caixa empreender award 2016| enterprise it - ignidata
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Hugo Matinho - Founder & CTO @reactivedata [email protected]
It’s easy gathering insights in developed economies
Try gathering insights from 500 male persons aged between 18-30 in a developing economy in less than 24 hours
with ignidata you caninsights from global audiences in real time
Ignidata partners with mobile apps and websites with large audiences in a global scalesurveying their audiences for insights regarding a brand
We have a total addressable market (TAM) of 2,6 Billion Euros(opinion and audience research)*
* Source: ESOMAR Global Market Research 2014 industry report
Pollfish instant.ly
Ignidata
Qualtrics
Surveymonke
yGfk
Ipsos
Kantar
Nielsen
Realtime
Not realtime
AutomatedNot automated
Opinion and Audience Research
Ignidata automates reporting and distribution
FoundersPedro VilelaBusiness and Marketing
Hugo MatinhoTechnology
2014“One of Europe’s most innovative and investable ICT start-ups ”*
Incubating @ Startup LisboaJoined Bizspark Program @ Microsoft
Award: European Investor Gate
2015
€65,760.34 Investment from Collider & Seedrs€52,597.41 follow-up from UK Business Angel
Established IGNIDATA LTD in the UK with Offices in the Tech City
SubscriptionEach Answer - €0,40 (variable cost)Platform Maintenance & Support - €2,498.89 (fixed cost) / Month
ExampleGetting 5 answers from 500 male respondents in Brasil aged between 18 and 30 years old would cost €3498,89
Q1 2016Unilever - Axe Brand (£5000)Dow Jones - Wall Street JournalPartner with Uber
Q2 2016Expansion inside Unilever (Dove, TRESemmé)Following lead on Global Media Group
Q3 2016Expansion inside Dow Jones(The Times, The Sun)
Q4 2016Follow up with HavasFollow up with Ogilvy
CAP TableIgnidata PT
Collider & Seedrs
Private Business Angel
11%10%
79%
We are raisingSupplier
sTeam
MarketingTotal
24,526.20 €169,840.00 €55,000.00 €249,366.20 €
Upgrading the team
6 new hires
Business Development in UK
Run Marketing Campaigns
Possible ExitsM&A from current customers
M&A from competition
