centre on strategies for public and civil entrepreneurs · the disruptive citizen it’s not just...
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CentreonStrategiesforPublicandCivilEntrepreneurs
www.publicspace.nl
@stevendewaalDr.StevenP.MdeWaal
DisruptiveCitizenship
LectureManagementeventsSweden,7February2018
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Mission ’Winning strategies for the common good’. Open non-ideological inquiry, active international outlook for best practices and interdisciplinary approach. The main mission is promoting active citizenship and social entrepreneurship in public services
ThinkNetwork ThinkTank has evolved into a Think Network. Prominent executives, academics, opinion leaders and decision makers operating in strategic frontiers of public/private corporations
PublicSPACEFoundation(since2002)(www.publicspace.nl/English)
Opinion, blogs and archive on website Core Concept since 2002
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Outline
1. Commonknowledge:disruptionisthecurrentmostimportantstrategicphenomenoninmarkets
2. Surprise:sametechnologieshavealsoandalreadydisruptiveimpactonpoliticsandpublicservices:riseandpowerofDisruptiveCitizenship
3. Strategicperspective:disruptiverevolutionsinpublicdomain4. Bigimpactonleadershipinmunicipalities:tobeexploredbyyourself!
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Commonknowledge:disruptionasa
strategicphenomenoninmarkets
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Mostimportantstrategicissueinmarkets:disruption
• Recentdefinition:Riseofnewandunexpectedcompetitors,fromoutsidecurrentmarket,innovativeinandthroughtheirdirectaccesstoandexchangewithcustomers
• Commonconclusionuntilrecent:CEO’sseeitlatest.Firstphase:denial,ignorance,defensive(seeminglyrational)critique.Afterthat:surprise!Thisisproofofrealpowershift
• Directexchangeandrealtimeinformation&communicationiskey• Economyandcompetitiondominatedanddictatedbyplatforms• Competitionbetweenplatformsison:
sympathy,belonging,community-feeling,hands-onservice,feelingofbeing‘incharge’andeasytoolsforself-steering
• Themarketnowteachesitscustomersthesevalues&attitude
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Platformeconomyhasalreadywon:
AlsoThemeIssueofHarvardBusinessReview,April2016
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Whatcustomerslearntoexpect• Directrealtimeexchangeofprivateassets(Airbnb,Uber)• Directexchangeofpictures,movies,prices,references,
reputations(Booking.com)assupportintheirpersonalchoiceanddecisionmaking
• Reputationoffirmsandownershipofassetsnolongeradvantageinthisexchange;mistrustin‘bought’expertiseandinformation,moretrustinpeerreviews!
• Newnameofpublic/privatebattle:personalownershipofpersonaldata
It’snotjusttechnology,itisasocial-technologicalrevolutionIncreasedself-managementandpower:information,knowledge,friends,alliesandcolleaguesavailableinrealtimeatyourfingertip(Feelingof)directobservation,directinformation,directchoice
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Mainnewpower-sourceofcivilsociety:Independent&DirectChannelRevolutioninpersonalICT(Information&Communication&Media):• Smart Enormous,stillincreasingcomputingpower• SmallandMobile Closetoperson,alwaysathand• Notjustdata,allmedia Realtimevividactualobservation-andface-contact• Massuseand(!)soexpected Connectionanyplaceontheearth,anytime• Platforms DevelopandsupportexchangeservicesAnewandindependent,localandglobal,ICTandmedia-channelof,toandbetweencitizens.Noselection,reframingorcensorshipoutsidecitizensthemselvesandalgorithms!Getusedtothenewmanipulation:bubblesinsteadoftheoldandnowdistrustedfilters(politicians,experts,professors,journalists,PRindustry).
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Powerofdisruptivecitizenship
New leadership for the public cause: Civic, Industry, Government and Community
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TheDisruptiveCitizenIt’snotjusttechnology(‘stupid’),it’spower-andinformationtoolsandtheirimpactonmentality!a. Shiftinrealpower:data,knowledge,communication,peer-reviews,peer-
organizationb. Shiftinmentality:Ipersonallycangatherinformationandopinions,steer,choose,
organize,manageandconsultpeersPublicserviceshavemoretimetoadjustbytheprotectionofstate,laws,publicfinanceandlobbiesNotsustainable:- Traditionalpoliticswilllearnquickly:nore-electionwithoutlisteningtothenew
publicpower- Customersofpublicservicewilldemandchangeandchoice;haveadirectand
publicchanneltovoicetheiropinions- Publicdebateandreputationinthesedirectchannels
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Myintroductionof‘DisruptiveCitizen’inDutchFinancialTimes[August2015]
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Illustrationsofthepowerofthenewdirectcitizen’schannel:
A.Politics&directdemocracy
B.PublicservicesC.Civilsociety
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A.Politics:DisruptionofDemocracy• Indirectdemocracyisoutdated:tooslow,toomuchpolicies,notpersons,selection
ofprofessionalpoliticiansnotpublicenough.Urgentneedformoredirectdemocracy
• ‘Behind-the-door’-powergamesneedtorethinktimingandrhetoricsinpublicdebateanddirectchannels
• Personality(biography,emotions,style)anditsconsistencywiththemessageofpoliticiansiscrucial(ethosandpathos)*,becauseofmediaatyourfingertip,directobservationbycitizens.Alsothemainreasonvotersincreasinglylookattheatreperformanceofpublicleaders!
