CBA Newsletter Spring 2015

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Inside this issue:

Dean’s Office 1 Hoeschler Graduating Senior Award 2

Departmental Updates Accountancy 2 Economics 3 Finance 4 Information Systems 6 Management 7 Marketing 9 Small Business

Development Center 11

Student Organizations CEO Club 11 American Marketing Assoc. 11 Beta Alpha Psi 12 Beta Gamma Sigma 12 Delta Sigma Pi 12 Financial Management Assn. 13 Information Systems Assn. 13 Society for Human Resource

Management 13 Student Advisory Council 13 CBA Administration 14

Mid-Semester is March 13th, 2015

Applications for admission to the

Business Program are due. All

business majors who will be eligible, and who are planning to start advanced (300-400 level) business courses in summer or fall 2015, MUST APPLY for the program.

Applications are available at the Dean’s Office. Late applications may not be accepted. Applicants who are completing some of the admission requirements during summer session, here or elsewhere, must also apply by this deadline. Not sure about the requirement? Check the CBA advising website: http://www.uwlax.edu/CBA/CBA-Academic-Advising/.

All major and minor changes are

due. Changes to students’ majors

and minors are done only through the Dean’s Office. Changes will be accepted up until mid-semester to

facilitate the registration process and assignment of advisors. No changes will be done after that date until registration is over in early May.

Students planning to change to another college (Science and

Health or Liberal Studies) must file a “change of program” form at the new college dean’s office. These are also due by mid-semester and will not be processed after that date until registration is complete in early December. Program change forms are available at the CBA Dean’s Office.

Advisor/ Advisee Assignments

Faculty advisor assignment is noted in the WINGS student center. Students should check to confirm their assignment, particularly new transfer and reentry students, and those who’ve recently changed majors. Students are expected to visit with their advisors at least once a semester. Advising does not take place only at registration time. Students are

encouraged to visit with faculty advisors at any time. Most faculty post their office hours on their doors. If these hours are incompatible with a class schedule, students should talk with their advisors about arranging another time.

Advising Information Online, etc.

Check out the registration and course scheduling information for CBA students at our website: http://www.uwlax.edu/CBA/CBA-Academic-Advising/. Here you will find basic information about registration advising, and scheduling business core requirements and majors. This information is helpful to review before meeting with your advisors. The departments also have information about their programs, careers, faculty, student organizations, etc. You can link to their websites from the CBA home page. Checksheets outlining all degree

requirements (General Education, Business Core, all business majors and

Published by

Delta Sigma Pi

In cooperation

With the Dean’s Office

& the Small Business

Development Center

Volume 32 No 2

Spring 2015

DEAN’S OFFICE 138 W. Carl Wimberly

Hall

CBA Newsletter Spring 2015

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minors) are also available. You can pick them up from the Dean’s Office in 138 Wimberly Hall. Your electronic Advisement Report (AR) degree audit is always available to you and your faculty advisor in your WINGS student center.

Registration for Summer and Fall 2015

Registration for summer session was open mid-February, earlier than in past years. If you intend to register for summer session classes, you may do so at this time in WINGS. If you are applying to the business program this spring and want to take upper level business classes in the summer, submit your business program application to the CBA Dean’s office. Your application will be processed right away. Registration for fall semester begins in mid-April. Instructions for registering are sent to your email address by the Records and Registration office in late March. Registration advising will be available

from faculty advisors, usually by appointment. Advisors should have sign-up sheets for appointments at this time, or you’ll receive other information about appointments from them. Students should schedule appointments well in advance of their registration time and day. Students majoring in Accountancy and International Business are required to see their advisors before they may register, and some other CBA faculty may also restrict registration until an advising session has taken place.

August and December 2015 Graduates

Students planning to graduate are required to get a “credit check” with Becky Vianden, Assistant to the Dean, before registering for their final semester. Call 785-8090, or stop by the Dean’s Office in

138 Wimberly Hall, to schedule an appointment. Graduates must also apply to graduate through the WINGS student center. It is found under “other academics.” This should be done now, if you haven’t already done so.

Reminders 1. Dropping a class? The last day to

drop a full-semester course is March 27th. Drop forms may be obtained from the Dean’s Office; they require the instructor or student’s faculty advisor signature. Students may not drop courses after this date.

2. Planning to complete a course at

home over the summer? If you’re

thinking about completing a course somewhere other than UW-La Crosse, please note you must obtain permission from the Dean’s Office, in advance, if you want to transfer the course back to your program here. Repeating courses may be done only at UW-L.

3. Thinking about studying abroad next year? Check the UW-L Study

Abroad website for all the information about deadlines, various program opportunities, scholarships, etc. Go to this website and click on Study Abroad on the left side of the page: http://www.uwlax.edu/international-education/.

The CBA strongly encourages this type of international experience, and there are opportunities for study anywhere from three weeks to a full academic year… in English and non-English speaking areas of the world.

4. Milestones! Milestones are markers

on your record that indicate placement level in math and English, and also Admission to the Business Program. You can find your

milestones in your WINGS Student Center. Check the drop-down menu and click on the link. It’s the same menu list with your Advisement Report (AR), transcript, course history, etc.

CBA Study Abroad Scholarships

If you are studying abroad in Summer or Fall 2015, consider applying for a CBA Study Abroad Scholarship. Dollar amounts are to be determined; however, past scholarship recipients have received awards in the amount of approximately

$500. You can pick up an application form in the Dean’s Office, 138 Wimberly Hall. Applications will be due in the Dean’s Office by March 27th.

Hoeschler Graduating

Senior Award

The prestigious Hoeschler Award is given each year to an outstanding CBA graduate from the academic year classes. Graduates from the 2014 August and December classes, as well as the May 2015 class, are invited to apply. Applications may be obtained from the Dean’s Office, 138 Wimberly Hall. They are due by March 6th. You must apply to

be considered. The 2014 award was $1500. The Hoeschler Award recognizes a business graduate who has demonstrated outstanding achievement in their undergraduate program, with emphasis given to those who have been involved as leaders in special projects, community and entrepreneurial endeavors, and organizations, and who have demonstrated a creative approach to identifying, planning and executing one or more projects.

DEPARTMENTAL UPDATES

Banquet The Thirty-second Annual Spring Accountancy Banquet is scheduled for Wednesday, April 29, 2015 at Valhalla in Cartrwight Center. All accountancy majors are encouraged to attend. This is an excellent opportunity to network with firms, businesses, and UW-L alumni. The Department of Accountancy awards its scholarships at the banquet. If you did not receive an invitation, come to the Department of Accountancy office, 415 Wimberly Hall.

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Faculty Changes Two new faculty members will be joining the Department of Accountancy in the fall of 2015. Dr. Gregory Liyanrachchi will be joining as an Associate Professor and will be teaching Advanced Accounting and Accounting Principles I in the fall. He earned a PhD from the University of Otago in New Zealand and is a Chartered Accountant in New Zealand. He has taught in the United States, Canada, New Zealand, and Sri Lanka. Nirmalee Summers is completing her PhD at Mississippi State University this spring. She also has master’s degrees in tax and information systems. She will join us as an Assistant Professor and teach Accounting Information Systems and Accounting Principles I in the fall. She will also teach Taxation for Non-accountants in the spring. Congratulations to Professor Maas. He has been elected for a three-year term as the chair of the Department of Accountancy starting at the end of the current academic year. The department is also searching for a new business law faculty member. Drs. Rosacker and Winter are retiring at the end of the current academic year. Professor Rick plans to move on to doctoral education. We hope to get her back permanently after she completes her education.

