & Communicate Progress• Develop Regional Indicators Dashboard• Adjust Implementation Plan as Needed• Celebrate Successes

NorthwestFloridaForward.com

February 27, 2017AgendaSlide Number 3Regional Strategy ProcessThis is OUR planSlide Number 6Slide Number 7Technical Report Outline2010-15 Population Growth by Age RangeComponents of Region’s Population ChangeLabor Shed:�Primary Residence of those who work in Panama CityTraded Industry ClustersStaffing Pattern: �Financial Services Traded ClusterOccupation ClustersSlide Number 15Slide Number 16Slide Number 17Slide Number 18Slide Number 19Northwest Florida Forward:�DashboardSlide Number 21VisionTalentBusiness VitalityInfrastructureEntrepreneurship & InnovationQuality of PlaceSlide Number 28Implementation Team StructureSteering CommitteeCouncil ChairsEncourage EngagementSlide Number 33What’s DifferentSlide Number 35Council ChairsWorking Lunch / Council BreakoutsCouncils Report OutNext StepsSlide Number 40