business plan: photography business (slides)
TRANSCRIPT
Introduction to Companies Partner(Group Members )
Name ID
Moin Sarker 2534
Saiera Kabir 2546
Md. Sohel 2287
Moushumi Mou 2547
Ayesha Akter 2436
Sadman Saif 2428
Overview • Photography Service and equipment Rent Business • The artsy pixel starts their business in mid of 2015• For Premium Photography and Cinematography
• Office Address : • Road no #21, House no # 86, Mirpur DOHS, Dhaka
1216 Bangladesh.• Call – 01712 155 420, 0168 10 15 420 • Email: [email protected] • Website: https://www.facebook.com/Artsy2014
Mission
‘’ CAPTURING THE MOMENT THAT CAPTIVATE YOUR HEART’’.
The keys to success• Establishing The Artsy Pixel as flexible to the needs of small and
medium-sized businesses• Offering a range of additional services, such as printing, photo
editing, framing, and production of photos in a variety of digital formats
• Making businesses feel at home in our studio and a part of the creative process
MANAGEMENT
Marketing & Sales Strategy
Marketing strategy
• Email Marketing• Business Networking• Web Marketing• Local Marketing
Sales Strategy
• The company's sales strategy is to utilize the experience of The Artsy Pixel as salesperson. The Artsy Pixel will be able to assure clients of what the company and its photographers can accomplish as all will be personally trained by him.
• To increase the closing rate of prospects, The Artsy Pixel will meet clients at their businesses whenever possible to go beyond phone conversations. He will use a portfolio of images and testimonials.
Advertising: -We are very active in face booking ads and marketing -We published our ads at local magazine -We take some promotional activities and free photo shoot in festival -We take review form others -We telecast scroll ads in local television channels
Product & Production
Company Products and Services
• Studio commercial photography• On-site commercial photography• Set dressing services for photo shoots• Wedding Photography and Cinematography • Photo editing and digital editing work• Delivery of prints or digital files of photo shoots• Framing of photos• Web portal to access digital files from shoots
and manage editing process with clients• Rental of the studio space to subcontractors
when time allows
Product Production
Office Location and Layout
Location • The location is an important stage of a business plane, without a good location no one can expect
the perfect achievement that he want. So in this stage we are very concern out our location. As we know the address of our company is Road no #21, House no # 86, Mirpur DOHS, Dhaka 1216 .It is a less crowded place in Mirpur because of army residence. Our company is in the heart of Mirpur because of that we are almost sure that we can achieve our goal that we want. This place is suitable link to uttara and security is good enough. We rent 1700 Square feet free space. In 2nd floor.
Competitor Analysis
Bridal moment
Dream wever
Wedding Dairy
Dream merchant
Others
Financial Statement Financial Plan• The launch of the business will be financed by the founder's
investment and credit and by investments from partners. In exchange for 20 Lakh’s taka investment in the business at startup, partners will receive 49% ownership shares. The initial funding requirements are modest for the business.
• The growth of the business, beyond the first year, will be financed by the free cash flows generated by the business. This will allow for the expansion of staff to include additional photographers, the ramping up of marketing expenditures, and the resulting increase in sales. Only one photographer will be added per year in order to make sure that there is time for adequate training of new staff.
Continued ….Loan or Investment Proposal• As we plane it will be our own business so now we
do not think about any types of loan. We want to start our business with our own capital.
• Every partner gives a fix rate as capital. Give another 30% of capital as starter cost.
• We also insure that some funds the total 50% of our income will be deposit in our capital fund, 10% will be distribute in us , 30% will fund in liquidity fund and other 10% will be our cash for business relative expenditure.
Continued …..Long-term Plan• The profitability of the company will increase in absolute terms
with growth. However, the gross margins and net profit margins will not increase dramatically over time as the additional growth in revenues requires additional direct labor. To maintain the reputation of the company, this labor cannot be performed by less skilled, lower-wage photographers.
• As revenues grow and additional photographers are hired, the CEO will focus a greater percentage of time on sales and prospecting. This will allow for steady growth in revenues while the brand of The Artsy Pixel Photography becomes established in the market. A larger studio space with multiple rooms can be leased after a critical mass of utilization has been achieved with the current space. This will allow for continued growth.
Starting Investment TOTAL FUNDING REQUIRED
20,000,00/=
Total Assets16,250,00/=
Total Expenses3,750,00/=
START-UP REQUIREMENTS
Start-up Expenses to Fund 3,750,00/=
Start-up Assets to Fund 16,250,00/=
TOTAL FUNDING REQUIRED 20,000,00/=
Assets
Cameras & Lens 12,000,00/=
Tripod , lights , others equipments , computers , software etc 2,250,00/=
Furniture 2,000,00/=
Total Assets 16,250,00/=
Start-up Expenses
Office Rent for 2 years 1,000,00/=
Marketing ( Ads , Promotional Activities etc) 50,000/=
Studio Build-Out 1,000,00/=
Office Decoration 1,000,00/=
Stationery etc. 25,000/=
Total Expenses 3,750,00/=
Startup Funding Details
Timetable for Implementing Plan and Lunching Business
And now what?
In July 2015 we will lunch our business and strategically imply the business plan from the mid of June.
Thanks To Audience