can i use twitter to help my career - launch pad job club
DESCRIPTION
I gave this presentation back in 2009 at Launch Pad Job Club as in introduction to using Twitter as a career development tool. While the interface of Twitter has changed some, the basic advice about ways to strategically use Twitter to promote yourself and your expertise in your field and to help you get employed still hold true. I gave a revised version of this talk at TweetCamp San Antonio about a month later.TRANSCRIPT
Launchpad Job Club June 12, 2009
Who Am I?
Process Improvement Champion – I want things to work better for YOU!
Can I Use Twitter To Help My Career?
YES!(the short answer)
(the long answer)
•Branding & Exposure•Community•Opportunity & Serendipity•Communication
How Do I Get Started?
Be sure to fill out Bio and URL
Picture Yourself! hhh
Mobile?
What to get?
What could go wrong?
1. Technology
Over 8 million users, most of whom sent multiple messages a day, to dozens or hundreds of followers.
What happens when its all a little too much?
Fail Whale
2. Like any tool….
…There is a right way and a wrong way…
http://www.youtube.com/watch?v=PN2HAroA12w
So how do we do it right?
Find the right people to follow!
How do I find them?
• People you know – LinkedIn!• People who blog in your knowledge domain• Who are they following?
How do I find them?
• And – – Who is Tweeting in your areas of interest?
Your Target Companies!!!!!!
Target Company Example
MichaelPBrennan: @bellware Overwatch received official buy off from the VP to sponsor Lean Software Austin, and wants to help put an event together
Opportunity knocks!
YOUR TARGET
COMPANIES!!!!!!
Organization
http://www.tweetdeck.com/beta/
Seesmic Desktop
http://desktop.seesmic.com/
What to Tweet?
• Tweet about things you know• Tweet about things you learn• Tweet links to Brand U – cross-branding is
important!• Personal stuff is OK, but BE PROFESSIONAL!• Limit your output to what matters
Serendipity
• I Tweeted about author Neil GaimanRT From Neil Gaiman (@neilhimself) via Twitter: Read (and please pass along) this by
@Doctorow NOW: US, UK, Canada et al vs the blind on copyright. I'm with the blind.
• A person whom I had a job interview with a couple of weeks back Tweeted About his 3-year-old son’s love of Ice Road Truckers
• Things happen….
Bits of Twitter Wisdom Around the Web
Twitter's got versatilityhttp://www.chron.com/disp/story.mpl/business/
silverman/6255196.htmlAll You Need to Know to Twitterhttp://www.nytimes.com/2009/05/07/
technology/personaltech/07basics.html?_r=4&em
Articles that helped me get started
Bits of Twitter Wisdom Around the Web
http://bizzantik.com/?p=124
The One Thing Twitter Forces Us To Do
Bits of Twitter Wisdom Around the Web
Time Article - Using Twitter and Facebook To Find a Job
http://www.time.com/time/business/article/0,8599,1903083-1,00.html
A Contrary View
Why Twitter has Jumped the Sharkhttp://www.binarywave.com/blogs/eshupps/
Lists/Posts/Post.aspx?List=9c93c708%2De5ce%2D4714%2Dbdea%2D499330361130&ID=199
• Spam• Short Attention Span• The “Next Twitter”
Questions?
Don’t Hesitate to Contact Me!