Placement BUS 350, Career Preparation, will be offered in the fall. Accountancy majors are strongly encouraged to take the course as a junior. Demand for UW-L accountancy graduates in professional positions and current accountancy majors in internships remains strong. Accounting Career Fair and Accounting Interview Days are scheduled to start September 28.

Accountancy Major The accountancy major consists of eight required courses and one elective (28 total credits). The required courses are ACC 321, 322, 325, 327, 330, 418, 421, and 438. Students must have a 2.50 GPA in those 28 credits.

Accountancy Minor

The accountancy minor consists of thirteen credits: ACC 321, plus three additional 3-credit ACC courses numbered 300 or above.

Class Scheduling Information Summer 2015 Online offerings: Summer Session I: ACC 221 – Accounting Principles I Summer Session I: ACC 221 – Accounting Principles I Summer Session I: ACC 421 – Advanced Accounting Summer Session I: BUS 205 - Legal and Ethical Environment of Business Summer Session II: ACC 222 – Accounting Principles II Fall Semester 2015 All required accounting courses will be offered and three electives. Two sections of ACC 400 are scheduled. Section one is Accounting for Governmental and Not-For-Profit Entities with Dr. Eide. Section two is Principles of Fraud Examination with Dr. Herron. The third elective is ACC 430 – Taxation II. BUS 305 and BUS 405 will be offered. Winter 2015 Expected online offerings: ACC 222 – Accounting Principles I ACC 222 – Accounting Principles I BUS 205 - Legal and Ethical Environment of Business Spring Semester 2016 421 will not be offered. All other required

major courses (including 418) will be offered. Accounting electives are expected to be ACC 324 (the new number for IFRS) and ACC 430. In addition, the department will offer ACC 301 – Taxation for Non-Accountants, an elective in the ACC minor.

BUS 305 and BUS 405 will be offered.

Advising and Registration All accountancy majors are required to meet with their advisors before registering online. Carefully review your Advisement Report before scheduling your advising appointment and registering. If you have questions about the accountancy major, be sure to discuss these with your advisor. Additional information regarding advising will be forthcoming.

Accountancy Tutors

If you need assistance with your ACC 221 or ACC 222 classes, tutors are available in the Murphy Library Tutor area on the second floor. Hours are Mondays, Tuesdays, and Wednesday evenings.

150-hour Curriculum and CPA Candidates

Passing the CPA examination is part of the process to become a licensed CPA. Wisconsin and Minnesota require 150 college credits to become a CPA. The department recommends that all students complete their 150-hour curriculum before starting employment in any jurisdiction. Students heading to other jurisdictions should verify where that jurisdiction is in the 150-hour process. Wisconsin changed the rules for taking the exam before graduation in April 2013. NASBA and the state have been disputing the implications of the wording of the new law. Check with your advisor for current interpretations.

Summer 2015 Courses The Economics Department will be offering the following courses online this summer: ECO 110, ECO 120 and ECO 320 Sports Economics. Dr, Hoffer will be teaching ECO 320 - Sports Economics online during summer session I. The course will meet entirely online and grades will primarily be determined by online discussions, assignments, and two exams. Sports economics covers a range of topics, including sports finance, public financing of stadiums, sports labor markets (Moneyball), and the NCAA. Students will have the opportunity to discuss and debate current issues in sports and are required to attend at least one professionally organized sporting event over the span of the course.

Fall 2015 Courses The Economics Department will offer ECO 305, 307, 308, 321, 336, 340, 375, and 471. The descriptions for of a few of these courses are offered below. Mary Hamman will be teaching ECO 471 Health Economics. This course applies economic intuition and basic models to

ECONOMICS DEPARTMENT

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topics in public health, health policy, and healthcare administration. Students select and research topics that fit their interests and career goals or may partner with Dr. Hamman to examine topics in her areas of interest, which include aging, health disparities, and preventive healthcare. Last fall's class examined topics like the impact of the Affordable Care Act on breast cancer screening rates, the rise in medical tourism, mental health parity laws and health status, and the association between college football game schedules and binge drinking. Students also had the opportunity to discuss trends in healthcare delivery with Tom Schlesinger, Executive Consultant to Gundersen Health System. Adam Hoffer will teach ECO 321 - Modern Political Economy, which explores the role of government in modern society. This course dissects the modern political environment, studying the way in which voters, politicians, and constituents respond to incentives. Students will have an opportunity to research the causes and effects of a government policy of their choosing.

New Institutional Economics and Economic History

Conference The University of Wisconsin – La Crosse Department of Economics is sponsoring a one day conference on New Institutional Economics and Economic History on Friday, September 25, 2015. Dr. Mike Haupert and Dr. Nabamita Dutta have planned this conference and are bringing in nationally recognized experts in the field. Dr. Lee Alston from Indiana University, Bloomington, Dr. Gary Libecap from University of California, Santa Barbara, Dr. John Nye from George Mason University and Dr. Phillip Keefer from the Inter-American Development Bank have all agreed to deliver presentations. The purpose of the conference is to discuss, in a series of papers and comments, the role of the new institutional economics in the study of economic history. The intended audience for this conference will include advanced undergraduate economics majors as well as faculty from UW-L and area institutions. The objectives of the conference are to provide students with an overview of new institutional economics and how it contributes to our understanding of economic growth and development and the important role it plays as a field in economics, and to provide faculty with exposure to the current research issues that they may find useful in their own research and classes.

Dr. Haupert and Dr. Dutta’s research areas consist of economic history and institutional economics. They hope this conference will expose the students of UW-L to the importance of this sub-field of economics as well as how it connects with different disciplines like political science, sociology and history.

Notes and News Professor John Nunley recently had two papers accepted for publication. The first paper "Racial Discrimination in the Labor Market for Recent College Graduates: Evidence from a Field Experiment" was accepted for publication by the B.E. Journal of Economic Analysis and Policy,

and the paper was featured in an article published in Fortune magazine (http://fortune.com/2014/11/04/hiring-racial-bias/). The second paper "Child-Custody Reform and the Division of Labor in the Household" was accepted for publication in Review of Economics of the Household. Mary Hamman's work on racial and ethnic disparities in colorectal cancer screening and the role of health insurance coverage has been recently accepted for publication in the American Journal of Public Health. She and coauthor Kandice Kapinos from Rand find state mandated coverage of colon cancer screenings is associated with reductions in disparities endoscopic between Hispanic and non-Hispanic men. However, disparities between other minority groups and whites persist under mandated coverage. These findings foreshadow the likely effect of the Affordable Care Act preventive care mandates. Mike Haupert had an op-ed published in the La Crosse Tribune (http://goo.gl/aiknFa) entitled “College grads boost economy.” Mary Hamman's ECO 330 Labor Economics course is conducting labor market research for seven area organizations to assist with issues ranging from hiring and compensation to anticipating possible changes in the federal minimum wage. Students will complete a job shadow experience in March as part of these projects. This embedded course project is sponsored through the Office of Undergraduate Research and Creativity. Three former students from Mary Hamman's Spring 2014 BUS 230 class, Michael Ulman, Max Kaiser and Erika Whitson, are helping the Whitehall Public Library to write a grant application. This grant would fund the implementation of some of the programs their class project

suggested are needed in the Whitehall community. The library is hoping to expand adult literacy programs with a focus on career support and English language skills.

