BUSINESS STRATEGYFor everyone

NICOLE GRAVAGNA, PHDBlog: NicoleGravagna.com

Follow tweets @NicoleGravagna

BUSINESS SCIENTIST

Jeff Schell, Esq.

Nicole Gravagna, PhD

Yuta Okkotsu, PhD

Jonathon Keeney, PhD

Gabby Tinner, MPP

Dave Eyvazzadeh, MS

FIVE NOTIONS1. Wild Success

2. Bright Spots

3. Test It

4. Stay Healthy

5. Fund Smart

WILD SUCCESS

PLAN FOR IT

• Myopic planning gets you to step two, no farther.

• Find the big problems and solve them first.

• Look ten years out.

FOLLOW THE BRIGHT SPOTShttp://brightspotsculture.wordpress.com/the-original-story

YOU CAN’T KNOW

• You must experiment

• Trust the results

• Be purposeful and open

THE ONLY FAILURENot trying, Death, and Jail

COMFORT ZONE

• A snuggly business is dying

• Do unrelated things

• Hire interns

• “Waste” time creatively

PLAN UNSTRUCTURE

• Expect constant changes

• Let the ground shift under your business

MENTAL FLUIDITY

• Plan unstructured time

• Do random things

• Try to see parallels between disparate things

STAY HEALTHY

PARENT YOUR BUSINESS

• Balance is a myth

• Work/life blend

• Eat right and exercise like your business depends on it

• No spoiled babies

FUNDINGFrom zero to infinity

NO EXTRA CASH

• Growth patterns

• Revenue

• Hiring

ALL THE CASH IN THE WORLD

• Growth patterns

• Revenue

• Hiring

NICOLE GRAVAGNA, PHDBlog: NicoleGravagna.com

Follow tweets @NicoleGravagna