carol tikerperi- morae tarkvara
DESCRIPTION
Digital solutions for usability analysis.Morae softwareTRANSCRIPT
![Page 1: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/1.jpg)
MORAETM
Carol Tikerperi
Digital solution for usability analysisaltex marketing
![Page 2: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/2.jpg)
Arenduskulude vähendamine
‹ Analüütika
‹ Disain
‹ Ehitus
‹ Testimine
‹ Hooldus
1x
100x
![Page 3: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/3.jpg)
Arenduskulude vähendamine
Usability-teadliku ettevõtte rusikareeglid:‹ Kulu/tulu vahekord usabilityle on $1:$10-$100
‹ Kui arendustöö käib, on probleemi lahendamine 10 korda kallim kui sama probleemi lahendamine disainifaasis.
‹ Kui süsteem on lansseeritud, läheb probleemide lahendus kuni 100x kallimaks, võrreldes disainifaasiga.
(Gilb, 1998)
Kuidas raisata miinimum ja võtta kasumina maksimum!
![Page 4: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/4.jpg)
Usability püramiid
‹ Kujundus 10%(visuaalid, layout, värvid jms)
‹ Tajutavus 30%(menüüd, nupud, aktsioonid)
‹ Kasutaja tegevused 60%(navigatsioon, workflow, objektid ja suhestumine)
‹ Muu 10%
![Page 5: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/5.jpg)
Miks just MORAEtm?‹ Maailma juhtiv lahendus kasutajatestimistes
‹ Kolm maailma parimat kasutajakogemuse eksperti soovitavad
‹ Steve Krug:“Morae feels like magic. It’s so fast.”
‹ Jakob Nielsen:“As a Morae customer, we know first hand how fast and effective
the product is in communicating test results to the designers,
developers, and ultimately the decision-makers, who stake their
bottom line on the usability of a company website.”
‹ Jared Spool:“Morae sets the standard for customer experience tools. Nothing
else even comes close.”
![Page 6: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/6.jpg)
Efektiivne lahendus
‹ Säästab aega:‹ Võrreldes manuaalsete mõõtmistega, on protsess stardipunktist kuni tulemusteni vähemalt 5x kiirem
‹ Kvaliteetne tulem:‹ Loetavad raportid, kvaliteetsed mõõdikud, täpsus
‹ Hoiab kokku raha:‹ Ei eelda erivahendeid
![Page 7: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/7.jpg)
MORAE: digital solution for usability analysis
![Page 8: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/8.jpg)
MORAE protsess
‹ 3 komponenti: salvestaja, vaatleja, juhtijarecorder, observer, manager
Testimine
Järeltegevus
![Page 9: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/9.jpg)
MORAE recorderTesti konfiguratsioon
![Page 10: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/10.jpg)
MORAE recorderÜlesanded
![Page 11: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/11.jpg)
MORAE recorderMarkerid
![Page 12: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/12.jpg)
MORAE recorderRahulolu küsitlus
![Page 13: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/13.jpg)
MORAE recorder ja observer
![Page 14: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/14.jpg)
MORAE recorder ja observer
![Page 15: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/15.jpg)
MORAE manager
![Page 16: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/16.jpg)
MORAE manager timeline
Ülesanded ja markerid:Olemasolevad
Lisamine peale salvestust
![Page 17: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/17.jpg)
MORAE graafikud
![Page 18: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/18.jpg)
MORAE recorder ja observerLogi on eksporditav: Word, Excel, Notepad jm
![Page 19: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/19.jpg)
MORAE video
![Page 20: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/20.jpg)
MORAE video
![Page 21: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/21.jpg)
MORAE video
![Page 22: Carol Tikerperi- Morae tarkvara](https://reader034.vdocuments.net/reader034/viewer/2022052218/559b51f51a28ab894e8b469b/html5/thumbnails/22.jpg)
Ei magagi veel?
‹ altex marketing on Moraetm edasimüüja
‹ olete teretulnud küsima lisainfot:‹ Carol [email protected]
‹ Ja nüüd näete, kuidas käib reaalne tööMorae abil ja mis sellest tegelikult kasu on ☺