Scholarships David M. Cole Award in Economics and Finance * freshman, sophomore, junior or senior to be enrolled full time with a major in economics * 3.25 or higher cumulative GPA * financial need may be considered * based on academic achievement in Economics and Finance * good performance in the intermediate macroeconomics and microeconomics courses James Prudhome Scholarship in Economics * Recipient must be enrolled full time at UW-La Crosse * Recipient must be in good academic standing with GPA of at least 3.0 * Recipient must be admitted into the College of Business Administration with a major or minor in economics * Recipient must be a junior (third year) student

Integrated Core Course Offering

Building on last year’s success, the Department of Finance is again partnering with the Departments of Management and Marketing to offer integrated sections of FIN 355, MGT 308 and MKT 309. Students in the integrated core courses will take the three courses in the same cohort and work on integrated applied projects, including a final consulting project for a local company. This year’s offering will again include a Business Consulting Seminar (FIN/MGT/MKT 400-01), in which students will learn professional communication skills. This is a great opportunity for students to develop their professionalism and critical-thinking skills, all while taking these three required core courses. Students can apply for the integrated set of courses in late March and, if accepted, will be guaranteed registration in the four courses. For more information, contact Diana Tempski (FIN) (dtempski@uwlax.edu), Nicole Gullekson (MGT) (ngullekson@uwlax.edu), or

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Maggie McDermott (MKT) (mmcdermott@uwlax.edu).

Chartered Financial Analyst Global Investment Research

Challenge Congratulations to the members of the CFA Global Research Challenge teams on their strong showing in the Madison CFA Local Competition. This year UW-L fielded two teams: (1) Kendall Lisiecki, Hei Yeung Fung, Cara Hughes, Nathan Routhier, and Ethan Schuttler; and (2) Alex Umhoefer, Tyler Schiessl, Alexander Troff, and Scott McCullough. Through this competition, students receive real-world training in equity analysis. Business and finance students interact with investment professionals and top firms while getting real-world experience in equity analysis, sell-side research report writing, and presentation skills. Thank you to Dr. Van Dalsem for all his coaching efforts to support the two teams.

Student Opportunities It Make$ Cents! - It Make$ Cents! is a

financial literacy program that offers all UW-L students information and promotes financial success. A number of activities are scheduled for this semester, including a prom dress re-sale, presentations, and student advising. If you would like to participate in the program or would like information on financial literacy, please contact Dr. Van Dalsem at svandalsem@uwlax.edu or visit the It Make$ Cents! website at http://www2.uwlax.edu//it-makes-cents/. Temte Scholarships – These

scholarships, established by Dr. Andrew Temte, CEO of Kaplan Schweser, cover expenses related to taking the CFA Level I exam and are available to students enrolled in Advanced Financial Analysis (FIN 447). Scholarship winners receive course materials, exam fees and tuition reimbursement valued at almost $2,500. Congratulations to Kendall Lisiecki, Yen Trinh, and Alex Umhoefer as this year’s

scholarship recipients.

Class Scheduling Information

Summer Term Courses All summer 2015 course offerings are contingent on enrollments. Summer I: (May 26 – June 19) Principles of Financial Management (FIN 355) will be offered online this

summer. The course, a requirement of the CBA core, introduces the financial

management of the firm. Topics covered include financial statements, working capital management, cost of capital, capital budgeting, capital structure, types of capital, and the time value of money. Prerequisites include ECO 110, ECO 120, and ACC 222. Please contact Dr. Wolf (rwolf@uwlax.edu) for more information. Corporation Finance (FIN 370), a

finance major requirement, studies current theories concerning the valuation of the firm and its capital structure. Topics emphasized are risk analysis, capital structure, dividend theories, cost of capital, capital budgeting and management of working capital. FIN 355 is a prerequisite. Contact Dr. Van Dalsem (svandalsem@uwlax.edu) for more information. Summer II: (June 22 – July 17) Finance Group I Elective: Financial Modeling (FIN 437), available to any

finance major, focuses on the development of Excel-based models to analyze a variety of personal and professional finance problems. Specific topics include creating programs in Visual Basic, asset pricing techniques, and sensitivity analysis. This course will be offered online and the prerequisite is FIN 355. Please contact Dr. Van Dalsem (svandalsem@uwlax.edu) for more information. Personal Finance (FIN 207) is open to

students in all colleges and can help you acquire the tools you need to reach your financial goals. Also, the course is included in the General Education curriculum as a component of the Self and Society category. Delivery for the summer session will be online. Topics covered include investing, fringe benefits, taxes, buying a house and/or an auto, credit, and budgets. Please contact Professor Tempski (dtempski@uwlax.edu) for more information. Fall Term Courses Finance Group I Electives Advanced Financial Planning (FIN 407)

covers a variety of personal financial planning topics such as retirement planning, educational planning, mutual fund investing, taxes, and estate planning. The course is a requirement for the Risk, Insurance and Financial Planning Concentration, but may be taken by any finance major with senior class standing. The prerequisites for this course are FIN 355 and senior standing, but FIN 207 and FIN 360 are useful. Contact Dr. Wolf (rwolf@uwlax.edu) for more information.

Management of Financial Institutions (FIN 410) provides students with an

understanding of the operations and managerial decisions necessary for a banking institution to be successful in a variety of economic environments. The prerequisite for this course is completion of Money and Capital Markets (FIN 390) or Money and Banking (ECO 301). Professor Brye (cbrye2@uwlax.edu) teaches this timely course; please contact him for more information as necessary. Finance Group II Elective In Principles of Insurance (FIN 360),

open to all CBA majors, students learn about a variety of risk management concepts, insurance industry practices, and common insurance contracts. Although the course is primarily an introduction to the topic of risk management for the firm, some attention is given to personal insurance for the home, automobile, life, and health. The prerequisite for FIN 360 is completion of ACC 221. Please contact Dr. Graham (lgraham@uwlax.edu) for more information. Finance Group III Elective Life Insurance (FIN 361), which has FIN

360 as a prerequisite, will study of life insurance and its relationship to financial planning. Topics covered are the determination of financial needs for survivors resulting from premature death of a family member, concepts of life insurance and annuities including quantitative foundations, policy provisions, comparisons of alternate products, and taxation issues. Please contact Dr. Graham (lgraham@uwlax.edu) for more information. General Education Elective

The department will offer several sections of Personal Finance (FIN 207) in the fall.

This course is a survey of personal financial topics including: budgeting, investing, and retirement planning. Guest speakers will include local experts in financial planning, insurance, and other related professions. The course is open to all colleges with no prerequisites. Please contact Professors Tempski (dtempski@uwlax.edu) or Brye (cbrye2@uwlax.edu) with questions about the course.

Advising and Registration The department will email informational material on advising and registration at the end of March. Please carefully review your Advisement Report, available on WINGS, before scheduling your advising

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appointment and registering.

