business planning ppresentation

8/3/2019 Business Planning PPresentation

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Executive SummaryExecutive Summary

The product we have come up with is not just

ordinary water. It is also not just an ordinary juice.

It·s a juice with a twist.

Juicecoolets will be sold through the YECS retail

store in Fort Bonifacio High School.

It will also be sold in the school canteens



y The product line, all purchased from Valerio

Enterprise, will consist of seven variants; Cola,

Dalandan, Apple, Orange Strawberry, Grapesand Pineapple, which has a very distinct taste

compared to other existing brands.

y Affordability and its health friendly contents

y Doesn·t contain Aspartame (magic sugar)

y Juicecoolets is a product made by senior

students of Fort Bonifacio High School



y Partnership with YECS and the school

cooperative

y Juicecoolets needs 30,000 pesos in short-term

financing to cover start up cost, purchase

necessary equipments, and provide working

capital

y

We see our product to be one of the mostsought-after juice drinks in the market!



OverviewOverview

y Because our target markets are student andyounger children.

y

It will be sold primarily at the FBHS specificallyin the YECS Retail stores

y The intial target of the business is 25% of the

entire student population of the school

y We will expand our business to nearby schoolsand stores in our community



y Whole division and in the whole country

y We are also open for franchising

y Creating job opportunities to unemployed

people

y To produce and sell a low-cost and invigorating juice drink.



y

Juicecoolets assures you a high quality of juice ina low price, with different flavors that will surely

tickle the taste of the consumers

y Rich in vitamins and minerals that willstrengthen our resistance from diseases



Problem/NeedProblem/Need

y Limited budget of the students which makes them

neglect their health needs

y The time allotted for the students to eat isinsufficient

y They needed something handy so they can bring it

with them in their classroom

y Our body needs at least 8 glasses of water a day to

replenish the lost fluids from our body



VisionVision

Juicecoolets envisions of giving a new connotation

to juice drinks. We see our product as the most

renowned and most sought after juice drink in

the market, not just because of its affordabilitybut also because of its unique and distinguished

taste that will surely capture the hearts of the

consumers. We also envision our product to be

one of the solutions youth entrepreneurs couldoffer to maintain the stability of the community

in terms of job creation.



MissionMission

Juicecoolets, the newest juice drink in the marketis meant to provide consumers a much more

affordable juice drink. Other juice drinks sold inthe market nowadays are quite costly and

people with only a limited budget can·t affordthese drinks to quench their thirst. Juicecooletsimparts more with only half other juice drinks·prices.Likewise, Juicecoolets abets in generatingemployment opportunities, not just the youthbut also the older generation to enhance their

entrepreneurial skills and be an asset to thecommuity.



ValuesValuesy

It is very important that we take good care of ourhealth

y Because a poor health affects everything we do

y Juicecoolets is specially made to reach even the lowincome families and also to promote proper health

y Contains vitamins and minerals that will strengthen

our resistance from diseases

y Juicecoolets gives you more than you pay, with atwist!



Description of ProductDescription of Product

y Every bottle of this product is 250 ml.

y It is free of aspartame

y Can bring uniqueness compared to other

existing product in the market

y Seven variants, Apple, Pineapple, strawberry,

Grape, Dalandan, Orange and Cola



Operating StrategiesOperating Strategies

y Our juice is made up of different falvorings,

citric acid, sodium benzoate, CMC (Chloroxy

Cellulose) and water.

y Valerio enterprise will supply the flavorings

mentioned and the packaging materials andequipment that will be used for the production



Critical RiskCritical Risk

y To be involved in this industry would mean

engaging yourself in a competition

y Dealing with this would neither be simple noreasy since competitors may already be regarded

as high profile

y Have two canteens and an extension of mini

stores which are already serving our target

market



y The solution we foresee for this would-bedilemma is to improve the product, make it

more unique for it to stand out.

y Promotions and advertisements are of much

importance

y It is sold cheaper than the others

y High nutritional content of this productparticularly having no aspartame addedwould be its benchmark.



y There is always the assurance of its targetmarket

y At first there·s doubt and cases of decline

y Acceptance and improvement could be the

answer to this



Organizational/Management PlanOrganizational/Management Plan

y Juicecoolets will be part of YECS and under thesupervision of its moderator Mr. Alfred B. Cinco

y Mrs. Marietta D.C. Calimag will supervise the

production team

y The marketing team will be spearheaded by Ms.Celeste B. Caminsi

y The business will not be made possible without theapproval and support of our school principal Mr.Wilmore C. Moredo, together with the TLE Dept.Head, Mr. Salvador B. Garduque.



Implementation of the BusinessImplementation of the Business

y Juicecoolets will pass through processes before beingformally circulated in the market.

y The business will be manufactured at the YECSproduction area and will be sold at the YECS retailstores

y Too much number of manpower will be less needed onthe first blow of the business but as it expands, onemajor requirement would be the number of personnel

or workers.

y The delivery of the supplies of our product will betwice a week.



Monitoring and EvaluationMonitoring and Evaluation

y After one year of operation, the business will gain aprofit of more or less 250,000

y It would be more nutritional and available to every

individual in the school.

y The business will be expanding throughout otherschools in Makati and eventually we·ll be penetratingin the whole country.

y SWOT analysis will be done quarterly to determineand find solutions for the problems eyed.



Social ImpactSocial Impact

y Social responsibility should·ve overlookedbefore engaging in a business

y It is a necessity that the business is sensitiveand emphatic to our community and itwould if it can provide jobs, uplift theprograms in the community it belongs toand help the citizens.

y Juicecoolets provide essential nutrients thatis needed by the body



y

It is low-priced but assured to be of towering quality

y This product will also increase the

resistance of the students against diseases,lowering the risks of them being absent inclass

y The business could help increase theemployment rate in case it grew and inneed of man power.



y Juicecoolets will not only help their future

employees but also the country and everyindividual in its region.

y The country because of the taxes and jobopportunities it will provide

y

The individuals because it can help theirdaily required health allowance



Financial Statement 1Financial Statement 1

Financial Statement 2Financial Statement 2

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