Getting around

Melbourne is an easy city to navigate, with most attractions within walking distance. Transport options include train, tram, bus or bike. myki is Melbourne’s ticket to travel on the city’s trains, trams and buses. It’s a plastic smartcard with stored value which can be topped up and re-used again. Purchase your myki online at the myki website, or at premium train stations, and retail outlets displaying the myki sign (including 7-Elevens).

Morning-9am

Opt for a delicious breakfast at Cumulus Inc. (45 Flinders Lane) or a morning caffeine fix at Dukes Coffee Roasters (247 Flinders Lane).

CBDCentricStaying in the heart of the city? Melbourne’s CBD is home to some of Melbourne’s best fashion offerings including local designers, international big brands and one-stop shop mega-retail complexes.

Flinders Lane-10am

Et AlShop 1B, 286 Flinders Lane, Melbourne____

Mon-Thurs: 10am-6pm, Fri: 10am-7pm, Sat: 10am-5pm

Featuring five clothing labels at Et Al – showroom, comma, Et Al, Et Al Nights and a.concept by Anthony Capon and their team, the common thread is theatrical, eccentric tailoring that elevates essential pieces into a special statement.

IncuShop 6A, 274 Flinders Lane, Melbourne____

Mon-Thur: 10am-6pm, Fri: 10am-8pm, Sat: 10am-6pm, Sun: 11am-5pm

Incu stocks both international and local talent – including hard-to-find cult favourites like Band of Outsiders, A.P.C, and Oliver Spencer, and burgeoning talents like Vanishing Elephant, Libertine-Libertine and Three Over One.

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Chanel (Flagship Store)140 Flinders Lane, Melbourne____

Mon-Thurs: 10am-6pm, Fri: 10am-7pm, Sat-Sun: 10am-6pm

Built to emulate Mademoiselle Chanel’s tiny Parisian apartment on 31 rue Cambon, a collection of chic pieces hang around the periphery of a living room-like space, fit with sofas, coffee tables and a large screen showcasing videos of the latest runway collections mounted into a huge mirror that was cut and shipped in one piece from Europe. And as a patron of the arts, Chanel’s interior furnishings include antique lamps by Goossens and tables by Laurence Montano and Inrid Donat.

Travel from Flinders Lane, Melbourne to Emporium Melbourne (287 Lonsdale Street, Melbourne)

Afternoon-12pm

Take a breather and grab a bite to eat at Emporium Melbourne’s renowned café court in the atrium on the third floor.

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Christine181 Flinders Lane, Melbourne____

Mon: 10am-5pm, Tues-Fri: 10am-6pm, Sat: 10am-5pm

The covert international accessories parlour, Christine, is a wondrous experience for any fashion lover seeking pieces to add personality and sparkle to their wardrobe.

E.G. Etal167 Flinders Lane, Melbourne____

Mon-Thur: 10am-6pm, Fri: 10am-7pm, Sat: 10am-5pm

More than 50 Australian and New Zealand artisans are showcased at this gallery including bright gemstones by Emma Goodsir, the rich natural colours of Jess Dare’s floral pieces and the simplicity of Nga Waiata’s rings, made from sustainably minded crystals and recycled New Zealand hardwoods.

Green with Envy268 Flinders Lane, Melbourne____

Mon-Fri: 9am-6pm

Green with Envy showcases homegrown talent and Aussie labels including Alice McCall, Camilla and Marc, Josh Goot, Kirrily Johnston and Lover. International labels include Helmut Lang and T by Alexander Wang.

Lord CoconutLevel 4, Carlow House, 289 Flinders Lane, Melbourne____

Tues-Fri: 11am-6pm, Sat: 12pm-4pm

Stocking over 400 individual jewellery pieces and representing over 35 Melbourne and interstate jewellers, artisans and designers, the undeniably unique Lord Coconut is Melbourne only retailer, gallery, and online boutique selling contemporary jewellery designed exclusively for men.

Emporium Melbourne-12:30pm

287 Lonsdale Street____

Sat-Wed: 10am-7pm, Thur-Fri: 10am-9pm

Emporium Melbourne is home to the largest Australian designer precinct in the country and features a mix of local and international designers, innovative concept and flagship stores and world class architecture.

The precinct flaunts 225 stores including international brands such as Muji, Topshop, Topman, Uniqlo and Zoo York and Melbourne designers such as Scanlon Theodore, Gorman, Mr Simple, Arthur Galan, Godwin Charli and Autonomy and delivers a world-class retail experience.

Emporium Melbourne connects to Melbourne Central, Myer Melbourne and David Jones via pedestrian bridges and tunnels.

Using a pedestrian bridge or tunnel, travel on foot from Emporium Melbourne to Melbourne Central

Melbourne Central-2pm

Swanston Street____

Sat-Wed: 10am-7pm, Fri-Sat: 10am-9pm

Melbourne Central is a fashion-laden destination located in the heart of Melbourne’s CBD and is a shopping centre complex linked to Melbourne Central Train Station.

Connecting to Emporium Melbourne, Myer Melbourne and David Jones via pedestrian bridges and tunnels, the Melbourne Central features close to 300 stores including Bardot, Calvin Klein, Converse, General Pants, Lorna Jane and Marcs in a unique and modern architectural space.

Using a pedestrian bridge or tunnel, travel on foot from Emporium Melbourne to Myer

Myer-3pm

314-336 Bourke Street____

Mon-Wed: 9am-7pm, Thur-Fri: 9am-9pm, Sat: 9am-7pm, Sun: 10am-7pm

An iconic name in retail, Myer is the largest department store in the southern hemisphere.

With a number of departments spread over each level of the Bourke Street Mall, Myer stocks both Australian and international brands including Ben Sherman, DKNY, Guess, Karen Walker, Sass and Bide and Vivienne Westwood alongside their own branded merchandise.

Myer houses the trendiest range of youth apparel in The Basement - an exciting and colourful fashion destination for the young shopaholic. The basement brings together a fusion of fashion labels with over 120 brands in-store including American Apparel, Bardot, Cooper St and Seduce.

Using a pedestrian bridge or tunnel, travel on foot from Myer to David Jones

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-7pm

After a day of roaming Melbourne’s CBD, check out hidden bar Hihou (1 Flinders Lane) for a true taste of Melbourne.

David Jones-4:30pm

310 Little Bourke Street____

Mon-Wed 9.30am-7pm, Thur-Fri: 9.30am-9pm, Sat: 9am-7pm, Sun: 9.30am-7pm

Occupying two buildings on either side of the Bourke Street Mall, David Jones features an array of high-end designer labels in various categories including women’s wear, menswear, footwear, accessories, beauty, children’s wear and manchester.

Time for some R&R! The foodhall in the basement of David Jones offers some of the best gourmet food in town.

Travel from David Jones (Little Bourke Street) to Bourke Street

Bourke Street-5:30pm

Evening

H&M350 Bourke Street____

Mon-Wed: 9am-7pm, Thur-Fri: 9am-9pm, Sat: 9am-8pm, Sun: 10am-7pm

The world famous Swedish retailer H&M is located in Melbourne’s GPO and is Australia’s flagship store. Fashion and quality at the best price, H&M offers collections that are wide-ranging and varied for women, men, teenagers and children.

Zara284-292 Bourke Street____

Mon-Wed: 9.30am-7pm, Thur-Fri: 9.30am-9pm, Sat: 9.30am-8pm, Sun: 10am-7pm

Zara Melbourne showcases collections especially designed for the Southern Hemisphere for women, men and children. New styles arrive from Zara’s Spanish logistics platforms twice a week.

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