Faculty Notes Dr. Wolf has “The Rent or Buy Decision for Residential Real Estate: Implications of a Risky Asset” (with Dale Domian and Hsaio-Fen Yang) forthcoming in the Spring 2015 issue of Managerial Finance. Dr. Wolf serves as a board of directors member for Marine Credit Union and chairs two board committees: the Board Governance Committee and the Asset Liability Committee. He also serves on the UW System Tax Sheltered Annuity Investment Committee, which meets semi-annually in Madison to discuss policies and participants. Dr. Van Dalsem chairs the Assurance of Learning Task Force for the College of Business and is the advisor for the CFA Global Investment Research Challenge. He also serves on the advisory board of the It Make$ Cents! financial literacy program. Please note opportunities for involvement with the CFA Global Investment Research Challenge and the It Make$ Cents! program elsewhere in the newsletter. Dr. Thomas and Dr. Borah will attend the Midwest Finance Association annual meeting in Chicago in March. Dr. Borah will present her paper, "CEO inside debt and dividend payout policy." She is also the advisor for the Financial Management Association (FMA) Student Chapter. Please note opportunities for involvement with the FMA student chapter elsewhere in the newsletter. Dr. Colclough will present "Ukrainian-American Credit Union Experience," co-authored with Dana Boyko, at the MBAA Conference, March 25-27 in Chicago. He is the Chair of the Community Credit Union Board of Directors and a member of the Asset/Liability Committee. He is also a member of the board of the La Crosse Area Development Corp and serves on UW-L’s Joint Legislative and Regent Relations Committee. Dr. Colclough is also the Interim President of the UW-L Foundation. Dr. Graham is a member of the Select Committee on Internationalization at UW-L and the Joint Promotion Committee. She also is the advisor for Delta Sigma Pi Professional Business Fraternity. Professor Tempski serves on the Board of Directors for Marine Credit Union Foundation. She is also on the UW-L Online Advisory Council and serves as the faculty advisor for the College Republicans.

Professor Brye is the President of the Board of Directors at the Viroqua Food Cooperative, which is in the process of expanding. They have done a comprehensive market study and recently hired a consulting firm to complete a feasibility study, so some of those results will be serving as illustrations of financial decision-making in his FIN 355 classes. He also serves on the advisory board for Wisconsin Mutual Insurance Company and he recently completed The Science of Learning Seminar series offered by CATL.

Tutors & Other Assistance If you need a little help to understand your latest finance assignment or lecture, we urge you to visit our tutor located in 406E Wimberly Hall. Logan Siudzinski will be pleased to help you with your questions. His hours are 12:00 – 1:00 p.m. on Mondays, 2:30 – 3:30 p.m. on Tuesdays, 9:15 – 10:45 p.m. on Wednesdays and Thursdays. Administrative assistance can be obtained from our program assistant, Ms. Maureen Spencer, whose office is in 404 Wimberly Hall.

Have You Considered the IS Major,

Minor, or Health Information Systems Management (HISM) Minor? They Hold

the Key to Your Future Career Success!

The IS majors develop strengths in both business management and technology which uniquely enable them to bridge the gap between business needs and computerized solutions. While completion of the CBA core allows them to understand and analyze business problems, our robust training in systems development, programing, database management and data communications empowers them to develop effective technical solutions. The UW-L IS graduates have been in high demand and enjoyed the highest average starting salary among all CBA majors. Regardless of the business downturns, our job placement rate has been 100% for 13 out of the last 15 years and the starting salaries are now in the $50,000 to $60,000 range. And the future looks even brighter. A Yahoo Finance article (2/24/2015) listed “the top 25 highest paying jobs with the most openings right now,” ten out of these top jobs fall in the

IS domain with five in the top ten. These IS-related jobs ranging from software engineers to database administrators to user-experience designers are creating more than 143,000 openings nation-wide! Given the information and communications technology (ICT) is an essential part of just about every profession, you might want to consider the IS minor as it will nicely complement your major to help you land better jobs. This program is primarily meant for enhancing the ICT knowledge and capabilities of other business majors (16 credits required), but it also can be taken by non-business students (25 or 28 credits required) who wish to strengthen their problem solving ability using information systems. Since its inception in 2002, more than 100 business and non-business majors have graduated from this program. While we have been evidencing how successful accounting and finance majors leverage the IS minor in their careers, many graduates from other disciplines with the IS minor could also testify the value of our program. If you have an interest in the healthcare industry and would like to join the ongoing effort in improving healthcare using ICT, then the HISM minor is right for you. The objective of the HISM minor is to infuse pertinent, up-to-date health information systems knowledge into the students who will take on responsibilities in using information systems to manage medical practice and/or make clinical decisions to improve the quality and efficiency of healthcare delivery. This minor could also help non-healthcare students broaden their employment prospect to include healthcare related positions. The HISM minor is a two-year program that can be fast-tracked through in one year with careful advanced planning. Both the IS minor and HISM minor programs are welcoming new students for the fall 2015 class. Applications are accepted anytime and processed right away.

Part-Time Faculty Recruitment A half-time associate lecturer position has been approved for the IS Department and the recruitment process has been underway. We are hoping to fill the position before a potential hiring freeze precipitates under the State’s funding woes.

Fall Course Offerings Only one section of IS 330 and IS 401 each will be offered in the fall. For the HISM program, one section of IS 321, IS

Information Systems Department

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340 and IS 370 will be offered. In addition, Dr. Yang will again offer one section of IS 320 as an elective to all IS major and minor students. Under staffing and funding uncertainties, 7 sections of IS 220 are planned for the fall semester with 210 seats available. An overflow section is also planned but will stay closed until the demand justifies it. For the first time in the coming fall we will employ the “waiting list” feature in Wings to manage override requests for all sections of IS 220. The Wings system will automatically move requesters from the waiting list into the section as the class cap is increased. The course instructor will not independently override students into the sections. However, all waiting lists will be automatically erased from Wings on the first day of fall classes, and at that time, the IS office will take over all override requests.

Summer Session Courses As of this news writing, one of the two sections of the IS 220 summer course is still wide open. Students who wish to avoid the fall congestion can take this opportunity to complete the convenient online course in the summer.

Research Grants Drs. Dai, Haried, and Yang received the 2015 CBA Summer Research Grant.

Faculty Research Output Dai, H., Luo, R., Liao, Q., and Cao, M.

"Explaining Consumer Satisfaction of Services: The Role of Innovativeness and Emotion in an Electronic Mediated Environment," Decision Support Systems, 70 (2015), pp 97–106. Haried, P. (2015). “Evaluating Information

Systems Offshoring Strategic Fit: An Uncertainty Perspective,” presented at American Society of Business and Behavioral Sciences, February 2015, Las Vegas, NV. Peng, K., Chen, Y. and Wen, K. “An

Integrated Model on Branded Apps Adoption: Brand Attachment, Brand Identification, and Consumption Value,” presented at Decision Science Institute Annual Meeting, November 2014, Tampa, FL.

Major in Management! To be successful in an organization, you need to understand the “people side” of business. A Management major helps prepare you for this aspect of organizational life. Whether you are an entrepreneur, working closely with only a few people, or you are employed by a Fortune 500 company, you will benefit from understanding team dynamics, motivation, leadership, and change. The dynamics of organizational communication, an understanding of the hiring process, knowing how to train employees effectively, and properly handling employee grievances are additional areas that Management majors can study. These are important skills: “I will pay more for that ability [The ability to deal with people] than any other under the sun.” – John D. Rockefeller. Any major at UW-L will give you the technical training to help you get your first job…but plan beyond your first job; plan for a career!

Good to the Core! Juniors and Seniors: Have you signed up for CBA Integrated Core? You should!!!

Students from last year’s class (shown in the photo) are still talking about what a great educational experience it was. In the Integrated Core program, UW-L students received applied business consulting experience and completed required three CBA core classes. Classes included Organizational Behavior and Theory (MGT 308), Principles of Marketing (MKT 309), Principles of Finance (FIN 355) and a Business Consulting Seminar (MGT/MKT/FIN 400). Students worked on a series of three applied projects, with the final one being a client-based project for one of two organizations in the region.