• Attentionandaddictiontoactualinformation(includinggossip,fake-news)leadstodiminishingloyaltiesandspontaneouschoice
• Muchlessimportantareclassicalcriteriawithinprofessionalcommunityofpoliticians:expertise,network,negotiationskills,reasonableattitude(HillaryClintonwasbetterinallofthem!)
* BacktoAristoteles:threerhetoricalelements:Ethos(visibleandconsistentconnectionbetweenspeaker,subjectandmessage),Pathos(appealonPublic)andLogos(rationalargumentation)
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MyintroductionofDisruptionofDemocracyinDutchFinancialTimes(20January2018)
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Proofofnewmediaarena
VictoryTrump:Step1: FamousonTVandsocialmediaStep2: NewspapershadtofollowStep3: Republicanpartyhadtofollow
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Stillstrongercase:victoryMacronStep1:Initiateanewparty,5monthsbeforeelectionStep2:Bigelectoralvictorywithnewlistofpoliticians,avoidingprofessionalpoliticians
Mainexplanation:swarmbehaviourinelectorate,beforetheelections,madeclearthroughdirectexchangeofunbiasedopinions,thatsupportforcurrentpoliticalpartieswasgone.SovotersknewtheirpersonalvoteforMacronwouldnotbelost.
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We’reinthemiddleofanageolddiscussionaboutdemocracy
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Dutchexamples:usingdirectchanneltocitizensmuchfurtheronlocallevelthannational
Start:justaskinginformation:
Then:traditionalapproachasacustomeraboutservicequality*:
Firststepsareofcourseonthepoliticalsafeside:Finally:askcitizenstoparticipateinpoliticaldecisionmaking:
* UsingICTtoolstoservecitizens.Modernparadox:biggerdistancebecauseanonymousbureaucracyhidesbehindautomatedandthusbetterwalls
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BigimpactonmunicipalitiesOLD NEW Citizenaspassiveparticipant:InformationandTell/sell
Citizenasactiveparticipant:Co-producingvisionandpolicies
Transparancy(afterdecisionsaremade) Dialogueindecisionmakingprocess
Accountability,inofficialdemocracy Accountability,directlytocitizens
Citizenasclient:Servicedeskandcomplaintshandling
CitizennotjustclientsPersonalhelpincomplexnavigating
Citizenaspartnerforthepubliccause:signals,helpquestionsand-offer,cooperativesandcommonsforcaring
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ICTfixescurrentdeficitsofdemocracy
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Possiblenextstep:CityasCommons*
• Introduced,analyzedandstudiedbyElinorOstrom,firstfemale‘Nobelprize’winner(2009):selforganizingandselfgovernanceofcollectiveofusersofacommonresource.Partsofcitiesareacommonresourceforinhabitants.
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B.PublicServices
PublicServicesarestilldelayingimpactbyusingprotectionofstate,lawsandlobbiesNotsustainable:traditionalpoliticswilllearnquickly:nore-electionwithoutlisteningtonewcivilchannelandpower1. Need/DemandforCo-ProductionandCo-creation;nolongerjustvoiceandpassive
consumerservice,butco-choice,co-production,partneringwith‘amateur’-cooperatives
2. Reputationbasedonpeer-reviewsondirectchannel,bethere!3. Monopolyisgone:civilinitiativesandcooperationsareheretostay;simple
supplysideattitudewon’twork4. Qualitystandardsarenotonlybasedontechnical/professionalandbureaucratic
paradigm,addpeer-reviewandreputationNEWCIVILLEADERSHIP
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Tryingtostopnouse,technologystronger
Mainscenarioforcurrentsupplywillbegridfunction:co-production,partnering,emergencybackup,facilitatingofcivilinitiative
©TheEconomist
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C.CivilSociety
• Peoplearemoreinsolidarityandhelpfulthanexpected,mainlyifhelpisasked,publiclyneededandsupportresultisvisible
• Peoplenowcanorganizethemselves:notonlytraditionallyincollectiveprotesttopoliticiansandpublicservices,butalsotheirownservices
• Biggestquestion:inpartnershiporincompetitionwithcurrentprofessionalpublicservices?
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Co-productioninneighbourhoods
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Thepositivesideofpowerfulswarmbehaviour:windmillsinitiatedandownedbycitizensgrowmuchfasterthangovernmentmanagement
DutchPlanningAgency:In2012installedwindenergyinGermanyincivilhands50%,intheNetherlandsatthattime4%.Impactstillincreasing:graphshowswindenergysituationEU2015
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Co-ProducingSafety:
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MainimpactoncivilservantleadershipPowerofdisruptivecitizenshipwillcomecloserandchangerolesbetweenpoliticalexecutivesandcivilservants• Frontlinecivilservantsneedmuchmoredecisionpower
intheirinteractionwithcitizens• Who(politiciansorcivilservants?)knowscitizen’s
opinionsbest?• Howtoprovokeandevaluatethisinformation?Howand
whotoinfluencewiththeseopinions?• Bureaucraticattitudeininteractionwithcitizenschange
tocommitmentandvaluedrivencharacter• Morepartnershipbetweengovernmentswithsocietal
actions?• Howtochoosebetweencivilinitiatives?Andbetween
themandcurrentpublicservices?