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Yvonne Jordens Allard Naber Durk Bosgraaf

Career Services Netherlands

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RUG: for infinity› Celebrating 400 years (4∞) of existence› Movie trailer:

http://youtu.be/zahP64RDZq4

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Content› Our University

NEXT

› Our students requirements

› Implementation

Yvonne Jordens

Durk Bosgraaf

Allard Naber

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Groningen, The Netherlands

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10 Faculties

› Arts› Behavioural & Social Sciences› Economics & Business› Law› Mathematics & Natural Sciences› Medical Sciences› Philosophy› Spatial Sciences› Theology & Religious Studies› University College Groningen

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Students and staff

› 27,400 students 4,100 international students (from 115

countries)- 3,000 international degree students- 1,100 exchange students

800 international PhD students 879 registered outbound exchange students

› 6,500 fte staff (almost 20% international)

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Education – Facts & figures › 45 Bachelor’s degree programmes

› 146 Master’s degree programmes

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International rankings: Meeting the challenge

› QS World University Rankings - 97

› ARWU - 92

› THE World University rankings - 98

› ESI Citation Impact - 56

› CHE-Excellence Ranking - Excellence Group: Biology /

Physics / Psychology / Chemistry

/ Economics

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The University of Groningen aims to provide its students with the best possible development opportunities in preparation for their future careers.

NEXT Career Services organizes a variety of activities that aim to help students make choices (including study choices) and prepare them for the job market.

What’s NEXT?

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In order to achieve this…

NEXT works actively with departments, study associations, alumni organizations and other providers in the field of career services.

NEXT is located in the University Library, on the first floor. This is where various activities for students are organized, including open office hours, workshops and CV checks.

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Policy University of Groningen› Permanent attention for career development› Connecting link between relevant networks &

parties› NEXT facilitates students by offering coaching,

training and education in the field of (study) career choices

› More attention for Career Services is necessary: To prepare students for the labour market To make them aware of the importance

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Policy› Recognizable for students and employers› Accessible. Theme portal on website› Career ConNEXT (CSO) to connect students,

alumni & employers› Internships, jobs, career events

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The NEXT team

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NEXT Survey

› 26 questions about career services to make students aware of the importance of their employability

› Introduction of NEXT infomercial

› Selection of NEXT-top models

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NEXT-top model campaign

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STUDENTS

How do students think?What do students want from career services?

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My job› Support students/teachers with our electronic

learning environment: Blackboard

› Career Services - translate student needs into technical improvements

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Students @ Groningen› Dutch students can study for free

(mostly refunded by government)

› Dutch students largely aim at studies, not at job market

› Students also work at our university

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USA & The Netherlands› Differences in Career Services?

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72 Study Associations

contact Employers for jobs

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Students› What kind of Career services do we like?

Relevant Events Relevant Jobs

Accessible Scannable

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› Events Date Slogan

Requirements

› Jobs Function Apply before

Accessible without logging in CSO

Filtered by at least majors

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Currently

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IMPLEMENTATION DETAILS

How to reach the students?How is it realized technically?

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› Blackboard Course Management and Portal system Used heavily by 27k students, 6.5k staff

Reaching student audience

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 280

10000

20000

30000

40000

50000

60000

70000

80000

90000

100000 92105

Visits

Feb-14

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Job & Event reports› Generate a feed of current jobs and events› Filter reports based on Blackboard preferences› Look & Feel adapted to Blackboard

CSO

• Event report• Job report• (XML)

Blackboard

• Filter• Look&Feel

Widget

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Go to CSO

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Blackboard

• Secured user info

CSO

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Preferences

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Preferences

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Make a selection› Default: “General” and your own department

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Mobile

CSO

• Event report

Blackboard

• Convert report to calendar

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Results (preliminary)› 650 unique users clicked through (Jan – Mar)› No promotional effort yet

module views

JAN FEB MAR0

2000

4000

6000

8000

10000

12000

EventsJobs

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Future› Electronic Payments› Theme portal (public website NEXT)› Use the Blackboard preferences to

filter events displayed in app› Recommender system

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NEXT Infomercial› Elevator pitch for NEXT Promotion

http://youtu.be/NJDDwVAYtOY

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