Students and Faculty from 2014’s CBA

Integrated Core Class The Integrated Core will be offered again this fall. It is a great way to apply and integrate knowledge from these business courses, help local businesses, and add something to your resume – all at the same time! Seating is limited. Students interested in the Integrated Core for fall 2015 should contact Dr. Nicole Gullekson

(ngullekson@uwlax.edu) for more information.

Student Excels in Supply Chain Competition

Drew Stapleton’s Supply Chain Management class involves students participating in global teams with other students at various universities as they analyze and develop efficient supply chains (see last year’s newsletter for more details). Last fall, one of the students, Matt Sommer, scored a perfect

score in the global competition. Less than 2% of the nearly 900 students from 20 countries across eight time zones, including China scored a perfect 125. The only other student from Wisconsin to achieve a perfect score last fall was a UW-Madison graduate student. Congratulations, Mr. Sommer!

“It was a great chance to see cultural and personal differences come together to achieve a goal as a unified global team. The majority of what we are

taught in school, until this point, comes from a PowerPoint or textbook, so to have the opportunity to work with future business leaders in a real world application was an invaluable experience. We had to take into consideration more than the task at hand and factor in team dynamics, knowledge gaps, and other issues we will face outside of the world of academia. I highly recommend participating in the SMC project in the future.” -- Matt Sommer

Class Scheduling Information

Summer Classes, 2015 This summer at least nine students will be heading to Bratislava, Slovakia, for the 5th year of the Global Consulting Program. They will work on applied business projects for companies in the region – all the while earning college credit (MGT 400). Companies in previous years included Google Slovensko, Dell, AT&T and the U.S. Embassy. Students interested in learning more about the program should contact Dr. Nicole Gullekson (ngullekson@uwlax.edu). MANAGEMENT

DEPARTMENT

CBA Newsletter Spring 2015

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Interested in something a little closer to home? Make UW-La Crosse a part of your summer plans! If you are a freshman, pondering whether to pursue a business major, you might consider taking MGT 100, “Introduction to Business.” If you have been admitted to the College of Business or will be before summer, consider one of the following courses (all offered Summer Session I: Mid-May to Mid-June):

MGT 308 – Behavior & Theory in Organizations, offered by

Dr. William Ross

MGT 393 – Production & Operations Management, offered

by Dr. Drew Stapleton

MGT 449 – Administrative Policy Determination, offered by Dr. Justin

Kraemer Fall Electives, 2015 Fall of 2015, the Management Department will offer several undergraduate and MBA electives. If you are a freshman, pondering whether to pursue a business major, you might consider taking MGT 100, “Introduction to Business.” If you are a junior or senior, as you plan your schedule please consider taking the following classes: Undergraduate Electives:

MGT 300 – Business Communications, offered by Dr. Weina Ran. Note: This course is open to non-business majors also.

MGT 303 – Principles of Labor- Management Relations, offered by

Dr. William Ross

MGT 385 – Human Resources: Employment, offered by Dr. Christa

Kiersch

MGT 400 – Corporate Citizenship & Stakeholder Management,

offered by Dr. Kareem Shabana

MGT 400 – Entrepreneurship,

offered by Ms. Kelly Nowicki

MGT 400 – Supply Chain Management, offered by Dr. Drew

Stapleton

MGT 400 – Health Care Management, offered by Dr. James

Gillespie

MGT 414 – Crisis and Contingency Management, offered by Dr. Allan

Macpherson

MGT 428 – Technology & Innovation Management (with a

special focus on Healthcare Technology), offered by Dr. James Gillespie

MGT 485 – Collective Bargaining & Negotiation, offered by Dr. William

Ross

BUS 310 – Principles of Sustainable Business, offered by

Dr. Henry Petersen MBA Courses

MGT 710 – Technology & Innovation Management, offered by

Dr. James Gillespie

BUS 735 – Business Decision Making & Research Methods,

offered by Dr. Weina Ran

BUS 790 – MBA Assessment,

offered by Dr. Nicole Gullekson

Scholarship Opportunity If you are majoring in Management, consider applying to the Lora Greene scholarship fund. This award is given to a senior with at least a 3.5 GPA.

Sustainable Business Minor Offered

Interested in learning how businesses can be more environmentally and socially responsible? Consider the 18 credit Sustainable Business Minor! Usually, the CBA offers the introductory BUS 310 each fall semester, with electives offered each semester and the “capstone” course (BUS 450) offered each spring semester. This major provides students with the opportunity to explore the relation between business and natural creation, maximizing good stewardship of natural resources, even while pursuing business objectives. Fall, 2015, we plan to offer the following courses in the minor:

BUS 310 – Principles of Sustainable Business, offered by

Dr. Henry Petersen

MGT 408 – Global Responsibility of Business, offered by

Dr. Jonathan Ying

MGT 400 – Corporate Citizenship & Stakeholder Management,

offered by Dr. Kareem Shabana

Get Involved With Management Research & Business

Consulting! Want to go to show your project-management skills to a prospective employer? Thinking of going to graduate school or law school some day? Do you like pondering interesting questions? Then get involved with management research and business consulting! Numerous faculty members in our department can work with you and guide you on research and consulting projects. If you look at the recent faculty publications (below) or visit the Department of Management webpage (http://www.uwlax.edu/Management/Research/) for a more extensive list, you might find that someone here is interested in some of the same topics that you are. Business professors also assist nonprofit organizations; your involvement with those nonprofits may possibly lead to an internship (MGT 450 credit; restrictions apply). Your involvement with research can often be turned into an Independent Study research project (MGT 499; restrictions apply). It is the perfect way to enhance your resume or graduate school application, and increase your understanding of management concepts.

Faculty Research

Book Chapters: Jayawarna, D., Jones, O., and Allan Macpherson (2015), “Becoming an

Entrepreneur: The Unexplored Role of Childhood and Adolescent Human Capital,” in D. Rae and C Wang (eds), Entrepreneurial Learning: New Perspectives in Research, Education and Practice.Routledge, Abingdon, pp.45-71.

Elliott, D and Allan Macpherson, (2015),

“Fatal Failures to Change? The Case of Haringey Social Care,” in D. Buchanan and D. Denyer (eds), After the Crisis: Implementing Change Following Extreme Events. Routledge, Abingdon, pp. 27-57. Journal and Magazine Articles: Christa E. Kiersch & Byrne, Z. S. (in

press, 2015). “Is being authentic being fair? A multilevel examination of authentic leadership, justice, and employee outcomes,” Journal of Leadership & Organizational Studies, 1-12. [Published Online ahead of print]. Yamamoto, M., Lee, T-T., & Weina Ran (2015). “A multilevel analysis of

individual- and prefecture-level sources of media trust in Japan,” Communication

CBA Newsletter Spring 2015

9

Research. [Published Online ahead of print].

Yamamoto, M., & Weina Ran, (2014).

“Should Men Work Outside and Women Stay Home? Revisiting the Cultivation of Gender-Role Attitudes in Japan,” Mass Communication & Society, 17 (6), 920-942.

Jayawarna, D., Jones, O., & Allan Macpherson, (2014), “Entrepreneurial

Potential: the Role of Childhood Human Capital,” International Small Business Journal, Vol. 32(8), 918-943. Jayawarna, D., Rouse J. and Allan Macpherson, (2014), “Life course

pathways to business start-up,” Entrepreneurship & Regional Development. Vol. 26(3-4) 282-312. Muller-Seitz, G. and Allan Macpherson,

(2014), “Learning during Uncertainty as a ‘War for Meaning’: The Case of the German E. coli Outbreak in 2011,” Management Learning, Vol. 45(5), 593-608. Andrew Stapleton, Pande, V., Soumen

Ghosh, & Uzay Damali, (Winter, 2014), “Refining Shippers’ Dyadic Cost, Risk, and Delivery Responsibilities: The Principal Changes to INCOTERMS and a Transaction Cost Focus for the Future,” Journal of Transportation Management

Vol. 24 (2), 7-30. Newman, E., & William Ross, (Fall,

2014), “Using Mobile Devices for Employment Testing,” Employment Relations Today, 41 (3), 1-11. Andrew Stapleton, Pande, V., & O’Brien,

D., (Nov., 2014), “Reconciling Practice, Policy, and Law between Maritime Shipping and International Banking: Avoiding the Misuse of INCOTERMS,” American Shipper, 56 (11).

Andrew Stapleton, et al. (in press,

2015), “INCOTERMS for the Masses,” Business Outlook, 13 (2).

Andrew Stapleton, et al. (in press,

2015), “The Misuse of INCOTERMS,” Business Outlook, 13 (3)

Vancouver, J. B., Nicole L. Gullekson,

Morse, B. J., & Warren, M. A. (2014), “Manipulating self-efficacy to affect performance negatively at the between-person level,” Human Performance, 27 (3), 243-261. Nicole L. Gullekson, Griffeth, R. W.,

Vancouver, J. B., Kovner, C, & Cohen, (2014), “Interventions to reduce employee

turnover: Vouching for childcare assistance with two quasi-experimental studies,” Journal of Managerial Psychology, 29 (8), 994 – 1008. Conference Papers & Proceedings Henry Petersen, Lemke, F., & Panzone,

L. (September, 2014), "The Role of Reputation in Consumer Assessment of Socially Irresponsible Behaviour in Food Chains: Lessons for Customer Management," International Colloquium on Relationship Marketing at Newcastle University, United Kingdom. Andrew Stapleton & Uzay Damali

(November 22-25, 2014), “Lean Services: A Proposed New Model,” with Uzay Damali, Decision Sciences Institute Conference Proceedings, Tampa Florida. Andrew Stapleton, (May 8-11, 2015),

“Revisiting Ocean Liner Shipping: Is the Core Still Empty?” Paper accepted for presentation and to appear in the Production Operations Management Society (POMS) Annual Conference Proceedings, 2015, Vol. 26, Washington, D.C.

Community Engagement, Service, & Faculty Development Jonathan Ying served as a consultant to

Integrative Therapies of La Crosse, WI. He has also joined the Gundersen Global Partners Pine Ridge Steering Team. Allan Macpherson had Keith Butler, La

Crosse County Emergency Planning Coordinator, as a guest speaker in his class. Gail Gillis took an online advanced

statistics course with applications using the Statistical Package for the Social Sciences (SPSS), offered by Certified Staffing Solutions, July, 2014. Justin Kraemer completed online

instructor certification training, January, 2015, as well as online courses in multilevel modelling and structural equations modelling using the statistical package “R,” fall, 2014. Kelly Nowicki attended the USASBE

(United States Association for Small Business and Entrepreneurship) conference in Tampa, Florida from January 22-25th. The USASBE conference offered session on entrepreneurship education, research, outreach and public policy.

Congratulations, Grant Recipients!

Christa Kiersch was the recipient of a

Community Partnership Incentive Grant (CPIG) with 2 faculty members in Communications, Scott Dickmeyer & Nicole Ploeger-Lyons, for our project "Toward Inclusive Excellence: Improving Recruitment Strategies." James Gillespie received a grant from

the Provost to begin the Student Program in Applied Research & Consulting (SPARC) initiative within the Healthcare Management Program in the spring semester, 2015, where together, they are serving seven business clients from the community. Andrew Stapleton, (2015), “Enhancing

competitiveness and connectivity via the U.S.-Mexico Air Services Agreement.” College of Business Administration Grant. University of Wisconsin-La Crosse, $3000. Nicole Gullekson, (2015), “Developing

Global Leaders in Business through International Virtual Teams,” College of Business Administration Grant. University of Wisconsin-La Crosse, $3000. Weina Ran, (2015), “Multitasking,

cognitive elaboration, and news consumption.” College of Business Administration Grant, University of Wisconsin-La Crosse, $3000

Future Course Offerings of Interest to Students

Summer 2015 MKT 309, Marketing Principles, will

be offered online, taught by Dr. Gwen Achenreiner. Marketing Principles is a prerequisite course for all other courses in the MKT major.

MKT 440, Comparative Marketing Systems to be offered in England

Dr. Kristy McManus will be teaching MKT 440, Comparative Market Systems, in London, England this summer. Along with MKT 440, students will be taking “Financial London,” a past to current look at the City of London as a Global Financial Centre from a faculty member at the University of Kingston-on-Thames. There are still a limited number of seats available. All CBA

MARKETING DEPARTMENT

CBA Newsletter Spring 2015

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students are eligible for this program, and are encouraged to contact Dr. McManus (kmcmanus@uwlax.edu) for further information.

This program meets the Out of Country requirements for the International Business major (IB), and the International Advisory Committee (IBAC) has approved the London Financial Center course as an elective toward the IB major. MKT-440 also meets the elective requirements in the IB major. Because this travel opportunity carries a 6 credit minimum, student financial aid can be applied. May 2015 graduates are still eligible to participate, so if you have never done a Study Abroad, this one might be for you.

Alumni Share Words of Wisdom

Six alumni visited campus February 25th and participated in a panel presentation sharing their insight with students. The alums included: Mike Langrehr (Director of Marketing, Kaplan Financial Education); Greg Manz (Professional Recruiter, TEK Systems); Adam Mueller (Owner, Mueller Photography, LLC); Amy Werner (National Account Manager, TCI); Eric Wilson (National Account Manager, Kaplan Professional); and Tim Wollak (Distric Manager, GI Devices). Some of the take-aways were:

Get involved on campus and in the community. (It’s one of the best ways to meet employers.)

Know Excel well.

Study your textbook and in your classes a little more. Grades don’t matter that much but you will wish you had studied more when you get on-the-job.

Don’t worry about whether you will be passionate about your job. Set your own goals and be passionate about those.

American Marketing Association Students to Attend

International Collegiate Conference in New Orleans

Eight American Marketing Association students will be attending the International AMA Collegiate Conference in New Orleans, Louisiana, in March, including Adam Letto, Bre Berger, Greta Stawicki, Jackie Jorgensen, Kayla Peterson, Lilly Scheibel, Thomas Foster and Stephanie Streicher. The AMA students have participated in a variety of competitions leading up to the conference and will be presenting at one of the sessions. Last year, the organization was proud to bring home two awards so we wish them much success again this year!

Sales Students Compete with Students from 20 Universities

across 10 States In late September, marketing students participated in the 8th annual Great Northwoods Sales Warm-Up in Eau Claire where they competed with students from 20 other universities coming from 10 different states for cash prizes and the title of top salesperson. The competition also awards the highest scoring individual from each participating school. Congratulations go to Sam Riebau for being awarded UW-L’s “School Champion.” Apart from competing, the students got the opportunity to participate in a career fair and network with representatives from over 30 companies, which was instrumental in attaining multiple job offers for those graduating in December.

UW-La Crosse’s attending students were Bre Berger (alternate), Stephanie Streicher, Sam Riebau, and Chris Rupel. The students were coached by Susan Whitewater, Danielle Spahn (student coach), and Hannah Olevson (student coach).

Faculty Scholarship Conner, K., Brokaw, S., McManus, K.

(2014), “Post-Crisis Communication in a Technology Driven Environment: Target

Data Breach Analysis,” American International Journal of Contemporary Research, 4(6), June 30, 2014.

Killian, G. and McManus, K. (2014),

“Negotiating offers, job considerations, and making a decision,” American Marketing Association's DocSIG. https://www.ama.org/career/AcademicCareers/Pages/AMA-Transitions-Guide-Navigating-the-Progression-from-Doctoral-Student-to-Marketing-Profesor.aspx July 2014. McManus, K. and Northington, W., will

present "An Empirical Examination of the Role of Context on the Psychological Meaning of Products and Brands," at the Academy of Marketing Sciences Conference, Denver, CO, May, 2015. Achenreiner, G., will be presenting

"Prevalence of Healthcare Marketing in Undergraduate Business Programs," at the Marketing Management Association Spring Conference, Chicago, IL, March, 2015. Whitewater, S., and Schultz, G.

presented “Motivating Millennials,” at the Recruiting & Retaining High Skilled Talent Convention for the 7 Rivers Alliance, La Crosse, WI, February, 2015. McDermott, M., presented "Developing

Critical Thinking Through Unstructured Problem Solving" at the Marketing Management Association Fall Educators Conference, San Antonio Texas, September, 2014. McManus, K., Crosby, E., and McKeage,

K., presented "A Long Way to Go: Exploring Students' Integration of Liberal Education in Professional Contexts," at the Marketing Management Association Fall Educators Conference, San Antonio Texas, September, 2014. Otnes, C., Ruth J., and Crosby, E.

(2014), presented “Product-Agency Benefits: Integrating CCT and Marketing Strategy,” Consumer Culture Theory Conference, Helsinki, Finland, June 2014.

CBA Newsletter Spring 2015

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Wisconsin Small Business Development Center At UW-La Crosse Supports

Campus Entrepreneurship Opportunities

IDEADVANCE

Wouldn’t it be interesting if you had an idea that was so innovative that you could enlighten the world with an idea and provide them with an easier way to accomplish a task? UW Systems and the Wisconsin Economic Development Corporation has launched a seed fund to help fellow faculty, staff, and students with their entrepreneurial ideas. The Ideadvance Seed Fund provides a $25,000 (Phase I) and $50,000 (Phase II) grants to faculty, staff and students at UW institutions with their idea proposals/ideas. The goal is to support commercialization activities to bring out their ideas to market. The competitors focus is to not simply come up with a business or research plan, but rather to actually get out and explore the idea and see if their idea is a true fit and would benefit the economic development of Wisconsin or even the economy as a whole. For more information on eligibility criteria and how to apply, go to uwideadvance.org or contact the UW-L SBDC at 608.785.8782 or sbdc@uwlax.edu.

Wisconsin Big Idea Tournament Have you ever thought to yourself that you had an idea that could help others and wanted it to potentially turn into a

business? For the second year, UW-La Crosse students will have an opportunity to compete for local, state and national prizes in the Wisconsin Big Idea Tournament. This tournament challenges students to explore, test and adapt an idea using lean start up business development tools. In addition to, the top state winner will win a trophy, an all expense traveled trip to present in front of elite venture capitalist for a $25,000 grant at the international business model competition, and be accepted into the Ideadvance Cohort competition to compete for $25,000 and $50,000 grants. So, bring your ideas because this isn’t a Business Plan completion, but rather a way for UW-Colleges students to explore their gifted entrepreneurial minds and get the idea juices flowing. The UW-La Crosse competition will be held Wednesday, March 11, 2015, starting at 3:30 p.m. The state finals in Madison will be April 11, 2015. For more information, go to wisconsinbigideatournament.org or contact the UW-L SBDC at sbdc@uwlax.edu.

STUDENT ORGANIZATIONS

The Collegiate Entrepreneurs’ OrganizationSM (CEO) mission is to

inform, support and inspire college students to be entrepreneurial and seek opportunity through enterprise creation. This organization creates opportunities for students to learn from successful entrepreneurs and visionary leaders. It also connects students with their entrepreneurial peers to share and gain new ideas and practical knowledge to help advance their entrepreneurial interests. Last month was an exciting month for the CEO Club. On February 18, 2015 the CEO club hosted the first annual UW-La Crosse Student Entrepreneurial Business Expo. The expo was designed to bring awareness to students and faculty about the various student businesses that current students have started while still

being enrolled in school. To be an entrepreneur it takes a lot of risk and it’s especially hard for students that have a lot already on their plate. At the Expo, there were a total of seven student businesses: DH Web Development, Student Painters, Public Art Brand, ilmagine Cases, TF9 Bats, Elwood Enterprises, Inc., and Almost West. In addition to the current student businesses, we had two guest alumni: Wyatt Hrudka of Wyatt Bicycle Co. (http://wyattbikes.com/) and Mitch Reiser of Eagle Fundraising to provide insight about how they got started in their businesses and where they are today. Our guest speaker, Idella Yamben, PhD, New Idea Concierge informed students about the Wisconsin Big Idea Tournament (wisconsinbigideatournament.org) and the Ideadvance competition (uwideadvance.org). We would like to take this opportunity to thank CBA Dean, Bruce May, and all supporting sponsors for their support: Small Business Development Center, College of Business Administration, Wisconsin Big Idea Tournament and Ideadvance. The CEO Club would like to continue this tradition semi-annually to support young entrepreneurial minds and increase the student awareness of the opportunities that the CEO Club and UW-L Small Business Development Center, located in 120 Wimberly, has to offer to entrepreneurs. We look forward to putting on another Business Expo in fall of 2015. Please feel free to contact the Chapter president, Dustin Honeck at honeck.dust@uwlax.edu or message or post on the CEO Facebook page to get more information (https://www.facebook.com/pages/UW-La-Crosse-Collegiate-Entrepreneurs-Organization/450355105048090).

The UW-L American Marketing Association chapter has many exciting opportunities scheduled for our

members this semester.

SMALL BUSINESS DEVELOPMENT

CENTER

AMERICAN MARKETING

ASSOCIATION

CEO Club

CBA Newsletter Spring 2015

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We will be sending six members to the University of Wisconsin – Eau Claire Regional AMA Conference on February 20. During this conference members will have the chance to attend a career fair, attend breakout sessions pertaining to

trends and events in the marketing industry, network with AMA members from other schools, and participate in competitions.

On February 25, we will be hosting our annual Alumni Panel. Seven UW-L Marketing alumni will answer questions that members may have about job searching, different marketing careers and industries, and anything else pertaining to the present and future of marketing. This event has been very successful in past years and we are very excited to continue it this year. Over spring break, eight of our future executive board members will have the opportunity to travel to New Orleans for four days to attend the 37th Annual International Collegiate AMA Conference. We will be presenting to other AMA members at a breakout session on membership and member retention. This conference is a great opportunity for our chapter to get national recognition for our hard work throughout the year. Last semester, approximately 15 members worked on the national case competition sponsored by vitaminwater®. These members worked diligently to create a marketing plan to rebrand and reposition vitaminwater in the market. Early in this semester, we found out that we received honorable mention for the marketing plan that was created by these dedicated members. We are so proud of our members and the outcome of the case competition! The UW-L AMA meets every Wednesday night in Centennial 2305 at 7 p.m.

Beta Alpha Psi is an honors organization for financial information students and professionals. The

primary objective of Beta Alpha Psi is to encourage and give recognition to scholastic and professional excellence in the business information field. This includes: promoting the study and

practice of accounting, finance and information systems, providing opportunities for self-development, service and association among members and practicing professionals, and encouraging a sense of ethical, social, and public responsibility.” (bap.org). Beta Alpha Psi gives full member status to juniors and seniors who have completed Intermediate Accounting I, and junior member status to freshman and sophomores. Students may become a full member upon completion of Intermediate Accounting I with a minimum of a 3.0 GPA. Meetings are held in 2314 Centennial Hall on most Wednesdays at 6:00 p.m. Professional speakers for the spring semester are to include KPMG, Schenck SC, and Cargill Inc. amongst others. If interested in joining Beta Alpha Psi, please visit the website at https://uwlmyorgs.collegiatelink.net/organization/betaalphapsi or contact Ryan Valentine at valentin.ryan@uwlax.edu.

Last spring our chapter inducted 20 new members into the national honor society. Amelia Dittman, who retired in June 2014 after serving as assistant to the CBA Dean, was selected as the guest speaker in honor of her work establishing BGS at UW-L. This year’s members participated in BGS Gives Back Day of Service on Saturday October 25, 2014, volunteering in the 15th Annual Enchanted Forest fundraising event in Hixon Forest to benefit Wisconsin Conservation Corps. Beta Gamma Sigma is the honor society associated with AACSB-International accredited business programs. It is nationally recognized as the business education counterpart of the liberal arts and science education’s Phi Beta Kappa. BGS is open to business majors who rank in the top 10% of the junior and senior classes, and the top 25% of the MBA program. Invitations to membership are mailed to eligible scholars in March.

Questions about BGS can be referred to chapter president, Professor Donna Anderson ( danderson3@uwlax.edu). Delta Sigma Pi (DSP) is a co-ed professional business fraternity organized to foster the study of business in universities and the association of students for their mutual advancement by research and practice. DSP is one of the largest and most well-known professional business fraternities, having more than 300 collegiate and alumni chapters and over 242,000 members nationwide. The Eta Rho chapter here at UW-L is one of the largest collegiate chapters within DSP with 74 active members and 16 pledges this semester. DSP is a perfect opportunity for business majors to get involved in the campus community, make new friends and advance both personally and professionally. Each semester, DSP performs community service projects such as Adopt-A-Highway, Glow in the Deke, and Kane Street Gardens; fundraising efforts such as calendar raffles and Family Fest; and professional activities such as lecturers, company tours and Prep For Success. Whether you are interested in participating in these activities, networking with other business majors and business professionals, or becoming a part of something significant and meaningful, DSP is just the organization for you. By becoming a member in Delta Sigma Pi, you will learn valuable lessons and make long-lasting friendships that will provide you with great memories and meaningful experiences which will serve you well into the future. As the current members in DSP will readily agree, joining Delta Sigma Pi is one decision in your college career that you will not regret! To learn more about DSP and how to become a member, visit https://uwlmyorgs.collegiatelink.net/organization/deltasigmapi.

DELTA SIGMA PI

BETA GAMMA SIGMA

BETA ALPHA PSI

CBA Newsletter Spring 2015

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MANAGEMENT

The Financial Management Association (FMA) is an organization that facilitates the development of

knowledge regarding economic and financial based careers. This semester we are going to have multiple guest speakers from different companies to talk about the companies they work for and their careers. FMA is open to all business students. We hold our meetings on the first Tuesday of every month at 7 p.m. in Cartwright room 332. If you are interested in learning more about FMA, Like our Facebook page at https://www.facebook.com/uwlfma or follow us on Twitter at @UWLAX_FMA. If you have any additional questions or interested in joining, please contact Paul Lemke at lemke.paul@uwlax.edu.

Under the supervision of Dr. Haried, the Information Systems Association (ISA) has planned a number of speaker presentations and activities for the spring 2015 semester. Scheduled speakers include information systems (IS) leaders from: Epic Systems, Federated Insurance and Kwik Trip. ISA members will also be visiting HighJump Software in Bloomington, MN in March. Speakers will be discussing IS careers, internships, experiences, and new developments in the IS field. Be on the lookout for flyers describing our guest speakers. IS majors/minors and all CBA students are strongly encouraged to join and participate in ISA. Our meetings are excellent opportunities for networking as well as gaining first-hand knowledge of the IS field and its critical impact on business. Contact Dr. Haried (pharied@uwlax.edu) or the ISA president, Luke Potts (potts.luke@uwlax.edu) for more information.

The Society for Human Resource Management (SHRM) is the world’s largest association devoted to human resource management. Representing more than 250,000 professional and student members in over 140 countries, the Society has more than 575 affiliated professional chapters and more than 450 student chapters within the U.S. The UW-L SHRM Chapter provides information to students through activities, speakers, and networking opportunities with business professionals. SHRM caters to all majors since HR skills are critical no matter what industry or career you are in. Participation in this group helps students develop personal job seeking skills and advice about what employers are looking for! SHRM members have many opportunities to meet employers by attending company tours, volunteering at various locations in the La Crosse area, listening to professional speakers, participating in the group’s application for this year’s Merit Award program, networking with HR professionals, and much more! Meetings are held every other Monday at 5:30 p.m. in 1403 Centennial Hall. If you are interested in learning more about our organization, or getting on our email list, contact the SHRM president board member at schultz.gina@uwlax.edu (Gina Schultz). We look forward to seeing you!

The Student Advisory Council for the College of Business Administration (SAC) is a student run organization on campus that actively works with the CBA Dean’s office. Members of SAC develop professional skills, network with faculty,

staff and local businesses to enhance their resumes and work closely with other students within the college. SAC also provides members with great leadership opportunities to help students gain experience and to become more active on-campus and specifically within the College of Business. This semester we will be participating in the La Crosse Polar Plunge, aiding in the search for a new CBA Dean, and running campus close-ups for prospective students. Also, as a 2015 senior gift to the CBA, we are asking senior graduates to pledge to donate back to the university as they start their new life as alumni of the University of Wisconsin-La Crosse. Any student with a major or minor within the college of business is strongly encouraged to join our organization! We meet every Tuesday at 6:00 p.m. in room 105 Carl Wimberly Hall. We are looking forward to a great and productive semester and would love to have you join us at our next meeting! If you have any questions or would like more information feel free to contact Sam Wallace at wallace.sama@uwlax.edu.

FINANCIAL MANAGEMENT ASSOCIATION BETTA GAMMA SIGMA

STUDENT ADVISORY COUNCIL

INFORMATION SYSTEMS

ASSOCIATION

Society for Human Resource

Management

CBA Newsletter Spring 2015

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CBA ADMINISTRATION

Accountancy .................................................................................................. Dr. Ken Winter

Economics ...................................................................................................... Dr. TJ Brooks

Finance ....................................................................................................... Dr. Lise Graham

Information Systems .............................................................................. Dr. Kuang-Wei Wen

Management ............................................................................................... Dr. William Ross

Marketing ........................................................................................... Dr. Gwen Achenreiner

Small Business Development Center .............................................. Anne Hlavacka, Director

MBA and International Programs ................................................................... Martina Skobic

Assistant to the Dean .................................................................................... Becky Vianden

Interim Associate Dean ............................................................................Dr. Glenn Knowles

Dean .............................................................................................................. Dr. Bruce May